Hello, here's today's Daily PR Brief - October 20, 2021
Read some of today's best PR and Comms industry news clips:
Celebrating the Life and Legacy of David Finn, The Last of the 'Greatest Generation in PR' (CommPro (UK) - October 20, 2021)
How To Create A Communications Strategy For A High-Profile Event (Forbes - October 20, 2021)
PR's Top Pros Talk: Laura Tomasetti (O'Dwyer's - October 20, 2021) [VIDEO]
Setting Up a Team of One for Success in Media Outreach (PRNEWS - October 20, 2021)
Mental Health in the Communications Industry (Ishmael's Corner - October 20, 2021)
How can we tackle the PR industry's rising demand for new talent? (Agility PR Solutions - October 20, 2021)
PR Tips On Industry Awards For B2B Tech Companies (Crenshaw Communications - October 20, 2021)
Paul Dyer On Friction Fatigue (PRovoke Media - October 19, 2021) [PODCAST]
Best Influencer Traits for Boosting PR (Everything PR News - October 19, 2021)
How to Find Inspiration While Writing (HMA Public Relations - October 20, 2021)
How to do a Boolean search as a PR professional (Muck Rack Blog - October 20, 2021)
Summary Section:
Celebrating the Life and Legacy of David Finn, The Last of the 'Greatest Generation in PR'
By Fay Shapiro
CommPro (UK) - October 20, 2021
The public relations industry lost a true pioneer on Monday with the passing of David Finn at age 100. David was part of a group of practitioners that made up the "Greatest Generation in PR" (see accompanying story), which included such luminaries as Harold Burson, Dan Edelman and Al Golin.
How To Create A Communications Strategy For A High-Profile Event
By Forbes Communications Council
Forbes - October 20, 2021
If you’re responsible for developing a communications strategy for an important event, you’ll want to follow some best practices to ensure your message reaches the right audience through the right channels at the right time.
PR's Top Pros Talk: Laura Tomasetti [VIDEO]
By Steve Barnes
O'Dwyer's - October 20, 2021
As 360PR+ celebrates its 20th birthday, CEO Laura Tomasetti shares the secrets to the firm's success, as well as how it's dealing with a rapidly changing communications landscape, on the latest "PR's Top Pros Talk" video interview with Doug Simon.
Setting Up a Team of One for Success in Media Outreach
By Erika Bradbury
PRNEWS - October 20, 2021
Building a communication structure when you're a team of one isn't easy. We asked Taya Jarman, communications director, Institute for Public Health Innovation, how she's doing it.
Mental Health in the Communications Industry
By Lou Hoffman, CEO of the Hoffman Agency
Ishmael's Corner - October 20, 2021
In light of World Mental Health Day, I reflect on the programs, practices, and mindsets that foster positive mental health across the team.
How can we tackle the PR industry's rising demand for new talent?
By Jules Herd
Agility PR Solutions - October 20, 2021
After over a year and a half of lockdown and uncertainty, confidence is returning and budgets are unfreezing, which means that there is a huge demand for new recruits across the industry, both in-house and agency side.
PR Tips On Industry Awards For B2B Tech Companies
By Richard Etchison
Crenshaw Communications - October 20, 2021
Awards are a great way to increase a companies visibility. Here are a few PR tips for industry awards for B2B tech companies.
Paul Dyer On Friction Fatigue [PODCAST]
PRovoke Media - October 19, 2021
Lippe Taylor CEO Paul Dyer discusses new methods of engaging audiences as laid out in his new book Friction Fatigue.
Best Influencer Traits for Boosting PR
Everything PR News - October 19, 2021
Influencers serve as aspirational mentors for their followers. Their passion for the craft, idea, or brand they represent causes individuals to pursue their dreams. It is like fuel that pushes people to move forward regardless of the obstacles in front of them.
How to Find Inspiration While Writing
By Marissa Baker
HMA Public Relations - October 20, 2021
Have you ever written a story when you felt uninspired by the content? It can be hard to get the right words on paper when you feel this way.
How to do a Boolean search as a PR professional
By Vanessa Neurohr
Muck Rack Blog - October 20, 2021
Take your media research to the next level and save time by employing Boolean operators to refine search results from search engines and databases.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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