Please enjoy Friday's Daily PR Brief - October 29, 2021

Read some of today's best PR and Comms industry news clips:
PR Pros Offer The Best Advice They Ever Received (Crenshaw Communications - October 29, 2021)
Don't Risk Your Reputation for Halloween Frights (CommPro (UK) - October 29, 2021)
How To Get Attention In The Attention Economy (Forbes - October 29, 2021)
5 hallmarks of exceptional communicators (PR Daily - October 29, 2021)
Carly Schildhaus, Senior Manager of Public Affairs, National Confectioners Association, Discusses Halloween Messaging (PRNEWS - October 29, 2021) [VIDEO]
Strengthening Team Culture: The Key to Elevating the Performance and Value of Communication (Institute for Public Relations - October 27, 2021)
AMA: The Best Ways to Keep Up with Industry Changes (Spin Sucks - October 29, 2021)
Why DE&I Shouldn't Be an Afterthought (PRSay - October 29, 2021)
What Can Good Blockchain PR Do for Your Business? (PR Couture (UK) - October 28, 2021)
Good and Bad PR: Slaps on the back for Land Rover, Vans, Wrexham FC and Amazon, a slap on the wrist for Rishi Sunak (PRmoment (UK) - October 28, 2021)
5 creative ways to boost your agency's reputation (Agility PR Solutions - October 29, 2021)
Summary Section:
PR Pros Offer The Best Advice They Ever Received
By Colleen O'Connor
Crenshaw Communications - October 29, 2021
To celebrate National Publicist Day, PR pros share the best advice they have ever received.
Don't Risk Your Reputation for Halloween Frights
By Bernadette Adams Davis
CommPro (UK) - October 29, 2021
For many people, this weekend will be filled with costumes, candy, and scary stories. Halloween is mostly focused on fun and faux frights. But for some people, poor costume, theme and decor choices may come back to haunt them and their reputations.
How To Get Attention In The Attention Economy
By Ming Chen
Forbes - October 29, 2021
The ability to communicate succinctly is a vital skill — especially in business. Here are three simple tips you can apply immediately to help you get your point across.
5 hallmarks of exceptional communicators
By Dianna Booher
PR Daily - October 29, 2021
It’s not just what you say or how you convey a message. Top pros prioritize empathy, brevity and other people’s ideas, too.
Carly Schildhaus, Senior Manager of Public Affairs, National Confectioners Association, Discusses Halloween Messaging [VIDEO]
By Nicole Schuman
PRNEWS - October 29, 2021
Carly Schildhaus, National Confectioners Association, discussed how the candy industry is approaching Halloween messaging this year.
Strengthening Team Culture: The Key to Elevating the Performance and Value of Communication
By Tim Penning and Mark Bain
Institute for Public Relations - October 27, 2021
How would you answer these fundamental questions:— In a rapidly changing world, how can communication teams elevate performance to become more valuable to their organizations?— What exactly is a high-performing communication team? What advantages does it have over others – smarter people, bigger budgets, better platforms, and tools?
AMA: The Best Ways to Keep Up with Industry Changes
By Gini Dietrich
Spin Sucks - October 29, 2021
On this week's AMA, Gini Dietrich answers the question, 'What are the best ways to keep up with industry changes?' She offers some tips and advice.
Why DE&I Shouldn't Be an Afterthought
By Facundo Luque
PRSay - October 29, 2021
PRSA's Diversity & Inclusion Committee spoke with Natalia Flores, APR, president of Inspire PR in Charlotte, N.C., to discuss the current state of Diversity, Equity and Inclusion (DE&I) efforts in PR and how practitioners can avoid empty statements and generate authentic change in the profession.
What Can Good Blockchain PR Do for Your Business?
By Almog Atar
PR Couture (UK) - October 28, 2021
We're breaking down the benefits of good blockchain PR - from developing a community base to increasing investment in IDO projects.
Good and Bad PR: Slaps on the back for Land Rover, Vans, Wrexham FC and Amazon, a slap on the wrist for Rishi Sunak
By Andy Barr, Owner, 10 Yetis Digital
PRmoment (UK) - October 28, 2021
After my somewhat doom-and-gloom approach to this column last week, the UK has hit a rich vein of positive PR form. Let's sit down and get amongst it.
5 creative ways to boost your agency's reputation
By Steve Conway
Agility PR Solutions - October 29, 2021
Businesses will always go with the marketing agency that has the best reputation as they are more likely to have a better experience, so how can you improve your reputation? This can be tough, especially when you are just getting started, but there are a few effective strategies to try that could deliver powerful results when combined together. This will then make it easier to attract clients, which, in turn, will help you to snowball and grow.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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