Daily PR Brief

Read some of today's best PR and Comms industry news clips:
All You (Effective Communicators) Need Is Love (Forbes - February 23, 2023)
PR's Top Pros Talk: Tina McCorkindale (O'Dwyer's - February 24, 2023) [VIDEO]
Career lessons from Ragan Women in Communications Hall of Fame inductees (PR Daily - February 24, 2023)
Layoffs or Hiring: What is the Current Status of the PR Industry? (PRNEWS - February 23, 2023)
Life and PR During Wartime in Ukraine (PRSay - February 24, 2023)
Ten ways to tackle ageism in PR (PRmoment (UK) - February 23, 2023)
How To Get More LinkedIn Attention With Posting (Forbes - February 21, 2023)
5 outdated PR strategies you need to avoid using (Agility PR Solutions - February 24, 2023)
10 pragmatic social media marketing trends to pay attention to in 2023 (Arik Hanson - February 23, 2023)
WPP's PR Division Up 8.2% In 2022 (PRovoke Media - February 24, 2023)
7 Trends Crypto PR Professionals Should Be Aware of in 2023 (Entrepreneur - February 23, 2023)
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Summary Section:
All You (Effective Communicators) Need Is Love
By Aaron Sherinian, SVP for Global Reach at the Deseret Management Corporation
Forbes - February 23, 2023
Whether you do it for a living or as part of your daily life, let’s communicate with a little more love.
PR's Top Pros Talk: Tina McCorkindale [VIDEO]
By Steve Barnes
O'Dwyer's - February 24, 2023
The difference between misinformation and disinformation, IPR president and CEO Tina McCorkindale tells Doug Simon, is one of intent.
Career lessons from Ragan Women in Communications Hall of Fame inductees
By Justin Joffe and Allison Carter
PR Daily - February 24, 2023
When asked about their advice for young women who are just entering the comms profession, the Hall of Famers were generous with their wisdom.
Layoffs or Hiring: What is the Current Status of the PR Industry?
By Nicole Schuman
PRNEWS - February 23, 2023
With the economy on shaky ground and continuous whispers of layoffs, we wondered how our friends in the communication industry were doing.
Life and PR During Wartime in Ukraine
PRSay - February 24, 2023
Nina Bohush never imagined she would experience war. But for this PR professional in Ukraine, living and working as war rages around her is exactly what has happened.
Ten ways to tackle ageism in PR
By Daney Parker
PRmoment (UK) - February 23, 2023
There has been plenty of coverage about the shameful amount of ageism in PR recently, underlined by the findings of the research study by Global Women in PR highlighting the extent of the problem. Here we discuss what PRs can do to tackle this.
How To Get More LinkedIn Attention With Posting
By Robin Ryan
Forbes - February 21, 2023
People want to stand out on LinkedIn. Yet, most overlook a key strategy that allows them to grow a following, be seen as a thought leader or expert, expand their network, and appeal to recruiters searching for job candidates.
5 outdated PR strategies you need to avoid using
By Sally Norton
Agility PR Solutions - February 24, 2023
With the help of experts in PR, we've gathered a list of outdated PR strategies you need to avoid. Plus, we'll let you know how to implement new tactics to stay ahead of the game. Now let's dive in!
10 pragmatic social media marketing trends to pay attention to in 2023
Arik Hanson - February 23, 2023
Yesterday, I gave my annual social media marketing trends presentation to a group of 100+ communicators and marketers across the country. I'm posting it here today in hopes it helps spark creativity for you and your team in 2023.
WPP's PR Division Up 8.2% In 2022
PRovoke Media - February 24, 2023
Reputation, purpose and ESG assignments helped drive a strong performance from WPP's PR firms in 2022.
7 Trends Crypto PR Professionals Should Be Aware of in 2023
By Valeriya Minaeva
Entrepreneur - February 23, 2023
The crypto industry seeks to repair the damage of a dreadful year and return to first principles. Meanwhile, the wider world has been decentralizing, Web3 emerging, resulting in new avenues and opportunities for all PR. The only thing certain is uncertainty — but certainly, some things are already suggesting themselves. So, here are a few trends that crypto public relations professionals should be aware of this year.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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All reports made with the help of Report Mule.