Hi! Take a look at Thursday's Daily PR Brief - February 17, 2022
Read some of today's best PR and Comms industry news clips:
How Agencies Can Retain High-Potential Talent In 2022 (Forbes - February 17, 2022)
Levi's Exit Adds Fuel to Employee Activist Fire (PRNEWS - February 16, 2022)
How comms can build on faith (PR Week Global - February 15, 2022)
Tax Changes for 2022 (O'Dwyer's - February 16, 2022)
Announcing Ragan's Employee Communications Awards finalists (Ragan - February 16, 2022)
Good and Bad PR: Prince Andrew wins the highest grade of Bad PR possible (PRmoment (UK) - February 17, 2022)
Should you be doing social media like Ryanair? (Media First (UK) - February 17, 2022)
Meta reorganizes comms team to go on PR offense (Axios - February 17, 2022)
Actual Agency's Kate Corcoran Adorno on loving Slack, going remote, and pushing forward (PR Daily - February 16, 2022)
Every journalist and PR should take Google's Data Journalism course: Here's why (What's New In Publishing - February 15, 2022)
COVID's Impact on B2B Marketing and PR: Insights from Our Clients (Amendola Communications - February 16, 2022)
Summary Section:
How Agencies Can Retain High-Potential Talent In 2022
By Forbes Communications Council
Forbes - February 17, 2022
If you are fortunate enough to have exceptional talent on your team, it’s important to understand that their aptitude and skills will make it easier for them to advance in their careers—whether that happens at your agency or at another is the question.
Levi's Exit Adds Fuel to Employee Activist Fire
By Sophie Maerowitz
PRNEWS - February 16, 2022
Erstwhile Levi’s brand president Jennifer Sey published an essay announcing her resignation from the company, reviving unanswered questions about employee activism.
How comms can build on faith
By Deborah Stoll
PR Week Global - February 15, 2022
While trust in business remains high, the same can’t be said of media or government. So finds the 2022 Edelman Trust Barometer. This roundtable of industry leaders delves deep into what that means for communicators.
Tax Changes for 2022
By Dominic Rovano
O'Dwyer's - February 16, 2022
The change in business during the pandemic, along with some programs from the government, have created many opportunities for public relations and marketing firms. There are things you need to look at for the remainder of the year, as well as items that will impact your tax position for 2021 now that you're getting ready to file your 2021 tax returns (or extensions).
Announcing Ragan's Employee Communications Awards finalists
Ragan - February 16, 2022
Congratulations to this year’s impressive finalists. Entrants in Ragan’s Employee Communications & Top Places to Work Awards never cease to amaze.
Good and Bad PR: Prince Andrew wins the highest grade of Bad PR possible
By Andy Barr, Owner, 10 Yetis Digital
PRmoment (UK) - February 17, 2022
Welcome along to my jolly romp through the world of communications and in particular, Good and Bad PR.
Should you be doing social media like Ryanair?
By Adam Fisher
Media First (UK) - February 17, 2022
The Ryanair Twitter account has been causing quite a stir lately. It is controversial, sometimes rude, often funny and seldom dull.
Meta reorganizes comms team to go on PR offense
By Sara Fischer
Axios - February 17, 2022
Facebook parent Meta is reorganizing its communications and public affairs team to combat an onslaught of negative press and try to repair its reputation.
Actual Agency's Kate Corcoran Adorno on loving Slack, going remote, and pushing forward
By Ted Kitterman
PR Daily - February 16, 2022
The agency leader shares with PR Daily life lessons from her dad, how she navigates her busy schedule and her podcast recommendations for colleagues.
Every journalist and PR should take Google's Data Journalism course: Here's why
By Tom Pallott
What's New In Publishing - February 15, 2022
Publishers and news outlets have not always seen Google as a friend, given its dominance of the online search space and the critical role it plays in determining how much traffic – and therefore revenue – a news website will receive. However, in 2018 Google launched the Google News Initiative (GNI) which committed to spend $300m over the subsequent three years on its journalism-boosting projects.
COVID's Impact on B2B Marketing and PR: Insights from Our Clients
By Jodi Amendola
Amendola Communications - February 16, 2022
A survey of clients’ 2022 B2B marketing and PR priorities shows the pandemic is influencing budgeting, brand awareness, lead generation and nurturing, and more.
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