Happy Friday! Check out your Daily PR Brief - October 14, 2022

Read some of today's best PR and Comms industry news clips:
10 of the Best PR Campaigns of 2022 (Meltwater - October 14, 2022)
5 Ways PR Wins at Generating B2B Sales (Entrepreneur - May 14, 2022)
Supreme Court Loses Court of Public Opinion (O'Dwyer's - October 13, 2022)
Ragan's PR Daily Awards finalists announced (PR Daily - October 14, 2022)
Good and Bad PR: Yankee Candle smells are a good COVID indicator but Shell stinks of greenwashing (PRmoment (UK) - October 13, 2022)
15 Ways Companies Can Build Brand Reputation Sharing Honest Reviews (Forbes - October 13, 2022)
What the Web Data Revolution Is and How to Benefit From It (Mention - October 14, 2022)
3 Proven Ways to Increase Brand Awareness Through TikTok (RED PR - September 14, 2022)
The Role Of Public Relations In Google's New Update (Orca Communications - October 14, 2022)
These PR Mistakes Could Kill Your Business (Business.com - October 14, 2022)
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Summary Section:
10 of the Best PR Campaigns of 2022
By TJ Kiely
Meltwater - October 14, 2022
Great PR campaigns aren’t designed to make you buy something; they make you feel something. Here are the best PR campaign examples of 2022.
5 Ways PR Wins at Generating B2B Sales
By Kelly Fletcher
Entrepreneur - May 14, 2022
B2B companies trying to generate business should consider public relations. Here are five reasons B2B media relations should be part of your strategy.
Supreme Court Loses Court of Public Opinion
By Kevin McCauley
O'Dwyer's - October 13, 2022
The Court of Public Opinion doesn't have a very high regard for the US Supreme Court, as 53 percent of Americans disapprove of how it is doing its job, according to the Annenberg Public Policy Center.
Ragan's PR Daily Awards finalists announced
PR Daily - October 14, 2022
During another year of consistent surprise and endless news cycles, public relations professionals were once again central to engaging audiences through all the noise. Ragan's PR Daily Awards celebrates the PR pros, marketers, agencies and campaigns that stand out and engage audiences in an age of uncertainty and distraction.
Good and Bad PR: Yankee Candle smells are a good COVID indicator but Shell stinks of greenwashing
By Andy Barr, Owner, 10 Yetis Digital
PRmoment (UK) - October 13, 2022
Welcome back to another week of public relations hits and misses. As the UK economy teeters on the brink of survival it is hard not to fall into a pit of negative Government stories, but I am going to try and steer clear this week. Onwards we march.
15 Ways Companies Can Build Brand Reputation Sharing Honest Reviews
By Forbes Agency Council
Forbes - October 13, 2022
Allowing consumers to view constructive feedback from customers and acknowledging areas that need improvement can help businesses build trust with their target audience.
What the Web Data Revolution Is and How to Benefit From It
By Noah Kalson
Mention - October 14, 2022
Take a look at the many exciting opportunities in reach for businesses through web data in today’s digital age.
3 Proven Ways to Increase Brand Awareness Through TikTok
RED PR - September 14, 2022
In our last blog post, A Simple and Useful Breakdown of Why You Should Be Investing in TikTok Marketing, we dove into the reasons why marketing on TikTok can provide a substantial ROI (given a well-thought-out strategy). Now, we're going to get into the details of how to best market your product/message on TikTok.
The Role Of Public Relations In Google's New Update
Orca Communications - October 14, 2022
Google will start prioritizing articles written by actual people for actual people. That means Google’s new update could be useful for PR.
These PR Mistakes Could Kill Your Business
By Julie Thompson
Business.com - October 14, 2022
Public relations and marketing mistakes can irreparably harm your company to the point where you need to shut down. See what to avoid and get solutions.
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