Greetings! Your Daily PR Brief is here - August 31, 2023
Read some of today's best PR and Comms industry news clips:
Top Hollywood executives shift strike messaging strategy (Axios - August 31, 2023)
Biden's Golden PR Moment (O'Dwyer's - August 30, 2023)
6 questions with: Makini Nyanteh of American Institutes for Research (Ragan Communications - August 30, 2023)
Climate Change Requires Comms Pros to Adapt (PRNEWS - August 30, 2023)
Data Roundup: Influencers, Diversity are Essential; PR Ethics Needs a Closer Look (PRNEWS - August 31, 2023)
Why Frameworks Are Key To Communicating Strategy (Forbes - August 30, 2023)
The ESG Review: Executives accused of gaming ESG metrics to boost bonuses (PRmoment (UK) - August 30, 2023)
Curve balls, resilience and creating future success (PR Daily - August 31, 2023)
3 Themes To Watch For During SaaStr Annual 2023 (Crenshaw Communications - August 31, 2023)
Is AI compromising our curiosity? (Firefly Communications - August 30, 2023)
Investing In Customer Relationships: Be More Than Just Another Vendor (Forbes - August 31, 2023)
This Daily PR Brief is sponsored by ITK Information Services.
The analysts at ITK curate custom daily media briefs with company news, competitor highlights, and key industry updates ready to share with the C Suite. (Like the curated newsletter you’re reading right now!)
They partner directly with brands or white-label their services on behalf of agency partners
Summary Section:
Top Hollywood executives shift strike messaging strategy
By Eleanor Hawkins
Axios - August 31, 2023
Studios and streamers have hired prominent strategic communications advisers after the slew of bad press involving the Hollywood strike.
Biden's Golden PR Moment
By Kevin McCauley
O'Dwyer's - August 30, 2023
If Joe Biden fails to get PR mileage for allowing Medicare to negotiate lower drug prices for seniors, he doesn't deserve to be nominated for a second term.
6 questions with: Makini Nyanteh of American Institutes for Research
By Isis Simpson-Mersha
Ragan Communications - August 30, 2023
A natural strategist capable of navigating complex landscapes, Makini Nyanteh serves as the senior vice president and chief communications officer at the American Institutes for Research (AIR).
Climate Change Requires Comms Pros to Adapt
By Nicole Schuman
PRNEWS - August 30, 2023
In honor of the upcoming National Preparedness Month in September, PRNEWS decided to take a look at crisis from a climate change point of view.
Data Roundup: Influencers, Diversity are Essential; PR Ethics Needs a Closer Look
PRNEWS - August 31, 2023
Sprout Social takes a look at the influence of influencer marketing; the Institute of Business Ethics examines ethics codes at 24 PR associations; and a recent Harris Poll, in partnership with the Black Economic Alliance, take a look at attitudes relating to diversity in corporate America.
Why Frameworks Are Key To Communicating Strategy
By Stephen Tarleton, CMO of 1E
Forbes - August 30, 2023
Implementing a holistic strategy framework lays the foundation for success and is key to communicating and executing an inspiring vision.
The ESG Review: Executives accused of gaming ESG metrics to boost bonuses
By Steve Earl, Partner at BOLDT
PRmoment (UK) - August 30, 2023
With a growing number of listed companies tying levels of board-level bonuses to ESG metrics as well as financial performance, an article this week outlined growing investor concerns that bosses are "gaming" the system.
Curve balls, resilience and creating future success
By Mary Olson-Menzel
PR Daily - August 31, 2023
Every once in a while, life throws you a few curve balls – sometimes several all at once. It's how we handle the curve balls and what we learn that matters.
3 Themes To Watch For During SaaStr Annual 2023
By Anna Roolf
Crenshaw Communications - August 31, 2023
SaaStr Annual 2023, which bills itself as "the world's #1 cloud gathering," will kick off next week, so we spent some time reviewing the agenda and featured speakers to better understand possible topics, issues, and questions. Here are three themes we expect to emerge from this year's SaaStr Annual.
Is AI compromising our curiosity?
By Selina Jardim
Firefly Communications - August 30, 2023
As AI becomes increasingly prominent in our lives, it is time for comms professionals to consider the impact on creativity and curiosity.
Investing In Customer Relationships: Be More Than Just Another Vendor
By Reggie Yativ
Forbes - August 31, 2023
It takes thick skin to succeed in today's volatile marketplace. One task that has proven especially challenging for companies across all industries has been maintaining—let alone boosting—customer retention. Active engagement fuels a strong B2B partnership.
The Daily PR Brief is put together by the analysts at ITK Information Services.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.