Hello, here's your Monday Daily PR Brief - April 4, 2022
Read some of today's best PR and Comms industry news clips:
Helping Hollywood Avoid Claims of Bias Is Now a Growing Business (The New York Times - April 2, 2022)
The ROI Of PR: Is There Such A Thing? (Forbes - April 4, 2022)
April Fools' Day 2022: PR Daily's roundup of the best and worst brand pranks (PR Daily - April 1, 2022)
Media Relations Challenges, Opportunities of Working in Cannabis PR (PRNEWS - April 1, 2022)
Fighting for Progress, Not Perfection: Reflecting on the Impact of Working Women (PRSay - April 1, 2022)
What spokespeople can learn from Judge Ketanji Brown Jackson (Agility PR Solutions - April 4, 2022)
Light, Fast, & Connected: The Future of PR (Axia Public Relations - April 3, 2022)
PR Masters Series Podcast, Episode #61 – Jim Weiss, Chairman + Founder, Real Chemistry (CommPro (UK) - April 1, 2022) [PODCAST]
Good internal communication in a crisis: information, status and love (CIPR - March 29, 2022)
Ketchum Clients Lead SABRE Nominations As Cipriani Ceremony Returns On 4 May (PRovoke Media - April 4, 2022)
Meet Stephen Karaolis, the powerhouse PR whiz behind Pear the Agency (MuckRack - April 4, 2022)
Summary Section:
Helping Hollywood Avoid Claims of Bias Is Now a Growing Business
By John Koblin
The New York Times - April 2, 2022
Studios are signing up consultants to help make sure their movies or shows don’t raise any cultural red flags.
The ROI Of PR: Is There Such A Thing?
By Felipe Reisch, PR Manager at Monarch Air Group
Forbes - April 4, 2022
PR can be measured—just not by the same standards as other communication-based efforts.
April Fools' Day 2022: PR Daily's roundup of the best and worst brand pranks
By Emma Atkinson
PR Daily - April 1, 2022
A look at how brands are celebrating this silliest of days April Fools’ Day posts can make or break a brand’s social media presence.
Media Relations Challenges, Opportunities of Working in Cannabis PR
By Nicole Schuman
PRNEWS - April 1, 2022
Every industry needs someone steering messages, and several PR agencies have taken the lead to promote positive conversation despite the continuing stigma surrounding CBD and cannabis.
Fighting for Progress, Not Perfection: Reflecting on the Impact of Working Women
By Emma Wolfe
PRSay - April 1, 2022
As we look back at Women's History Month, it's important to reflect on the many challenges that women in our profession have had to overcome over the years.
What spokespeople can learn from Judge Ketanji Brown Jackson
By Brenda Foster
Agility PR Solutions - April 4, 2022
While Judge Jackson was in a particularly bright spotlight, answering questions from reporters, constituents or funders can be equally pressure-filled and stressful for organizational spokespeople. Here are three lessons from her impressive performance on the Hill.
Light, Fast, & Connected: The Future of PR
By Jason Mudd
Axia Public Relations - April 3, 2022
Our world is rapidly becoming one that is powered by digital relationships. Public relations and communications strategies have to respond in lockstep in order to establish and maintain relevance. Today, we'll show you some of the newest tools to use as you pivot your team.
PR Masters Series Podcast, Episode #61 – Jim Weiss, Chairman + Founder, Real Chemistry [PODCAST]
By commpro
CommPro (UK) - April 1, 2022
This series is part of the ongoing partnership between The Stevens Group and CommPRO to bring to PR, digital/interactive and marketing communications agencies the wisdom of those who have reached the top of the PR profession. Today's special guest is Jim Weiss, Chairman + Founder, Real Chemistry.
Good internal communication in a crisis: information, status and love
By Chris Tucker
CIPR - March 29, 2022
One of the many changes I have seen happen in the years I have worked in PR is the move to centre-stage taken by internal communication. It is now just as likely a new senior leader will ask what do his people think of the organisation than what are the press, customers, or even shareholders saying.
Ketchum Clients Lead SABRE Nominations As Cipriani Ceremony Returns On 4 May
PRovoke Media - April 4, 2022
Ketchum, Weber Shandwick and M Booth were the most-nominated PR agencies, while P&G, Anheuser-Busch and Ford had more finalists than any other companies, with the SABRE North America ceremony returning in person on 4 May.
Meet Stephen Karaolis, the powerhouse PR whiz behind Pear the Agency
By Vanessa Neurohr
MuckRack - April 4, 2022
Stephen Karaolis, owner of Pear the Agency, focuses on the PR needs of startups. He dives into his PR career and thoughts on the future.
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