Greetings! Your Thursday Daily PR Brief is here - February 10, 2022
Read some of today's best PR and Comms industry news clips:
How sponsors of the Beijing Olympics should consider speaking out (PR Daily - February 9, 2022)
What Every New Entrepreneur Needs To Know About PR (Forbes - February 10, 2022)
Edelman Poised to Shatter $1B Mark (O'Dwyer's - February 9, 2022)
Managing Expectations as a Social Media Team of One (PRNEWS - February 9, 2022)
As custodians of information, PRs have a critical role to play in society says Farzana Baduel (PRmoment (UK) - February 8, 2022)
The traditional press release isn't enough: Why businesses must embrace standalone multimedia (Agility PR Solutions - February 10, 2022)
Does it matter if media spokespeople drop their Gs and Ts? (Media First (UK) - February 10, 2022)
PR for product launches (Everything PR News - February 9, 2022)
Tips On How To Create Stellar Updates For Each Social Media Platform (Three Girls Media - February 9, 2022)
How to Write SEO Optimized Content (Meltwater - February 10, 2022)
Summary Section:
How sponsors of the Beijing Olympics should consider speaking out
By Ted Kitterman
PR Daily - February 9, 2022
Data from Morning Consult suggests that audiences want companies affiliated with the games this year to address host country China’s record on human rights.
What Every New Entrepreneur Needs To Know About PR
By Melanie Marten
Forbes - February 10, 2022
Public relations (PR) is the discipline that enables entrepreneurs to recognize and present their value, know-how and benefits to the public, which is necessary for sustainable business development.
Edelman Poised to Shatter $1B Mark
By Kevin McCauley
O'Dwyer's - February 9, 2022
Dan Edelman's firm has come a long way since going to work in 1952 for its first client, Toni Home Permanent Co.
Managing Expectations as a Social Media Team of One
By Sabrina Merritt
PRNEWS - February 9, 2022
Being the lone social media manager in a company is challenging. Managing time and setting boundaries are essential to success.
As custodians of information, PRs have a critical role to play in society says Farzana Baduel
By Farzana Baduel, CEO of Curzon PR
PRmoment (UK) - February 8, 2022
"As an innate people pleaser, it took a long time to develop confidence and refine the art of pushing back"
The traditional press release isn't enough: Why businesses must embrace standalone multimedia
By Gregg Castano
Agility PR Solutions - February 10, 2022
Think about the content you've consumed online today. Maybe you listened to a podcast on the way to work, scrolled through Instagram while you waited for the elevator, or watched a couple YouTube videos during your lunch break. If you're like most Americans, a heavy dose of the media you consume is more than just text.
Does it matter if media spokespeople drop their Gs and Ts?
By Adam Fisher
Media First (UK) - February 10, 2022
Should you try to change the way you talk for a media interview?
PR for product launches
By Ronn Torossian, CEO of 5WPR
Everything PR News - February 9, 2022
What can be done to get journalists interested in a product? A product launch involves a lot of components that have to be synchronized to deliver success. PR for a product launch can reinforce its advertising and influence the target audience. PR has a crucial role to play in the process of a product launch, including its preparation. Given below are ways to make sure that PR for a product launch doesn't fall flat.
Tips On How To Create Stellar Updates For Each Social Media Platform
By Erika Montgomery
Three Girls Media - February 9, 2022
Investing in an active social media presence is a fantastic way to meet your target consumers on platforms they browse in their free time.
How to Write SEO Optimized Content
By TJ Kiely
Meltwater - February 10, 2022
Let's be honest: all that time, effort, and brainpower you put into content marketing for your brand are useless if no one sees it. Sure, you can always share your blogs on social media or with your email subscribers. But for many brands, the bread and butter of their business comes from search traffic. That's where SEO content plays a huge role.
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