Take a look at Friday's Daily PR Brief - August 11, 2023

Read some of today's best PR and Comms industry news clips:
The marketing & PR industry ranks 4th for 'confusing jargon' – is it time to change? (The Drum - August 11, 2023)
Just how bad is the Lizzo situation? PR experts break down the singer's sexual harassment lawsuit. (Yahoo! Entertainment - August 10, 2023)
Podcast: The Future Of Cognitive AI And Its Role In Protecting Brands (PRovoke Media - August 10, 2023) [VIDEO]
6 questions with: April White of Trust Relations (PR Daily - August 11, 2023)
How to move from chaos to quiet (Ragan - August 10, 2023)
Why you don't need big Barbie-size PR budgets to get big Barbie-like results (PRmoment (UK) - August 10, 2023)
7 ways you can take proactive PR measures to prevent reputation disasters (Agility PR Solutions - August 11, 2023)
Headliners: Jillian Janaczek (PRovoke Media - August 11, 2023)
The PR Triangle of Dysfunction (Upright Position Communications - August 10, 2023)
Twitter rebrand: Will Elon Musk's X-periment work? (Influence (UK) - August 8, 2023)
Generative AI Is Not A Tool; It's An Employee (Forbes - August 11, 2023)
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Summary Section:
The marketing & PR industry ranks 4th for 'confusing jargon' – is it time to change?
By Charlotte Brown
The Drum - August 11, 2023
Recent research puts marketing fourth in the rogues’ gallery of most jargonistic industries, right behind legal. Is it time to clean up? Propellernet’s Charlotte Brown thinks so.
Just how bad is the Lizzo situation? PR experts break down the singer's sexual harassment lawsuit.
By Taryn Ryder
Yahoo! Entertainment - August 10, 2023
Crisis PR experts break down Lizzo's lawsuit and what is potentially the most damaging part for the Grammy-winning singer.
Podcast: The Future Of Cognitive AI And Its Role In Protecting Brands [VIDEO]
PRovoke Media - August 10, 2023
BCW joins the podcast to discuss their recently announced partnership to better serve clients in a post-factual environment.
6 questions with: April White of Trust Relations
By Isis Simpson-Mersha
PR Daily - August 11, 2023
April White, founder and CEO of Trust Relations, is a public relations veteran and official TEDx speaker. The founder has nearly 20 years of industry experience counseling and implementing campaigns on behalf of clients across numerous industries, from Fortune 100 companies to startups.
How to move from chaos to quiet
By Karianne Michelle
Ragan - August 10, 2023
We've all been there: deadlines looming, competing priorities from internal stakeholders or clients, and neverending needs from our team, all the while in the midst of our own mind screaming, "Something's got to give!" When the firehose is always on, a workplace reality for so many communications leaders, shifting into the confident, calm, and collected mind space where we do our best work can feel impossible to find.
Why you don't need big Barbie-size PR budgets to get big Barbie-like results
By Daney Parker
PRmoment (UK) - August 10, 2023
You may be one of the few people who didn't watch the Barbie movie this summer, but there is no way you can have missed its massive marketing campaign. We ask PRs whether it was just spending big bucks that helped Barbie to stand out and what other brands can learn about achieving maximum exposure even in present times, when money is tight.
7 ways you can take proactive PR measures to prevent reputation disasters
By Elizabeth Wilkens
Agility PR Solutions - August 11, 2023
In the realm of public relations, the saying "an ounce of prevention is worth a pound of cure" rings true. Indeed, proactive PR measures can prevent reputation disasters, helping businesses not only survive but also thrive in the face of potential threats. To help you safeguard your business through PR strategies, we've gathered seven pro tips.
Headliners: Jillian Janaczek
By Diana Marszalek
PRovoke Media - August 11, 2023
In this week's conversation with a PR leader who has recently hit the PRovoke Media headlines, we speak to Porter Novelli CEO Jillian Janaczek.
The PR Triangle of Dysfunction
By Janie Gianotsos
Upright Position Communications - August 10, 2023
What is the PR Triangle of Dysfunction? Upright Position Communications CEO Paul Wilke says this triangle is scarier than the infamous Bermuda Triangle south of Florida, where many go in and never come out. That's pretty scary! But the good news is this triangle isn't nearly as mysterious, and there are things we can do to stay balanced and away from the black hole of poor communications.
Twitter rebrand: Will Elon Musk's X-periment work?
By Ben Brigham
Influence (UK) - August 8, 2023
There were always parallels that could be drawn between Elon Musk and Tony Stark – a controversial and eccentric billionaire living in a remote part of the world conjuring up futuristic technologies to spread to the masses. However, it seems that Elon Musk has decided to go down the path of the X-Men instead.
Generative AI Is Not A Tool; It's An Employee
By Jennifer Jones-Mitchell
Forbes - August 11, 2023
By taking the time to properly onboard and manage generative AI, you enable it to become a seamless member of your marketing team.
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