Hi, check out today's Daily PR Brief - April 12, 2022
Read some of today's best PR and Comms industry news clips:
Should PR Agencies Not Represent Fossil Fuel Clients? (Fair Observer - April 12, 2022)
How Can CMOs Lead With Data? (Forbes - April 12, 2022)
PR is Key to Mainstream Adoption of Cryptocurrency (O'Dwyer's - April 12, 2022)
Beyond the press release, here's what journalists think about your communications (PR Daily - April 11, 2022)
Portugal banned texting employees, but you shouldn't. Here's why. (Ragan Communications - April 12, 2022)
This Month's 'Social Break' Explores Social Media Crises (PRNEWS - April 11, 2022) [VIDEO]
10 Ways to Leverage LinkedIn in B2B Communications (PRGN - April 11, 2022)
How to improve your business writing with this simple structure (Media First (UK) - April 12, 2022)
Disney Taps Kristina Schake To Lead Global Comms (PRovoke Media - April 12, 2022)
Webinar recap: 5 things you need to know about the State of Journalism in 2022 (Muckrack - April 12, 2022)
Summary Section:
Should PR Agencies Not Represent Fossil Fuel Clients?
By Adam Dempsey
Fair Observer - April 12, 2022
These days, environmental, social and governance (ESG) criteria have become important for most businesses and PR agencies are no exception.
How Can CMOs Lead With Data?
By Ehsan Jahandarpour
Forbes - April 12, 2022
A CMO needs to have a single source of truth when measuring and monitoring marketing strategies.
PR is Key to Mainstream Adoption of Cryptocurrency
By Scott Bartnick
O'Dwyer's - April 12, 2022
2021 was a huge year for cryptocurrency. Bitcoin, the market's biggest coin, surpassed the $1 trillion mark. Yet, at the beginning of 2022, less than 5 percent of the global population held any form of crypto.
Beyond the press release, here's what journalists think about your communications
By Allison Carter
PR Daily - April 11, 2022
From social media to events, what journalists really think of companies' media relations.
Portugal banned texting employees, but you shouldn't. Here's why.
By Bill Byrne
Ragan Communications - April 12, 2022
Here are some ways to ensure you aren’t using the wrong channel, at the wrong time, with the wrong message.
This Month's 'Social Break' Explores Social Media Crises [VIDEO]
PRNEWS - April 11, 2022
This month's Social Break explores social media crises. It covers crisis prep, crisis response action and post-crisis reporting.
10 Ways to Leverage LinkedIn in B2B Communications
By Natalie Ghidotti
PRGN - April 11, 2022
LinkedIn is the most relevant social media channel for B2B communication. Here are 10 ways to leverage LinkedIn in your own B2B communications.
How to improve your business writing with this simple structure
By Adam Fisher
Media First (UK) - April 12, 2022
Whatever you need to write, doing it well inspires confidence and adds to credibility. And there is one particular structure we believe will significantly improve your business writing skills.
Disney Taps Kristina Schake To Lead Global Comms
By Diana Marszalek
PRovoke Media - April 12, 2022
Kristina Schake, Disney's new head of global communications, most recently led the Biden administration's Covid vaccine education campaign.
Webinar recap: 5 things you need to know about the State of Journalism in 2022
By Kristen Dunleavy
Muckrack - April 12, 2022
Learn the top takeaways from our 2022 State of Journalism report. Joined by three expert journalists, we review survey findings from 2,500+ respondents.
The Daily PR Brief is put together by the analysts at ITK Information Services.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.