Peruse your Wednesday Daily PR Brief - November 17, 2021

Read some of today's best PR and Comms industry news clips:
16 Ways PR Can Continue To Innovate And Remain A Critical Discipline (Forbes - November 16, 2021)
On National Entrepreneur's Day, PR Firm Owners Tout Discipline and Patience (PRNEWS - November 16, 2021)
30,000 UK journalists hired in 12 months and they now outnumber PR people (PRmoment (UK) - November 16, 2021)
6 ways communications can keep its seat at the table (PR Daily - November 17, 2021)
The price of privacy: Consumers feel cut out of their own data transactions (Agility PR Solutions - November 17, 2021)
Public Relations' Great Resignation: Ken Jacobs on What Leaders Need to Do to Keep People (Commpro - November 17, 2021) [VIDEO]
Making A First Impression In Public Affairs (CIPR - November 16, 2021)
Top Entrepreneur Podcasts PR Agencies Should Know (Crenshaw Communications - November 17, 2021)
Best Practices for Reaching Gen-Z on TikTok, Snapchat, and More (Mention - November 17, 2021)
The Need For Music PR and Publicity (Cyber PR Music - November 17, 2021)
The Future Of PR In 2022: Four Steps For Crafting An Effective Strategy (Forbes - November 17, 2021)
Summary Section:
16 Ways PR Can Continue To Innovate And Remain A Critical Discipline
By Forbes Agency Council
Forbes - November 16, 2021
With so many aspects of communication and human connection evolving in this digital age, the ability to innovate will be a determining factor in the success of PR teams and professionals in the future.
On National Entrepreneur's Day, PR Firm Owners Tout Discipline and Patience
By Nicole Schuman
PRNEWS - November 16, 2021
On National Entrepreneur's Day, we asked owners of PR firms for tips about starting a communication business.
30,000 UK journalists hired in 12 months and they now outnumber PR people
PRmoment (UK) - November 16, 2021
There are now more journalists than at any time since 2010 and approximately 30,000 journalists have been hired in the last years, suggests Gareth Thomas, managing director, UK of PAN Communications.
6 ways communications can keep its seat at the table
By Michelle Olson
PR Daily - November 17, 2021
PRSA Chair Michelle Olson discusses the tools that are building communicators credibility with the C-suite.
The price of privacy: Consumers feel cut out of their own data transactions
By Richard Carufel
Agility PR Solutions - November 17, 2021
With the issue of consumer privacy remaining a key brand and business challenge, new research from consumer data management firm mePrism offers a new picture of an American population aware that its personal data is being sold for profit, but confused about what is being sold and for how much.
Public Relations' Great Resignation: Ken Jacobs on What Leaders Need to Do to Keep People [VIDEO]
By Simon Erskine Locke, Founder & CEO of CommunicationsMatch
Commpro - November 17, 2021
Whether they like it or not, public relations agency and corporate communications leaders need to take the "Great Resignation" very seriously and know that it will impact them, shares Ken Jacobs, PCC, CPC, principal, Jacobs Consulting & Executive Coaching, in the latest Communicators-to-Communicators zoom interview (4 mins). Jacobs is also CommunicationsMatch's Coaching & Development partner.
Making A First Impression In Public Affairs
By Stuart Thomson
CIPR - November 16, 2021
The initial contact with any stakeholder is critical and it can come in many different forms. However it happens, you need to prepare for making a good first impression. Otherwise, you risk failing to develop a trusted relationship with them.
Top Entrepreneur Podcasts PR Agencies Should Know
By Sarah O'Connell
Crenshaw Communications - November 17, 2021
The entrepreneurial podcast space can be powerful. Check out podcasts PR pros should be listening to for media opps.
Best Practices for Reaching Gen-Z on TikTok, Snapchat, and More
By Ron Stefanski
Mention - November 17, 2021
TikTok, Snapchat, Instagram, and YouTube are Gen-Z's most used social medias! It is important to understand how to reach them.
The Need For Music PR and Publicity
By Ariel Hyatt
Cyber PR Music - November 17, 2021
Ariel highlights the key differences between music publicity and music PR.
The Future Of PR In 2022: Four Steps For Crafting An Effective Strategy
By Kristen Wessel
Forbes - November 17, 2021
Quarter four snuck up on us this year, but that means it’s time for your brand to start planning your PR strategies for 2022.
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