Hello, Friday's Daily PR Brief is attached - October 15, 2021

Read some of today's best PR and Comms industry news clips:
18 Top tips for PRs to make the most of LinkedIn (PRmoment (UK) - October 13, 2021)
The 'Great Resignation' And The Role Of Communications In Retaining Employees (Forbes - October 14, 2021)
PR's Top Pros Talk: Monique Kelly (O'Dwyer's - October 14, 2021) [VIDEO]
French/West/Vaughn's Natalie Best: 'There is always a silver lining' (PR Daily - October 15, 2021)
Brandon Espinosa, VP Brand and Partnerships at Bronx Brewery, Discusses DEI and Meeting Your Community (PRNEWS - October 14, 2021) [VIDEO]
AMA: How Do I Work Effectively With Lawyers During a Crisis? (Spin Sucks - October 15, 2021)
How to create a thriving future workplace (Ragan - October 14, 2021)
Navigating negative public comments about Amazon's new mobile assistant (Agility PR Solutions - October 15, 2021)
Ask a PR Expert: How Would You Handle the Many Crises of 'Succession'? (The Ringer - October 12, 2021)
FB Whistleblower Fiasco: Is a PR Nightmare Enough to Rein In the Giant? (The Quint - October 15, 2021)
Summary Section:
18 Top tips for PRs to make the most of LinkedIn
PRmoment (UK) - October 13, 2021
We asked those who shine on LinkedIn for their top tips for making the most of the platform and also for encouraging the rest of their team, or company, to use it well too. Below are their pearls of wisdom.
The 'Great Resignation' And The Role Of Communications In Retaining Employees
By Stefka Ivanova, Director of Brand & Creative Marketing at Happeo
Forbes - October 14, 2021
If there’s one thing we can take away from the pandemic, it’s that openness to flexibility has meant that many businesses can not only survive hardships but can also thrive during them.
PR's Top Pros Talk: Monique Kelly [VIDEO]
By Steve Barnes
O'Dwyer's - October 14, 2021
Takeda US Neuroscience and Commercial Operations communications lead Monique Kelly worked at MSLGROUP, BCW and Weber Shandwick before jumping over to the world of in-house communications. That transition, she tells Doug Simon, didn't come with a few surprises.
French/West/Vaughn's Natalie Best: 'There is always a silver lining'
By Ted Kitterman
PR Daily - October 15, 2021
Here’s how the chief operating officer and principal for FWV navigates her busy schedule in these new times.
Brandon Espinosa, VP Brand and Partnerships at Bronx Brewery, Discusses DEI and Meeting Your Community [VIDEO]
By Nicole Schuman
PRNEWS - October 14, 2021
PRNEWS Live welcomed Brandon Espinosa, VP of brand and partnerships for The Bronx Brewery to discuss DEI in the craft beer industry.
AMA: How Do I Work Effectively With Lawyers During a Crisis?
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - October 15, 2021
On this week's Spin Sucks AMA, Gini Dietrich answers the question, 'How do I work effectively with lawyers during a crisis (or just about anytime!)?'
How to create a thriving future workplace
By Robby Brumberg
Ragan - October 14, 2021
Workplace experts share five predictions that will shape, transform and fuel the coming corporate revolution.
Navigating negative public comments about Amazon's new mobile assistant
By Ronn Torossian
Agility PR Solutions - October 15, 2021
At the end of September, Amazon made an announcement for a brand new product, which is supposed to make the company’s home assistant moveable, by putting it on wheels, called Astro.
Ask a PR Expert: How Would You Handle the Many Crises of 'Succession'?
By John Gonzalez
The Ringer - October 12, 2021
A cruise line scandal, congressional hearings, and a son publicly stabbing his father in the back—the Roys’ mess is enough to make longtime public relations professionals shudder.
FB Whistleblower Fiasco: Is a PR Nightmare Enough to Rein In the Giant?
By Amber Sinha
The Quint - October 15, 2021
What Haugen's revelations show is that Facebook's internal research also confirms the findings regarding the harmful effects of its platforms. It reveals that Facebook was aware of its harmful effects but did little to address them. The knowledge and the failure to act on that is why this is playing out like a PR nightmare.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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