Hi! Your Thursday Daily PR Brief is here - August 24, 2023
Read some of today's best PR and Comms industry news clips:
Social media algorithms fuel rise in public apologies (Axios - August 24, 2023)
20 Agency Leaders Share Lessons They Learned From Unrelated Fields (Forbes - August 23, 2023)
Bruce Springsteen Publicist Marilyn Laverty: Get to Know the PR Legend (Billboard - August 24, 2023)
How To Be a 'More Perfect' PR Pro: Stop Trying To Be Perfect (O'Dwyer's - August 24, 2023)
5 challenges and opportunities comms pros will navigate in the next 5 years (PR Daily - August 24, 2023)
Strategic Comms Lessons from the GOP Debate (PRNEWS - August 24, 2023)
Unveiling the Power of PR-Legal Partnership (PRGN - August 24, 2023)
Mastering the art of receptive PR: Tips for turning internal feedback into growth (Agility PR Solutions - August 23, 2023)
10 Tips for Becoming a Successful Media Spokesperson in Any Industry (Media First (UK) - August 24, 2023)
How To Tap The PR Power Of Employer Branding (Crenshaw Communications - August 23, 2023)
Associated Press Issues AI Guidelines (HMA Public Relations - August 24, 2023)
PR advice: Don't forget the basics in a bid to try something new (Influence (UK) - August 22, 2023)
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Summary Section:
Social media algorithms fuel rise in public apologies
By Eleanor Hawkins
Axios - August 24, 2023
There has been been a steady stream of public apologies coming from major beer brands, reality TV stars, tone-deaf bosses and even private individuals who go viral during their worst moments. Why it matters: Social media algorithms fuel negative commentary, which can create a greater need for quick, clear apologies or explanations.
20 Agency Leaders Share Lessons They Learned From Unrelated Fields
By Forbes Agency Council
Forbes - August 23, 2023
Learning about new ideas and approaches from seemingly unrelated disciplines can introduce fresh perspectives and novel strategies to help agencies foster innovation.
Bruce Springsteen Publicist Marilyn Laverty: Get to Know the PR Legend
By Melinda Newman
Billboard - August 24, 2023
Laverty has navigated the often murky waters of public relations for over 45 years — expanding from handling iconic artists like Bruce Springsteen, Bonnie Raitt and Elvis Costello to representing venues, tech companies, streaming services, documentaries, entrepreneurs and even athletes.
How To Be a 'More Perfect' PR Pro: Stop Trying To Be Perfect
By Jacob Streiter
O'Dwyer's - August 24, 2023
Tell me, what is your biggest weakness? Let me guess: it's that you're a perfectionist. Great, you're in luck. Why? Because this is the day that you finally overcome your perfectionism. And if it adds any credibility: you can trust me because, well, I'm a former perfectionist myself.
5 challenges and opportunities comms pros will navigate in the next 5 years
By Jess Zafarris
PR Daily - August 24, 2023
Learn what global trends and hurdles communications leaders need to prepare themselves for and what skills they'll need to overcome them.
Strategic Comms Lessons from the GOP Debate
By Daniel Rene
PRNEWS - August 24, 2023
Anyone who wishes to persuade an audience could learn from the debate performance of the GOP candidates and apply some of the strategic communications best practices.
Unveiling the Power of PR-Legal Partnership
By Dominique Biquard, Partner - IDENTIA / PR
PRGN - August 24, 2023
Being based in Buenos Aires, our agency's collaboration with other firms in PRGN has proven invaluable for both national and international client companies. And as a partner at Identia PR, I've often witnessed the incredible synergy that arises from the PR-legal partnership, i.e., when PR and legal experts join forces.
Mastering the art of receptive PR: Tips for turning internal feedback into growth
By Katie Brenneman
Agility PR Solutions - August 23, 2023
Negative feedback is always tough to take. Even if you’re an experienced PR pro, criticism can take the wind out of your sails and leave you feeling a little unsure.
10 Tips for Becoming a Successful Media Spokesperson in Any Industry
By Adam Fisher
Media First (UK) - August 24, 2023
Here are 10 tips - from our 40 years of experience in delivering media training - on how to become a media spokesperson journalists turn to over and over again.
How To Tap The PR Power Of Employer Branding
By Dorothy Crenshaw
Crenshaw Communications - August 23, 2023
In a competitive market for talent, smart organizations are turning to PR-driven employer branding tactics to attract the best.
Associated Press Issues AI Guidelines
By Abbie Fink
HMA Public Relations - August 24, 2023
The Associated Press recently released its standards for generative AI outlining how to use these tools properly, ethically and journalistically. Abbie Fink shares more on these new guidelines in this blog post.
PR advice: Don't forget the basics in a bid to try something new
By Hayley Mace
Influence (UK) - August 22, 2023
Five tips that are easy to implement, don't require budget and will help to create a culture of creativity in even the smallest of communications teams.
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