Please enjoy your Friday Daily PR Brief - February 3, 2023
Read some of today's best PR and Comms industry news clips:
Media relationships: 3 simple rules for connecting with journalists (Agility PR Solutions - February 3, 2023)
Grading Memphis PD's Communication: Better Than Some, But Not Perfect (PRNEWS - February 2, 2023)
5 Best Practices For Designing Effective B2B Homepages (Forbes - February 3, 2023)
Lessons in plain language from federal government's bad 'report card' (PR Daily - February 2, 2023)
Good and Bad PR: No good words for Rio Tinto, but plenty of praise for Costa, Stagecoach, OpenAI and Unilever (PRmoment (UK) - February 2, 2023)
In 2023, Leaders Need To Shut Up And Listen To Drive Growth (Forbes - February 3, 2023)
Study: Ageism Is As Big A Problem For Women In PR As Gender Discrimination (PRovoke Media - February 3, 2023)
PRNEWS Celebrates Black History Month with a Discussion of DEI (PRNEWS - February 3, 2023)
APACD Podcast: Iron Mountain's Nifraz Rifaz (PRovoke Media - February 2, 2023) [PODCAST]
Building Brand Trust And Loyalty Through Thought Leadership (Forbes - February 3, 2023)
PR's Top Pros Talk: Stacey Grimsrud (O'Dwyer's - February 2, 2023) [VIDEO]
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Summary Section:
Media relationships: 3 simple rules for connecting with journalists
By Mike Atkinson
Agility PR Solutions - February 3, 2023
As media relations professionals, we should build lasting relationships with reporters by demonstrating and delivering value over time, not just when we want coverage on the latest product release, company announcement or trend story. To effectively forge a working rapport with reporters, it's imperative to remember these three simple rules.
Grading Memphis PD's Communication: Better Than Some, But Not Perfect
By John Guilfoil, Principal of JGPR
PRNEWS - February 2, 2023
The beating death of Tyre Nichols exposes many things, including the Memphis Police's PR work, especially its press release and police report.
5 Best Practices For Designing Effective B2B Homepages
By Steve Ohanians, Accidental Entrepreneur, Co-Founder, and CEO, WebEnertia
Forbes - February 3, 2023
From this design assessment, my team identified five best practices that every B2B brand can apply to their homepage design to boost effectiveness.
Lessons in plain language from federal government's bad 'report card'
By Nick Lanyi
PR Daily - February 2, 2023
Despite a history of eloquent speeches delivered by some of its chief executives, the federal government isn't exactly known for top-notch communications. The average writing grade for 21 executive branch agencies was C in 2022 according to the Center for Plain Language's Federal Plain Language Report Card.
Good and Bad PR: No good words for Rio Tinto, but plenty of praise for Costa, Stagecoach, OpenAI and Unilever
By Andy Barr, Owner, 10 Yetis Digital
PRmoment (UK) - February 2, 2023
We are marching into February and the world of public relations continues to deliver in terms of Good and Bad PR. Join me as I take a gander through this week's fails and victories.
In 2023, Leaders Need To Shut Up And Listen To Drive Growth
By Bryan Specht, Founder and CEO of Salient Global
Forbes - February 3, 2023
Here’s my take on how leaders can employ the art of talking less and listening more to drive growth for their clients, people and communities.
Study: Ageism Is As Big A Problem For Women In PR As Gender Discrimination
By Maja Pawinska Sims
PRovoke Media - February 3, 2023
Women in the PR industry are facing discrimination on the grounds of age at almost the same levels as gender discrimination, according to the results of Global Women in PR's Annual Index research.
PRNEWS Celebrates Black History Month with a Discussion of DEI
PRNEWS - February 3, 2023
PRNEWS Live celebrates Black History Month 2023 with a discussion about DEI in PR and business with guests Dwayna Haley and Neil Foote.
APACD Podcast: Iron Mountain's Nifraz Rifaz [PODCAST]
By APACD
PRovoke Media - February 2, 2023
Iron Mountain's communications business partner lead Nifraz Rifaz joins the APACD podcast to discuss the lessons he has learned through his career. Rifaz explores why collaboration and listening are so important, and also discloses how he would advise his younger self.
Building Brand Trust And Loyalty Through Thought Leadership
By Dylan Duke, Forbes 30 Under 30, Founder and CEO of Glewee
Forbes - February 3, 2023
Building brand trust is critical. It's what customers connect with, relate to and gravitate toward. But what exactly is brand trust? How do you establish it as a business owner or marketer?
PR's Top Pros Talk: Stacey Grimsrud [VIDEO]
By Steve Barnes
O'Dwyer's - February 2, 2023
The uncertain economic outlook for 2023 is presenting communications pros with "an opportunity to be very bullish with our PR," according to Bospar vp Stacey Grimsrud.
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