Daily PR Brief

Read some of today's best PR and Comms industry news clips:
Best PR Conferences to Attend in 2023 (Meltwater - March 6, 2023)
Launching A Branded Blog? Here Are 15 Tips From Agency Pros (Forbes - March 6, 2023)
The only way is ethics (Influence (UK) - March 3, 2023)
PR Pros Must 'Just Say the Hard Thing' (O'Dwyer's - March 6, 2023) [VIDEO]
7 new social media features you need to know this week (PR Daily - March 7, 2023)
Book Bans Threaten Diversity, Equity and Inclusion Progress (PRNEWS - March 7, 2023)
The Majority of Americans Do Not Trust AI Technology (Institute for Public Relations - March 3, 2023)
Viewers Soured Over Lemon's Take on Haley's Prime Age (Xenophon Strategies - March 6, 2023)
Designer campaigns: 5 PR strategies for luxury brands (Agility PR Solutions - March 7, 2023)
Integrity (Axia Public Relations - March 4, 2023)
Cybersecurity PR Activity: Deals, Data and Insights (FischTank PR - March 7, 2023)
What happens when you lose control of the narrative during a crisis? (Media First (UK) - March 7, 2023)
Press Releases Might Soon be Displayed in an Office Elevator Near You (Sword and the Script Media - March 7, 2023)
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Summary Section:
Best PR Conferences to Attend in 2023
By Samantha Scott
Meltwater - March 6, 2023
Top 10 PR conferences to go to this year. Network and learn from colleagues and experts on key public relations topics for 2023.
Launching A Branded Blog? Here Are 15 Tips From Agency Pros
By Forbes Agency Council
Forbes - March 6, 2023
Blogging has become an essential component of many companies' content marketing strategies, providing a platform to showcase their expertise and engage with their target audience. However, launching a successful branded blog can be a daunting task, especially for companies new to the world of content creation.
The only way is ethics
By Jill Spurr
Influence (UK) - March 3, 2023
Why can't comms people communicate effectively about comms?
PR Pros Must 'Just Say the Hard Thing' [VIDEO]
By Ken Jacobs
O'Dwyer's - March 6, 2023
I recently sat down with PR agency owner Melissa Vela-Williamson, APR, CDP, author of the recently published Smart Talk: Public Relations Essentials All Pros Should Know. During our conversation, she offered her insights on trust, diversity, mindset, and other critical leadership issues.
7 new social media features you need to know this week
By Allison Carter
PR Daily - March 7, 2023
The big themes of this week's updates are AI integration and helping kids control screentime. LinkedIn is harnessing the power of AI to suggest articles that can be crowdsourced, while TikTok is making it easier for kids and parents to make sure they don't scroll their whole lives away.
Book Bans Threaten Diversity, Equity and Inclusion Progress
By Angela Hayes
PRNEWS - March 7, 2023
It stands to reason that the very idea of book bans is counterintuitive to the PR profession. The very mandate of the profession rests in the name—of building relations between publics.
The Majority of Americans Do Not Trust AI Technology
Institute for Public Relations - March 3, 2023
Stagwell examined Americans’ perspectives on new artificial intelligence (AI) technology. A survey was conducted from Jan. 27–29, 2023.
Viewers Soured Over Lemon's Take on Haley's Prime Age
By Paige Comish
Xenophon Strategies - March 6, 2023
A few weeks ago, CNN This Morning co-anchor Don Lemon made comments saying Republican presidential candidate Nikki Haley was “past her prime” due to her age. His apology, if you can even call it that, was less than "prime."
Designer campaigns: 5 PR strategies for luxury brands
By Rebecca Barnatt-Smith
Agility PR Solutions - March 7, 2023
Luxury branding can be a tough egg to crack. As a high-end company, your demographic is often niche, and those you do attract are harder to keep.
Integrity
By Jason Mudd
Axia Public Relations - March 4, 2023
In a world of fake content, the noise your communication team is fighting through has never been greater. Amazon and Dove show how empathetic marketing paired with proactive reputation management can make all the difference.
Cybersecurity PR Activity: Deals, Data and Insights
By Tessa Meehan
FischTank PR - March 7, 2023
Cybersecurity PR activity has picked up tremendously given the omnipresent threats to our homes, government, businesses and general day-to-day life. With emerging technology and remote work settings, cybersecurity is used in everybody's daily lives whether you're aware of it or not.
What happens when you lose control of the narrative during a crisis?
By Adam Fisher
Media First (UK) - March 7, 2023
In the age of social media and 24 hour news channels, the demand for information is greater than ever. What happens when you offer little to report?
Press Releases Might Soon be Displayed in an Office Elevator Near You
By Frank Strong
Sword and the Script Media - March 7, 2023
Cision partnered with the digital-out-of-home video network Captivate to syndicated press releases sent through its PR Newswire distribution services. Whenever you ride an elevator in a fancy corporate building, Captivate is one of the providers that serve up video content.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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All reports made with the help of Report Mule.