Hi! Here's your Tuesday Daily PR Brief - August 29, 2023

Read some of today's best PR and Comms industry news clips:
Seven Small Changes That Can Make A Big Difference With Your Thought Leadership (Forbes - August 29, 2023)
News of Firms: Compass Launched to Help UK, EU Cyber Firms Crack US Market (O'Dwyer's - August 29, 2023)
3 tips for comms pros creating a clean energy PR strategy (PR Daily - August 29, 2023)
How to Create Winning Speaker Abstracts that Break Through (PRNEWS - August 29, 2023)
Why the PR Industry Should Embrace Futurecasting (Spin Sucks - August 29, 2023)
Leadership Lessons At Mile 13.1 (Forbes - August 29, 2023)
14 Creative Ways You Can Use AI To Drive Blog Visits (Forbes - August 29, 2023)
Youth will be served: 3 Signs B2B needs to revamp social media marketing (Sword and the Script - August 29, 2023)
How leaders can develop strong verbal communication skills (Media First (UK) - August 29, 2023)
The perils of no project communication (Influence (UK) - August 29, 2023)
Social Media News: The 5 Biggest Stories of the Week (Meltwater - August 29, 2023)
This Daily PR Brief is sponsored by ITK Information Services.
The analysts at ITK curate custom daily media briefs with company news, competitor highlights, and key industry updates ready to share with the C Suite. (Like the curated newsletter you’re reading right now!)
They partner directly with brands or white-label their services on behalf of agency partners
Summary Section:
Seven Small Changes That Can Make A Big Difference With Your Thought Leadership
By Yogesh Shah, CEO at iResearch Services, TechInformed & GivingforGood
Forbes - August 29, 2023
Impactful thought leadership can be achieved through thoughtful, calculated shifts in strategy.
News of Firms: Compass Launched to Help UK, EU Cyber Firms Crack US Market
O'Dwyer's - August 29, 2023
Compass, a specialized service aimed at enabling cybersecurity firms from the European Union and United Kingdom to successfully enter and compete in the US market, launches.
3 tips for comms pros creating a clean energy PR strategy
By Delaney Trail
PR Daily - August 29, 2023
Due in part to recent legislation, governments are feeling the pressure to embrace clean energy projects. While these projects, such as solar, hydro or wind farms, have long-lasting benefits for the environment, many local communities are still wary about the impact these incentives will have on their neighborhoods. A strong community relations program helps build trust between locals and clean energy companies as well as educates community members on the positive impact of clean energy.
How to Create Winning Speaker Abstracts that Break Through
By Autumn Minnich
PRNEWS - August 29, 2023
Securing speaking opportunities at events tailored to a client’s industry should be a part of every PR plan to increase exposure and allow professionals the opportunity to continue networking.
Why the PR Industry Should Embrace Futurecasting
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - August 29, 2023
Gini Dietrich shows you how to use futurecasting to navigate uncertainty, anticipate trends, and propel your PR strategies into tomorrow.
Leadership Lessons At Mile 13.1
By Allison Minutillo - SVP, Marketing Services at Primacy
Forbes - August 29, 2023
I recently ran my first half-marathon. Little did I know that everything I knew about leadership would change because of it. Here are some of the parallels of my journey that stand out—and the leadership lessons that became clearer with each stride.
14 Creative Ways You Can Use AI To Drive Blog Visits
By Forbes Communications Council
Forbes - August 29, 2023
With a "human touch" at the helm to drive strategy and implementation, AI-powered apps and platforms can streamline processes and gather valuable data to help you improve the user experience—including helping users find the valuable information you provide on your company blog. Here, 14 members of Forbes Communications Council share creative ways to leverage AI tools to increase blog traffic—and keep people coming back for more.
Youth will be served: 3 Signs B2B needs to revamp social media marketing
By Frank Strong
Sword and the Script - August 29, 2023
About one-third of respondents find new products and hear about brands for the first time on social media. That's according to a survey of 20,000 consumers by the market research firm GWI. It includes both organic posts, sponsored posts and paid ads.
How leaders can develop strong verbal communication skills
By Adam Fisher
Media First (UK) - August 29, 2023
"You can have brilliant ideas, but if you can't get them across, your ideas won't get you anywhere." The words of Lee Iacocca, the visionary car executive, who led both Ford and Chrysler. They were said many years ago, but they seem even more pertinent in the modern world, where strong verbal communication skills are increasingly viewed as a must-have 'power skill' for CEOs and business owners.
The perils of no project communication
By Sarah Browning
Influence (UK) - August 29, 2023
If you don't have a plan to communicate about your project, something will fill the void and your project will soon run into trouble.
Social Media News: The 5 Biggest Stories of the Week
By Samantha Scott
Meltwater - August 29, 2023
Looking for the latest social media news? Learn about the recent social media updates and campaigns that could improve your social media strategy.
The Daily PR Brief is put together by the analysts at ITK Information Services.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.