Thursday's Daily PR Brief is here for your perusal - January 5, 2023
Read some of today's best PR and Comms industry news clips:
15 Common Clichés Professional Communicators Should Avoid (Forbes - January 5, 2023)
Get Ready for the Gen Z Onslaught (O'Dwyer's - January 4, 2023)
How to create consistent executive communications (PR Daily - January 4, 2023)
New Year's Writing Resolutions: 6 of My Favorite Tips for 2023 (PRSay - January 5, 2023)
In Wake of Damar Hamlin's Injury NFL's Reputation Can't be Helped (Xenophon Strategies - January 4, 2023)
How to use APIs to make your public relations business run more smoothly (Agility PR Solutions - January 5, 2023)
How a message muddle created global headlines (Media First (UK) - January 5, 2023)
The Best Interactive Posts For Social Media 2022 (Meltwater - January 4, 2023)
Can You Achieve Work-Life Balance in the New Year? (HMA Public Relations - January 5, 2023)
Communications is not Optional – Especially Now (Landis Communications - January 5, 2023)
Inside the Media Mind of Chris Teale, State & Local Government Tech Reporter at GCN (W2 Communications - January 4, 2023) [PODCAST]
Good and Bad PR: Aldi wins the supermarket wars but the energy companies have explaining to do (PRmoment (UK) - January 4, 2023)
This Daily PR Brief is sponsored by Report Mule.
Report Mule automates and streamlines the report creation process to make your team more efficient. Instead of manually copying/pasting/formatting each article in Google Docs, you drop the links into Report Mule and it automatically captures information about each article and formats it in the exact same formats you're using today (even if you have a different format for each client!).
Accounts start at $30/mo. DPB readers get 20% off.
Summary Section:
15 Common Clichés Professional Communicators Should Avoid
By Forbes Communications Council
Forbes - January 5, 2023
Communications is a constantly evolving creative field, and with the ability to craft content that sparks the interest of target audiences being a prerequisite for success, it's important for comms pros to infuse their writing with a fresh perspective. Messaging intended to prompt readers to want to learn more can't feel stale or canned.
Get Ready for the Gen Z Onslaught
By Kevin McCauley
O'Dwyer's - January 4, 2023
The influential Eurasia Group ranks Generation Z as No. 9 on its list of the 2023 top 10 risks. As the first generation with no experience of life without the internet, Gen Z "has both the ability and motivation to organize online to reshape corporate and public policy, making life harder for multinationals everywhere and disrupting politics with the click of the button."
How to create consistent executive communications
By Adam Kiefaber
PR Daily - January 4, 2023
To all my communicators out there – please stop me if you have heard this one before – "we would like our CEO to do more, but they just don't value PR and communications."
New Year's Writing Resolutions: 6 of My Favorite Tips for 2023
By Ann Wylie
PRSay - January 5, 2023
I'm a poor resolver. For many years, my New Year's Resolution was "I resolve not to resolve," which made me a bit of a Grinch at New Year's Day parties. But if you've resolved to become a better writer this year, here's help — six of my favorite 2023 writing resolutions to make today.
In Wake of Damar Hamlin's Injury NFL's Reputation Can't be Helped
By Bob Brady
Xenophon Strategies - January 4, 2023
Following the collapse of Buffalo Bills safety Damar Hamlin, the NFL's reputation is soiled more than ever when it comes to player safety.
How to use APIs to make your public relations business run more smoothly
By Steve Conway
Agility PR Solutions - January 5, 2023
In many businesses, but almost certainly in PR, it is impossible to do anything without using software or a device connected to the internet. These software packages and devices need to communicate with each other, which is made possible by using APIs.
How a message muddle created global headlines
By Adam Fisher
Media First (UK) - January 5, 2023
Want to know what happens when you say nothing during a crisis? Here's what happened when a medical centre opted to stay quiet after a bogus message caused panic and huge media coverage.
The Best Interactive Posts For Social Media 2022
By TJ Kiely
Meltwater - January 4, 2023
Interactive content on social media is rocket fuel for engagement. Here’s why interactive posts are the next best thing in social content marketing.
Can You Achieve Work-Life Balance in the New Year?
By Rayna Burgett
HMA Public Relations - January 5, 2023
The new year is the perfect opportunity to outline new self-improvement routines, but what about your work routine? Rayna Burgett is sharing a few tips that can help improve your work-life balance in her latest blog post.
Communications is not Optional – Especially Now
Landis Communications - January 5, 2023
When the going gets tough, you need to communicate more, not less. And you need communications professionals to make sure it’s done right.
Inside the Media Mind of Chris Teale, State & Local Government Tech Reporter at GCN [PODCAST]
By Madison Farabaugh
W2 Communications - January 4, 2023
On this episode of Inside the Media Minds, host Christine Blake welcomes Chris Teale, GCN's staff reporter covering state & local government technology.
Good and Bad PR: Aldi wins the supermarket wars but the energy companies have explaining to do
By Andy Barr, Owner, 10 Yetis Digital
PRmoment (UK) - January 4, 2023
Well hello and a Happy New Year to you all. As we roar back into the office, or WFH station, you could be forgiven for thinking we are in a media Groundhog Day. Train strikes, food price increases, energy price changes, it all feels very 2022 doesn't it? Fear not though you intrepid public relations warriors, I am here to navigate us through another week of PR highlights and lowlights.
The Daily PR Brief is put together by the analysts at ITK Information Services.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.