Hello, read your Friday Daily PR Brief - October 21, 2022
Read some of today's best PR and Comms industry news clips:
Working in PR? Here are 6 mental health tips (Agility PR Solutions - October 21, 2022)
4 Basic Values Driving Your Workforce (Forbes - October 21, 2022)
Interpublic Registers 1.5% Q3 Growth (O'Dwyer's - October 21, 2022)
13 biggest takeaways from Ragan and PR Daily's Strategic Communications Conference (PR Daily - October 21, 2022)
How Microsoft manages culture change - Ragan Communications (Ragan - October 20, 2022)
What Is Green PR? How to Promote Environmental Initiatives and Avoid Greenwashing (PR Couture (UK) - October 14, 2022)
Will Christmas PR campaigns be cancelled this year? (PRmoment (UK) - October 20, 2022)
How Leaning into Data Helps OkCupid Differentiate Itself When Pitching (PRNEWS - October 21, 2022)
Three Things I've Learned...Ray Eglington (PRovoke Media - October 21, 2022)
The Advancement Of Disruptive PR Technology Like AI and Text Gen (Spiceworks - October 21, 2022)
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Summary Section:
Working in PR? Here are 6 mental health tips
By Dan Martin
Agility PR Solutions - October 21, 2022
Covid-19 changed life as we know it. It has undoubtedly taken a toll on everyone's mental health. According to a report by WHO, there is a 25 percent increase in the prevalence of anxiety and depression. A stressful situation, in the form of work or personal life, only adds to the burden.
4 Basic Values Driving Your Workforce
By Tanya Meck, Head of Comms & Public Affairs at Global Strategy Group
Forbes - October 21, 2022
There is some good news on the horizon. Smart employers are using lessons learned and, as the labor market begins to cool, can gain from the tumult over the past few years.
Interpublic Registers 1.5% Q3 Growth
By Kevin McCauley
O'Dwyer's - October 21, 2022
Interpublic posted a 1.5 percent growth in Q3 revenues to $2.3B and a 4.9 percent rise in net income to $251.8M. Organic growth jumped 5.6 percent.
13 biggest takeaways from Ragan and PR Daily's Strategic Communications Conference
By Allison Carter
PR Daily - October 21, 2022
From social media to leadership, from crisis communications to employee branding, the insights were fast and furious during the two days of the conference. If you weren't able to join us, here are some of the biggest lessons from the two-day conference.
How Microsoft manages culture change - Ragan Communications
By Allison Carter
Ragan - October 20, 2022
Joe Wittinghill, corporate vice president of talent, learning & insights at Microsoft, took to the stage Wednesday at Ragan and PR Daily's Strategic Communications Conference, to explain how the tech giant has gone about changing their culture to inspire and innovate their international staff.
What Is Green PR? How to Promote Environmental Initiatives and Avoid Greenwashing
PR Couture (UK) - October 14, 2022
Greenwashing is a huge threat to any green PR campaign. Here are five strategies you can use to avoid greenwashing and set your clients up for success.
Will Christmas PR campaigns be cancelled this year?
By Daney Parker
PRmoment (UK) - October 20, 2022
Sorry to mention the 'C' word, but Christmas is just around the corner (in marketing terms). Our national economic emergency means that it is harder for many to celebrate this year, so how are brands changing how they market to an audience that is struggling to make ends meet? We discuss how campaigns should be sensitive to people going through harder times.
How Leaning into Data Helps OkCupid Differentiate Itself When Pitching
By Tai Nichols
PRNEWS - October 21, 2022
OkCupid's global communication chief Michael Kaye discusses how the company uses data as a media-pitching tool.
Three Things I've Learned...Ray Eglington
By Ray Eglington, Founding Partner of Four Communications Group
PRovoke Media - October 21, 2022
Ray Eglington, a founding partner of Four Communications Group, shares the key lessons he has learned since the pandemic began.
The Advancement Of Disruptive PR Technology Like AI and Text Gen
By Stephen Marcinuk, Co-founder and Head of Operations at Intelligent Relations
Spiceworks - October 21, 2022
Steve Marcinuk, co-founder and head of operations at Intelligent Relations, explores disruptive technologies and how AI and text gen are advancing the PR industry.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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