Check out your Wednesday Daily PR Brief! - October 4, 2023

Read some of today's best PR and Comms industry news clips:
Cultivating trust through laughter at work (PR Daily - October 4, 2023)
Micro-moment PR: 4 tips for building quick-conversion campaigns for today's impatient shoppers (Agility PR Solutions - October 4, 2023)
The Power Of Purpose: Effective Strategies For Communicating Corporate Community Impact (Forbes - October 4, 2023)
Save Us, Tom Hanks (O'Dwyer's - October 3, 2023)
PR's Top Pros Talk: Cherilyn Cecchini (O'Dwyer's - October 4, 2023) [VIDEO]
Data Roundup: Gen Z Journalists, Rejecting RTO, CCO Responsibilities Grow (PRNEWS - October 4, 2023)
Strategies to Destigmatize Mental Health and Wellness (5WPR - October 4, 2023)
Latest pulse shows how PR and comms agency leaders are prioritising new business (PRmoment (UK) - October 2, 2023)
Why do employee networks matter to communicators? (Influence (UK) - October 3, 2023)
PRovoke Media Unveils 2023 Global Agency Of The Year Finalists (PRovoke Media - October 3, 2023)
Riding The Mobile Wave: What's In It For PR? (Crenshaw Communications - October 4, 2023)
This Daily PR Brief is sponsored by
PR TV clips (prtvclips.com).
Get access to individual broadcast clips.
$50/clip. DPB readers get their first clip for $20.
Just email walter@prtvclips.com with your request.
Summary Section:
Cultivating trust through laughter at work
PR Daily - October 4, 2023
Peppercomm founder and CEO Steve Cody and comedian Clayton Fletcher share an excerpt from their upcoming book, "The ROI of LOL".
Micro-moment PR: 4 tips for building quick-conversion campaigns for today's impatient shoppers
By Rebecca Barnatt-Smith
Agility PR Solutions - October 4, 2023
When coming across a brand online, it’s no secret that the smallest moments have the greatest impact. While many online brands spend months confidently crafting a consumer journey map from first impression to the checkout,
The Power Of Purpose: Effective Strategies For Communicating Corporate Community Impact
By Emily Burroughs, Vice President of Communications and Culture, BGSF
Forbes - October 4, 2023
Communicating your community impact fosters a sense of purpose among employees and can improve morale and retention rates.
Save Us, Tom Hanks
By Kevin McCauley
O'Dwyer's - October 3, 2023
"Tom Hanks does it again"; "Journos for Ukraine"; "Thank you, John Kelly"; and "Upward and onward in Adland" are today's topics.
PR's Top Pros Talk: Cherilyn Cecchini [VIDEO]
By Steve Barnes
O'Dwyer's - October 4, 2023
For Cherilyn Cecchini, her job as a partner at FINN Partners is an extension of the "strong passion for helping people" that led her to become a medical doctor.
Data Roundup: Gen Z Journalists, Rejecting RTO, CCO Responsibilities Grow
PRNEWS - October 4, 2023
This month's data roundup takes a look at where young journalists are looking for sources, communications workers exploring the flexibility of freelance and the continually expanding role of the Chief Communications Officer.
Strategies to Destigmatize Mental Health and Wellness
5WPR - October 4, 2023
There is a movement to destigmatize mental health and promote overall wellness. Public relations shapes public perceptions and attitudes. Mental health PR strategies can break down barriers, raise awareness, and encourage open conversations.
Latest pulse shows how PR and comms agency leaders are prioritising new business
PRmoment (UK) - October 2, 2023
Accelerating growth is the perennial aim of any agency. As 2023 moves into its last few months, to achieve this, leaders are counting on a "combination of activity". This is according to the latest PR and Comms Growth Tracker that pulses agency CEOs, MDs and board directors for their views.
Why do employee networks matter to communicators?
By Sarah Browning
Influence (UK) - October 3, 2023
Listening to the experiences of others is an important part of any communicator's role. Employee networks can be a great place to hear perspectives and create solutions.
PRovoke Media Unveils 2023 Global Agency Of The Year Finalists
By Arun Sudhaman
PRovoke Media - October 3, 2023
BCW, Edelman, FleishmanHillard, H K Strategies and Weber Shandwick are PRovoke Media's five finalists for Global Agency of the Year recognition, alongside nominees in seven further specialist categories.
Riding The Mobile Wave: What's In It For PR?
By Alysha Duff
Crenshaw Communications - October 4, 2023
In the public relations world, keeping up with trends is the name of the game. One game-changer is the surging use of mobile phones, thanks to conveniences like mobile streaming and online shopping right in the palm of our hand. The mobile craze, including a rise in mobile commerce (m-commerce), has advertisers and publishers trying to capitalize on consumerism. But what does this mean for public relations professionals?
The Daily PR Brief is put together by the analysts at ITK Information Services.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.