Hello, check out Friday's Daily PR Brief - August 12, 2022
Read some of today's best PR and Comms industry news clips:
Top 15 finance PR leaders to follow on Twitter in 2022 (Muck Rack - August 11, 2022)
How To Stand Out In A Noisy World (Forbes - August 12, 2022)
Amid Oil Pipeline Controversy, Edelman Breaks With South Africa's Standard Bank Group (Adweek - August 12, 2022)
How Competing in a Triathlon is Like Running a PR Firm (O'Dwyer's - August 11, 2022)
How to write a great bio (PR Daily - August 10, 2022)
Alex Myers, founder and global CEO of Manifest on the PRmoment Podcast (PRmoment (UK) - August 11, 2022) [PODCAST]
5 tips for PR to better incorporate technology (Agility PR Solutions - August 12, 2022)
Why storytelling is no longer enough to win consumers attention (InsideOut Public Relations - August 12, 2022)
Three Things I've Learned...Catherine Merritt (PRovoke Media - August 12, 2022)
Why Cyber Security Is Essential For Digital Marketers & PR Specialists? (Latest Hacking News - August 12, 2022)
"Crying CEO" Braden Wallake puts authenticity trend to the test (Arik Hanson - August 12, 2022)
Summary Section:
Top 15 finance PR leaders to follow on Twitter in 2022
By Lindsay Sugarman
Muckrack - August 11, 2022
A round-up of influential PR and communications professionals working in financial services and fintech to follow on Twitter this year.
How To Stand Out In A Noisy World
By Sarah Malcolm
Forbes - August 12, 2022
You can set yourself apart from the competition and get people interested in what you have to offer by focusing on your unique selling proposition and using creative marketing strategies.
Amid Oil Pipeline Controversy, Edelman Breaks With South Africa's Standard Bank Group
By Kathryn Lundstrom
Adweek - August 12, 2022
Edelman will end its three-year relationship with South Africa’s Standard Bank Group, the public relations giant confirmed to Adweek. The breakup comes amid a longstanding controversy surrounding Standard Bank’s investment in the East African Crude Oil Pipeline.
How Competing in a Triathlon is Like Running a PR Firm
By Hilary JM Topper
O'Dwyer's - August 11, 2022
Endurance sports provide teachable lessons about overcoming life's obstacles and accomplishing your goals, all of which apply to being in business especially when it comes to overseeing a PR firm.
How to write a great bio
By Melanie Parncutt
PR Daily - August 10, 2022
Once upon a time, it was enough to have an e-mail address. Then, you needed a social media handle. Now that most of us have gone multi-platform, our profiles are silently screaming to be noticed amidst all of the other thought leaders, artists, influencers, and career professionals out there. Creating a bio for billions to see can seem overwhelming, but a well-crafted, strong bio can tell an amazing story for everyone who reads it.
Alex Myers, founder and global CEO of Manifest on the PRmoment Podcast [PODCAST]
By Ben Smith
PRmoment (UK) - August 11, 2022
This week we're chatting to Alex Myers, founder and global CEO of Manifest. Manifest employees circa 70 people globally, has a fee income of over £5m globally, with about $2m of that coming from its fast-growing New York Office.
5 tips for PR to better incorporate technology
By Lewis Robinson
Agility PR Solutions - August 12, 2022
Technology has drastically changed the public relations field over the last several years. The rise of social media has given PR professionals new tools to reach and engage with their audiences. At the same time, new technologies have made it easier for journalists and other media members to find and share information. PR pros must be aware of these changes and adapt their strategies accordingly. Here are five tips for better-incorporating technology into your PR efforts.
Why storytelling is no longer enough to win consumers attention
By Rachel Demarco
InsideOut Public Relations - August 12, 2022
From events, celebrity endorsements, influencers, and social media to most recently, storytelling – there has and always will be trends in the public relations and marketing industries. For years we have been told that story telling is the future of PR and marketing, but as the majority of the industry catches up and realigns their strategy for success…something happens.
Three Things I've Learned...Catherine Merritt
PRovoke Media - August 12, 2022
In the latest installment in our series, we hear from Spool founder and CEO Catherine Merritt who shares her lessons learned.
Why Cyber Security Is Essential For Digital Marketers & PR Specialists?
By Mic Johnson
Latest Hacking News - August 12, 2022
Why should a marketer and PR specialist always keep the importance of cybersecurity in mind? If you don't protect your customers' data, your company's data, your information resources, your reputation and your career are at risk. Both small and large companies are at cyber security risk and the number of cyberattacks is constantly increasing.
"Crying CEO" Braden Wallake puts authenticity trend to the test
Arik Hanson - August 12, 2022
Do we really want authenticity from our leaders at the top? That's the question we all should probably be asking ourselves after the CEO of a relatively small social media agency in Ohio went viral this week.
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