Hello, peruse your Thursday Daily PR Brief - March 16, 2023
Read some of today's best PR and Comms industry news clips:
SVB's collapse highlights tech's PR problem (Axios - March 16, 2023)
Bringing Everyone to the Table (O'Dwyer's - March 16, 2023)
How to handle a difficult client (PR Daily - March 15, 2023)
Meet Fatou B. Barry, the PR leader making a big impact on BIPOC women in the industry (Muck Rack - March 16, 2023)
Keeping Social Media Content Fresh (5W Public Relations - March 15, 2023)
Good and Bad PR: The BBC, Gary Lineker, Crypto, The UK Government, Open AI, Zuckerberg - it's been a busy week! (PRmoment (UK) - March 15, 2023)
Communication Choices Played a Major Role in Sinking Silicon Valley Bank (CommPRO - March 15, 2023)
How Silicon Valley Bank's failure may have been ignited by botched PR (Agility PR Solutions - March 16, 2023)
PR Tips To Give Your Bylined Article A Point Of View (Crenshaw Communications - March 15, 2023)
How can you ask better questions? (Media First (UK) - March 16, 2023)
PRNEWS Announces Winners of 2023 Nonprofit Awards (PRNEWS - March 15, 2023) [VIDEO]
Muck Rack survey: Two out of three journalists have been impacted by economic uncertainty (Muck Rack - March 15, 2023)
This Daily PR Brief is sponsored by ITK Information Services.
The analysts at ITK curate custom daily media briefs with company news, competitor highlights, and key industry updates ready to share with the C Suite. (Like the curated newsletter you’re reading right now!)
They partner directly with brands or white-label their services on behalf of agency partners
Summary Section:
SVB's collapse highlights tech's PR problem
By Eleanor Hawkins
Axios - March 16, 2023
Anti-tech sentiment is a PR issue that could damage the industry's reputation and curb innovation.
Bringing Everyone to the Table
By Candice Watkins Robinson
O'Dwyer's - March 16, 2023
Inclusive communication is the practice of creating information products that address all people–across the full spectrum of diversity, including age, gender, gender identity, ability, race and ethnicity, language and socioeconomic status—in a manner that makes them feel included, represented and respected.
How to handle a difficult client
By Sean Devlin
PR Daily - March 15, 2023
As professional communicators, it's our job to distill often complex messages into packaging that is both easy-to-consume and far-reaching Sometimes, you're going to run into a client — whether you're at an agency or dealing with an internal stakeholder- — that just doesn't get what you're working so hard to do.
Meet Fatou B. Barry, the PR leader making a big impact on BIPOC women in the industry
By Bailey Self
Muck Rack - March 16, 2023
Fatou B. Barry, owner of AB Media Group and PR Girl Manifesto, strives to create a culture of belonging in the PR and communications industries.
Keeping Social Media Content Fresh
5W Public Relations - March 15, 2023
Learn about different types of content that your company can post on social media to keep your content relevant and up to date while engaging your audience.
Good and Bad PR: The BBC, Gary Lineker, Crypto, The UK Government, Open AI, Zuckerberg - it's been a busy week!
By Andy Barr, Owner, 10 Yetis Digital
PRmoment (UK) - March 15, 2023
Good morning public relations fans and welcome along to another action-packed week of goings on the crazy world of communications.
Communication Choices Played a Major Role in Sinking Silicon Valley Bank
By Seth Arenstein
CommPRO - March 15, 2023
A lot of businesspeople ridicule communication as a low priority, nice-to-have soft skill. It's likely these same people missed how large a role communication played in the recent collapse of Silicon Valley Bank (SVB).
How Silicon Valley Bank's failure may have been ignited by botched PR
By Lisa Ann Pinkerton
Agility PR Solutions - March 16, 2023
As the dust settles on the failure of Silicon Valley Bank (SVB), ground zero might turn out to be a one-two punch of mishandled communications. First, there was a newsletter well read by venture capitalists (VCs) that may have begun an erosion of confidence. Second, was what TechCrunch reporter Connie Loizos called a "convoluted press release that was received so badly that it was almost comical."
PR Tips To Give Your Bylined Article A Point Of View
By Brian LaRue
Crenshaw Communications - March 15, 2023
PR writers create bylines that need to express a point of view. Here's how to keep it strong and compelling.
How can you ask better questions?
By Adam Fisher
Media First (UK) - March 16, 2023
Do you find asking questions during a presentation or live-stream a bit daunting? You are not alone. We've put together a guide to help you overcome your fears and ask brilliant questions that raise your profile.
PRNEWS Announces Winners of 2023 Nonprofit Awards [VIDEO]
PRNEWS - March 15, 2023
PRNEWS today announced the winners of its 2023 Nonprofit Awards, which celebrates the most talented communicators and teams in the nonprofit sector, as well as the most innovative and effective campaigns.
Muck Rack survey: Two out of three journalists have been impacted by economic uncertainty
Muck Rack - March 15, 2023
Check out the results of our sixth annual State of Journalism report, which surveyed more than 2,200 journalists to understand the current state of journalism and the future of the industry.
The Daily PR Brief is put together by the analysts at ITK Information Services.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.