Hi, check out today's Daily PR Brief - July 28, 2022

Read some of today's best PR and Comms industry news clips:
The public relations and ad firms refusing fossil fuel clients (BBC News - July 27, 2022)
4 Tips for Getting the Most of out TV Brand Integrations (Rolling Stone - July 14, 2022)
On the Move: Ford Hutman Media Taps McCaffrey as PR Chief (O'Dwyer's - July 28, 2022)
It's time for the PR industry to stop with self-loathing and demand better (PR Daily - July 28, 2022)
PRNEWS Talks Summer Travel Comms with Travel + Leisure Co. (PRNEWS - July 28, 2022) [VIDEO]
Prowly Report Takes a Deep Dive Into the Role of Tech in PR (Spin Sucks - July 28, 2022)
15 Key Elements Of A Memorable And Compelling Executive Speech (Forbes - July 26, 2022)
Does PR need more creative creative directors? (PRmoment (UK) - July 28, 2022) [PODCAST]
Tips for molding community relations with public relations (Agility PR Solutions - July 28, 2022)
This month in bad PR pitches: July 2022 (Muck Rack - July 28, 2022)
Summary Section:
The public relations and ad firms refusing fossil fuel clients
By Suzanne Bearne
BBC News - July 27, 2022
Climate change concerns have prompted a change of strategy for 295 firms. While a small but growing number of advertising and PR firms now won't work with fossil fuel firms it is important to remember that many others still do so.
4 Tips for Getting the Most of out TV Brand Integrations
By Merilee Kern
Rolling Stone - July 14, 2022
Through a strategic approach to TV brand integrations, brand leaders can drive visibility, create positive impressions and build brand equity through credible and authoritative outlets chosen by viewers. In this era of adless streaming, ad blockers and on-demand content through multiple devices and channels, broadcast television programs — and the PR professionals and brand strategists that book into them — have turned to TV brand integrations.
On the Move: Ford Hutman Media Taps McCaffrey as PR Chief
By Steve Barnes
O'Dwyer's - July 28, 2022
Ford Hutman Media, which focuses on clients in the life sciences sector, names Meriel McCaffery vice president, head of corporate communications. Plus, some other staffing moves in the communications world.
It's time for the PR industry to stop with self-loathing and demand better
By Alysha Light
PR Daily - July 28, 2022
The long-held tension between public relations and journalism is reaching toxic levels. Fixing it starts with PR professionals having the courage to demand better.
PRNEWS Talks Summer Travel Comms with Travel + Leisure Co. [VIDEO]
By Nicole Schuman
PRNEWS - July 28, 2022
PRNEWS welcomed Travel + Leisure Co. to talk about tense summer travel, and how companies can quell travelers’ stress through communications.
Prowly Report Takes a Deep Dive Into the Role of Tech in PR
By Maciej Wróblewski
Spin Sucks - July 28, 2022
One of the sparks that promoted our interest in learning more about tech in PR was the discovery that Google searches for "PR analytics software" have quadrupled during the past three years.
15 Key Elements Of A Memorable And Compelling Executive Speech
By Forbes Agency Council
Forbes - July 26, 2022
Every time executives speak publicly, they communicate a lot—not only about themselves, but also their organization.
Does PR need more creative creative directors? [PODCAST]
By Ben Smith
PRmoment (UK) - July 28, 2022
On the show, this week is James Beveridge, founder of Made by Giants. James is one of PR's most experienced creative directors. He moved from the creative agency Further into PR in 2014 to work for Fishburn Hedges.
Tips for molding community relations with public relations
By Mike Paffmann
Agility PR Solutions - July 28, 2022
The community relations function is a key component of public relations. It focuses on managing the relationship between an organization and its host community. Community relations professionals often work with local media, civic groups, elected officials and other stakeholders to help shape the company's reputation in its local setting.
This month in bad PR pitches: July 2022
By Jessica Lawlor
Muck Rack - July 28, 2022
Here are some of the more cringeworthy tweets from journalists about the PR pitches landing in their inboxes lately.
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