Greetings, read your Thursday Daily PR Brief - August 11, 2022

Read some of today's best PR and Comms industry news clips:
Discarding Crisis PR Tenets That Were Effective During the Ice Age (PRNEWS - August 10, 2022)
5 Ways To Improve Your In-Person Or Virtual Public Speaking (Forbes - August 11, 2022)
With Growth Comes New Challenges (O'Dwyer's - August 9, 2022)
Is commtech a fad or an enduring truth? (PR Daily - August 11, 2022)
Financial Wellness For Employees: Addressing Five Questions That Could Be Causing Them Stress (Forbes - August 11, 2022)
TitleMania, the PR industry game—with an important lesson for people in our business (Agility PR Solutions - August 11, 2022)
How did ASDA respond to 'poverty markers' backlash? (Media First (UK) - August 11, 2022)
Time to close the business case for diversity (Influence - August 11, 2022)
Continuing Ethical Challenges Face PR Industry and Who They Choose to Represent (Branding in Asia Magazine - August 11, 2022)
How can PR and influencer marketing work together in a crisis? (Sprout Social - August 10, 2022)
Summary Section:
Discarding Crisis PR Tenets That Were Effective During the Ice Age
By Arthur Solomon
PRNEWS - August 10, 2022
It's great to have experienced crisis communicators. Yet some traditional crisis response tactics no longer work. Here are a few.
5 Ways To Improve Your In-Person Or Virtual Public Speaking
By Karen B. Moore
Forbes - August 11, 2022
Public speaking is a powerful tool for strengthening your career and developing your business. Here are five ways to immediately improve your public speaking, whether your audience is live or virtual.
With Growth Comes New Challenges
By Bill Haynes, George Spencer
O'Dwyer's - August 9, 2022
Communicating authentically and effectively in response to a growing demand for impact investing.
Is commtech a fad or an enduring truth?
By Tina McCorkindale and Mark Weiner
PR Daily - August 11, 2022
Private equity money is flowing into public relations now in support of communications technology, or "commtech." So here's this month's question: " Is commtech a present and enduring truth for public relations or just the latest craze?"
Financial Wellness For Employees: Addressing Five Questions That Could Be Causing Them Stress
By Elizabeth Baskin, CEO and Executive Creative Director at Tribe, Inc.
Forbes - August 11, 2022
Here are five financial questions employees may be embarrassed to ask and how employers can address them.
TitleMania, the PR industry game—with an important lesson for people in our business
By Arthur Solomon
Agility PR Solutions - August 11, 2022
At one time being promoted to "vice president" in our business was a badge of competency. That was before the title explosion occurred decades ago and the title of vice president became as common as lox on a bagel.
How did ASDA respond to 'poverty markers' backlash?
By Adam Fisher
Media First (UK) - August 11, 2022
Price is on everyone’s mind. As the cost-of-living crisis grips and purse strings tighten, we are all looking to find those small savings to help the household budget. So, you might think a supermarket offering a new and bigger range of budget products would be viewed positively. Yet ASDA's new range of cheaper household essentials has landed it in hot water with accusations of 'shaming' and 'embarrassing poor people'.
Time to close the business case for diversity
By Sara Thornhurst
Influence - August 11, 2022
Phrases like 'it makes good business sense', 'it's good for the bottom line' or 'more diverse businesses make more profit', are meant to encourage change but what they really do is uphold systems which can ultimately cause harm to marginalised voices and fail to cause change where it matters - in the beliefs, attitudes and actions of people with power.
Continuing Ethical Challenges Face PR Industry and Who They Choose to Represent
By Chris Whitehouse
Branding in Asia Magazine - August 11, 2022
New ethical challenges constantly emerge, and the comms sector needs to consider how best to navigate them.
How can PR and influencer marketing work together in a crisis?
By Chris Norton
Sprout Social - August 10, 2022
PR and influencer marketing are a powerful combination for mitigating crises. Find out five ways they can turn around a brand's reputation.
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