Please enjoy your Friday Daily PR Brief - October 7, 2022
Read some of today's best PR and Comms industry news clips:
The Spooky Truths About Public Relations (Orca Communications - October 4, 2022)
Celebrating Latino PR: How to shape authentic narratives of Latino communities (Muck Rack - October 6, 2022)
Should We Have An Oath Of Ethics For Marketing And PR Professionals? (Forbes - October 7, 2022)
When The New York Times Isn't Possible (O'Dwyer's - October 6, 2022)
Tips for Communicating About Climate Change and Sustainability (PRNEWS - October 6, 2022)
Balancing In-Person and Virtual Attendee Engagement (Institute for Public Relations - October 7, 2022)
Good and Bad PR: More bad PR for Conservatives, but the villain of the week is power station owner Drax (PRmoment (UK) - October 6, 2022)
5 most important soft skills every PR professional should have (Agility PR Solutions - October 7, 2022)
Content Everywhere? Uniqueness Nowhere. A communications conundrum posed by IBC22 (Babel - October 6, 2022)
The dangers of groupthink in a crisis – and how to avoid it (Influence (UK) - October 3, 2022)
How to Stay on Top of Your PR Game (Remote PR Jobs - October 7, 2022)
Ragan Awards: American Humane honors the nation's best dogs, driving social media success (PR Daily - October 7, 2022)
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Summary Section:
The Spooky Truths About Public Relations
By Amanda Green
Orca Communications - October 4, 2022
Spooky Season is here! What better way to mark the occasion than to outline some of the spooky truths about the Public Relations industry?
Celebrating Latino PR: How to shape authentic narratives of Latino communities
Muck Rack - October 6, 2022
The Museum of Public Relations hosted a two-hour event diving into how PR professionals and journalists can shape authentic narratives of Latino communities. Let's take a look back at some key themes that emerged from these important conversations.
Should We Have An Oath Of Ethics For Marketing And PR Professionals?
By Irina Gerry, CMO at Change Foods
Forbes - October 7, 2022
Is it time we put our work and its impact into a broader perspective beyond our immediate business?
When The New York Times Isn't Possible
By Shani Lewis
O'Dwyer's - October 6, 2022
You're in a kick-off meeting with a new client when they let you know: they need to be in The New York Times, Forbes and The Wall Street Journal.
Tips for Communicating About Climate Change and Sustainability
By Olivia Kresic
PRNEWS - October 6, 2022
An analysis of tweets about sustainability and climate change yields tips for communicating with stakeholders who hold a variety of views.
Balancing In-Person and Virtual Attendee Engagement
By Grace
Institute for Public Relations - October 7, 2022
After the entire world shifted to virtual events in response to COVID-19, it's no surprise that virtual is now here to stay. Virtual events have the advantage of reaching a far larger and more diverse audience than their in-person counterparts, making events accessible to attendees who might not have the time or budget to commit to attending in person.
Good and Bad PR: More bad PR for Conservatives, but the villain of the week is power station owner Drax
By Andy Barr, Owner, 10 Yetis Digital
PRmoment (UK) - October 6, 2022
Well hello there and welcome, once again, to my Good and Bad Public Relations from the week gone by. It is a bit of a strange one this week as a few of the stories from last week have developed further and get another mention.
5 most important soft skills every PR professional should have
By Sally Norton
Agility PR Solutions - October 7, 2022
Public relations is a field that requires a specific set of abilities. Competencies in areas such as storytelling, analytics, and assessment are now on par with traditional skills like writing, research, and communication. Possessing these talents and the knowledge you'll acquire in school can really set you apart in the PR industry. So let's find out which soft skills every PR professional should have.
Content Everywhere? Uniqueness Nowhere. A communications conundrum posed by IBC22
By Declan Bradshaw
Babel - October 6, 2022
IBC 2022 was now nearly a month ago. While some poor souls might still be in the queue at Schiphol, I’ve had a bit of time to reflect on my experience of the biggest broadcast show in town. I wanted to share that experience from Amsterdam and the main observations of a slightly sleep-deprived PR person runnin’ ‘round the RAI.
The dangers of groupthink in a crisis – and how to avoid it
By Chris Tucker
Influence (UK) - October 3, 2022
Leadership teams need to make sense of their environment to respond to challenges and opportunities. But during a crisis the usual sensemaking process pretty much collapses.
How to Stay on Top of Your PR Game
Remote PR Jobs - October 7, 2022
As sometimes solo practitioners, it's not always easy for remote PR and Communications professionals to stay on top of the latest public relations tools, tips and tricks. If you're lucky, you're keeping your clients busy with new product launches, executive thought leadership blogs and articles, industry events, and interviews with media and analysts.
Ragan Awards: American Humane honors the nation's best dogs, driving social media success
By Allison Carter
PR Daily - October 7, 2022
The Hero Dog Awards has been celebrating the best boys and girls in America for 11 years. But in 2021, everyone’s spirits needed an extra boost, and American Humane stepped up. That’s why they’re taking home a prize for Media Relations Campaign in PR Daily’s Social Media and Digital Awards.
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