Hello! Peruse Friday's Daily PR Brief - April 8, 2022

Read some of today's best PR and Comms industry news clips:
Values: The Backbone Of Any Business (Forbes - April 8, 2022)
5 effective ways to improve PR with technology (Agility PR Solutions - April 8, 2022)
Clean it up: PR pros' spring cleaning checklist (PR Daily - April 8, 2022)
The language we use to communicate about identity is changing. Here's how. (Ragan - April 7, 2022)
PRNEWS Announces Winners of Digital + Social Media Awards (PRNEWS - April 7, 2022)
PR Pitches and M&A update with Andrew Bloch (PRmoment (UK) - April 6, 2022)
Companies indulge in April Fools Day, but is it worth it? (InsideOut Public Relations - April 8, 2022)
Podcast: Clyde Group On Being Intentional About DE&I (PRovoke Media - April 7, 2022) [PODCAST]
How to Be an Effective Leader of Hybrid Teams (PAN Communications - April 6, 2022)
5 Things CMOs Need To Know About Modern PR (Entrepreneur - April 8, 2022)
Summary Section:
Values: The Backbone Of Any Business
By Michelle Mekky
Forbes - April 8, 2022
Here’s how to make sure your values are woven into the day-to-day operations and are known to all.
5 effective ways to improve PR with technology
By Lewis Robinson
Agility PR Solutions - April 8, 2022
Technology has been an important part of the public relations process for decades now, and it continues to play an increasingly important role in the industry.
Clean it up: PR pros' spring cleaning checklist
By Jenny Wang
PR Daily - April 8, 2022
Spring is officially upon us, which means it’s a great time for PR agency pros to do some spring cleaning and refreshing.
The language we use to communicate about identity is changing. Here's how.
By Ted Kitterman
Ragan - April 7, 2022
Dictionary.com’s senior director of editorial explains how language is changing — and why it matters so much for corporate leaders and communicators to stay up to date.
PRNEWS Announces Winners of Digital + Social Media Awards
PRNEWS - April 7, 2022
PRNEWS today announced the winners of its 2022 Digital + Social Media Awards.
PR Pitches and M&A update with Andrew Bloch
By Ben Smith
PRmoment (UK) - April 6, 2022
In a bonus pod - we chat to Andrew Bloch about PR pitches and merger & acquisition trends.
Companies indulge in April Fools Day, but is it worth it?
InsideOut Public Relations - April 8, 2022
April Fools Day was one week ago, and like every year, boy did some brands have a field day.
Podcast: Clyde Group On Being Intentional About DE&I [PODCAST]
PRovoke Media - April 7, 2022
Clyde Group founder Alex Slater and senior VP Contessa Kellogg-Winters join the PRovoke Media podcast to discuss the firm’s accomplishments and shortcomings in DEI.
How to Be an Effective Leader of Hybrid Teams
By Digital Impulse
PAN Communications - April 6, 2022
Now more than ever leaders need to ensure that team members have equal access to people, information and opportunities — regardless of their physical location.
5 Things CMOs Need To Know About Modern PR
By Omri Hurwitz
Entrepreneur - April 8, 2022
Many chief marketing officers are used to the old ways of doing PR and are still tracking and analyzing their PR efforts based on irrelevant data that has nothing to do with the actual results and effectiveness of their campaigns.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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