Take a look at Wednesday's Daily PR Brief - November 8, 2023
Read some of today's best PR and Comms industry news clips:
Sam Bankman Fried, FTX, And The Limits Of PR (Crenshaw Communications - November 8, 2023)
How To Leverage The Unexpected PR Bounce (Forbes - November 8, 2023)
What President Biden's executive order on AI means for communicators (Ragan - November 6, 2023)
New Poll Shows How Parties Differ In Views About Business And Democratic Values (Institute for Public Relations - November 6, 2023)
ICON 2023 Q&A: Comms VP Alex Ebanks on the Key Skill PR Pros Need Today (PRsay - November 8, 2023)
13 Communications Pros Share Exciting Industry Events On The Horizon (Forbes - November 8, 2023)
3 tips for getting maximum return on your PR events (Agility PR Solutions - November 7, 2023)
How to use Google's EEAT for quality online content (Axia Public Relations - November 8, 2023)
What Are the Benefits of Having a Blog? (HMA Public Relations - November 7, 2023)
Research: How CEOs influence communications (PR Daily - November 8, 2023)
PRovokeGlobal: "Don't Lean Into The Polarization Around ESG" (PRovoke Media - November 7, 2023)
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Summary Section:
Sam Bankman Fried, FTX, And The Limits Of PR
By Dorothy Crenshaw
Crenshaw Communications - November 8, 2023
Of all the opinion journalism about former FTX CEO Sam Bankman Fried's quickie conviction, Ginia Bellafante's article struck me. It explores the gap between how tech insiders and investors saw the young tech whiz kid and the way a jury of regular people did. It even includes accounts of testimony at his trial that Mr. Bankman-Fried refused to wear a suit when investor Anthony Scaramucci asked, because, he claimed, "T-shirts were crucial to his 'brand.'" In other words, it's all about image. The most important corporate function? PR.
How To Leverage The Unexpected PR Bounce
By John Boyanoski, President of Complete PR
Forbes - November 8, 2023
An unexpected public relations bounce is when the stars align and there is a new wave of demand for a product or person.
What President Biden's executive order on AI means for communicators
By Sean Devlin
Ragan - November 6, 2023
Over the past year or so, there have been many comparisons of the current lack of regulation and standards around generative AI tools to the Wild West. But an executive order out of the White House last week may set some new guidelines not just on the wider applications of AI in the workplace, but also on how communicators use and approach it as well.
New Poll Shows How Parties Differ In Views About Business And Democratic Values
By Doug Pinkham
Institute for Public Relations - November 6, 2023
For businesses, political risk isn't just the threat of new regulations or higher taxes. It's also risk associated with the uncertainty of government actions, partisan politics, and, of course, election outcomes. As we examine the results of the 2023 Public Affairs Pulse survey, sponsored by the Public Affairs Council and conducted by Morning Consult, it's clear that political risk is on the rise. Here are three key questions answered by the poll.
ICON 2023 Q&A: Comms VP Alex Ebanks on the Key Skill PR Pros Need Today
By John Elsasser
PRsay - November 8, 2023
Prior to joining Essence, Ebanks led the consumer PR and multicultural communications on the global communications team for Xbox at Microsoft. For five years, she served in various PR roles at The Coca-Cola Company. Here, she offers a variety of career advice for communicators, including insights on mentoring.
13 Communications Pros Share Exciting Industry Events On The Horizon
By Forbes Communications Council
Forbes - November 8, 2023
The dawn of a new year brings a calendar full of trade conferences and industry events, each holding the promise of networking, knowledge sharing and business growth.
3 tips for getting maximum return on your PR events
By Katie Brenneman
Agility PR Solutions - November 7, 2023
Whether you are hosting an event to launch a new brand or facilitate networking opportunities with potential partners, there are a number of strategies to make sure you and your company are getting the most out of it. Here are some tips for doing just that.
How to use Google's EEAT for quality online content
By Lindsey Chastain
Axia Public Relations - November 8, 2023
See how using EEAT on your company's website can help improve your firm's SEO and get more views that turn into customers.
What Are the Benefits of Having a Blog?
By Rayna Burgett
HMA Public Relations - November 7, 2023
Blog posts can be a cost-effective way to provide relevant and informative content for your audience. Rayna Burgett covers the benefits of a blog from thought leadership to lead generation in this post.
Research: How CEOs influence communications
PR Daily - November 8, 2023
Findings of the 2023 HarrisX/Ragan Survey of Communications Leaders reveal how CEOs influence comms, how comms leaders feel about the growing influence of AI and more.
PRovokeGlobal: "Don't Lean Into The Polarization Around ESG"
By Paul Holmes
PRovoke Media - November 7, 2023
Communicators need to resist the temptation to lead into the polarization around environmental, social, and governance issues, Mars vice president of corporate affairs and sustainability Andy Pharoah told the audience at PRovoke Global today, during a discussion on creating authentic narratives around ESG commitments.
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