Peruse your Tuesday Daily PR Brief - January 31, 2023
Read some of today's best PR and Comms industry news clips:
How 15 Agencies Plan To Better Support Remote Employees In 2023 (Forbes - January 30, 2023)
Why reducing the number of internal comms channels increases productivity (Ragan - January 30, 2023) [VIDEO]
Recession and Covid Fears Linger, Yet PR Can Thrive in 2023 (PRNEWS - January 30, 2023)
RFPs: Do We...or Don't We? That Is the Question (Spin Sucks - January 31, 2023)
PR lessons from the warts of sports: 2021 and 2022 ushered in a tarnished game—will 2023 be different? (Agility PR Solutions - January 31, 2023)
Is ChatGPT PR-Tested? (Flatiron Communications - January 30, 2023)
A PR Professional's Introductory Guide to TikTok (Landis Communications - January 31, 2023)
Dealmaking Sizzles Again Among PR Software Providers and Here Comes Another Side Dish of Generative AI for Comms (Sword and the Script - January 31, 2023)
AJ Jones On Starbucks, DEI & Employee Partners (PRovoke Media - January 31, 2023) [PODCAST]
How journalists are covering events in 2023, plus the top events they're attending (Muck Rack - January 31, 2023) [Infographic]
4 new social media features you need to know about this week (PR Daily - January 31, 2023)
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Summary Section:
How 15 Agencies Plan To Better Support Remote Employees In 2023
By Forbes Agency Council
Forbes - January 30, 2023
This year, agency executives who are leading partially or fully distributed teams have the extra responsibility of ensuring remote teammates feel supported, engaged and satisfied in their roles. Below, members of Forbes Agency Council share the ways their agencies are planning to better support remote employees in 2023 and beyond.
Why reducing the number of internal comms channels increases productivity [VIDEO]
Ragan - January 30, 2023
In our latest conversation, Shantel Risher talked with Isis Simpson-Mersha and Lynsey Stanicki from Ragan and D S Simon Media about why downsizing the number of platforms a team uses to communicate increases productivity, the impact of Gen Z on the workforce, and more.
Recession and Covid Fears Linger, Yet PR Can Thrive in 2023
By Jennifer Risi, Founder and President of The Sway Effect
PRNEWS - January 30, 2023
We are in uncertain times as recession looms, as does Covid, yet demand for thoughtful communication is rising. Our author is optimistic.
RFPs: Do We...or Don't We? That Is the Question
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - January 31, 2023
RFPs are the bane of existence for an agency owner. Do we respond or do we ignore? Gini Dietrich helps you decide what's best for you.
PR lessons from the warts of sports: 2021 and 2022 ushered in a tarnished game—will 2023 be different?
By Arthur Solomon
Agility PR Solutions - January 31, 2023
Some things never change, and one of those things is the glorification of sports in America. But anyone who closely follows the sports scene can notice that things are changing, especially readers of the New York Times.
Is ChatGPT PR-Tested?
By Peter Himler
Flatiron Communications - January 30, 2023
I tested OpenAI's ChatGPT content engine for a common PR directive: propose an opinion piece on the high cost of EVs. Here's what I learned.
A PR Professional's Introductory Guide to TikTok
By Andie Davis
Landis Communications - January 31, 2023
How can TikTok be used in public relations? In this week's blog, Landis' Andie Davis shares a PR pros introductory guide to TikTok.
Dealmaking Sizzles Again Among PR Software Providers and Here Comes Another Side Dish of Generative AI for Comms
By Frank Strong
Sword and the Script - January 31, 2023
What a difference a couple of weeks can make. My last PR tech sum went up in early November – and there's a lot that happened between then and now. I've teased the deals in the headline, but there are a lot of AI happenings in PR too. Here's this month's summary of the news from the vendor community this month.
AJ Jones On Starbucks, DEI & Employee Partners [PODCAST]
PRovoke Media - January 31, 2023
Aranthan "AJ" Jones II is Starbucks head of global comms and public affairs. In this episode of the PRovoke Media podcast, he joins Diana Marszalek to talk about his advocacy of corporate America — and communicators in particular — banding together to address big-picture issues, like DEI. He also discusses the coffee giant's relationship with its employees and recent efforts to unionize.
How journalists are covering events in 2023, plus the top events they're attending [Infographic]
By Kristen Dunleavy
Muck Rack - January 31, 2023
With 2023 in full swing, PR professionals across industries are planning their event calendars for the rest of the year. There's just one question: now that so many events are back in-person, which ones are journalists planning to attend? As part of our upcoming State of Journalism survey, we asked journalists how they plan to cover events in 2023.
4 new social media features you need to know about this week
By Allison Carter
PR Daily - January 31, 2023
Social media never stands still. Every week there are new features — and it's hard for the busy comms pro to stay up-to-date on it all. We've got you covered. Here's what you need to know about this week.
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