Greetings! Take a look at today's Daily PR Brief - January 4, 2024
Read some of today's best PR and Comms industry news clips:
Three PR Trends Agencies Can't Afford to Miss in 2024 (PRNEWS - January 3, 2024)
New report: The State of AI in PR 2024 (Muck Rack - January 4, 2024)
The Six Corporate Event Trends To Watch In 2024 (Forbes - January 4, 2024)
Communicator Spotlight: Deidrea Miller, formerly of Christie's Americas (Axios - January 4, 2024)
AI for communicators: What's new and notable (PR Daily - January 4, 2024)
Understanding How Internal Communication Affects Life Satisfaction (Institute for Public Relations - January 2, 2024)
PR in 2024: 4 ways technology will change the PR landscape in the year ahead (Agility PR Solutions - January 4, 2024)
Playing the PR Game to Win: The Value of Smart PR (Axia Public Relations - January 1, 2024)
Mastering Body Language for Effective Presentations (Media First (UK) - January 4, 2024)
PR's Top Pros Talk: Cheryl Overton (O'Dwyer's - January 3, 2024) [VIDEO]
Business planning for PR and creative agencies (Influence (UK) - January 2, 2024)
Differences Between a Career in PR and Marketing (5WPR - January 3, 2024)
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Summary Section:
Three PR Trends Agencies Can't Afford to Miss in 2024
By Chris Bretschger
PRNEWS - January 3, 2024
Understanding current communication trends and setting a strong foundation in the new year can be critical to building success in 2024 and beyond.
New report: The State of AI in PR 2024
Muck Rack - January 4, 2024
The State of AI in PR 2024 report examines the rapidly evolving role of generative AI in PR and how PR pros use it.
The Six Corporate Event Trends To Watch In 2024
By Jennifer Best, Vice President of Marketing at All American Entertainment Speakers Bureau
Forbes - January 4, 2024
I'm confident this will be a year in which innovations, technologies and collaborations set the stage for success.
Communicator Spotlight: Deidrea Miller, formerly of Christie's Americas
By Eleanor Hawkins
Axios - January 4, 2024
During her tenure at Christies, Miller was tasked with broadening the auction houses' appeal by reaching out to new, younger audiences.
AI for communicators: What's new and notable
By Allison Carter and Justin Joffe
PR Daily - January 4, 2024
A new year brings a glut of new prediction stories, and, wouldn't you know it, more predictions on how AI will impact our work and lives. Of course, the newest developments in AI aren't all looking forward — there's much happening right now that you'll want to keep up with.
Understanding How Internal Communication Affects Life Satisfaction
By Ana Tkalac Verčič, Ph.D.
Institute for Public Relations - January 2, 2024
Within the project we will try to create a comprehensive framework for assessing internal communication across diverse contexts. It will integrate concepts from various theoretical backgrounds, establishing relationships among them and unifying these ideas within a new theoretical framework. Here are the main key concepts.
PR in 2024: 4 ways technology will change the PR landscape in the year ahead
By Hally Wax, Bonnie McLaughlin, Emily Porro and Melissa Terry
Agility PR Solutions - January 4, 2024
The profession is in the midst of an accelerated urgency to adopt cutting-edge technology—to streamline processes, engage new audiences, amplify brands and meet clients' goals. Those who embrace it are enhancing creativity, efficiency and productivity. Those who don't risk being left behind.
Playing the PR Game to Win: The Value of Smart PR
By Jason Mudd
Axia Public Relations - January 1, 2024
See the biggest events in PR during 2023, how your company's ESG reports will be changing, and more!
Mastering Body Language for Effective Presentations
By Adam Fisher
Media First (UK) - January 4, 2024
Looking to improve your body language for your next presentation? Find out the facial expressions, hand gestures and posture you need when presenting.
PR's Top Pros Talk: Cheryl Overton [VIDEO]
By Steve Barnes
O'Dwyer's - January 3, 2024
The defining principle of "designing for the margins," according to Cheryl Overton Communications founder and CEO Cheryl Overton, is that "at every step of the way, whether it's from strategy to ideation to performance, marketing and measurement, it takes the most marginalized target or the most impacted target and solves for their needs."
Business planning for PR and creative agencies
By Sarah Waddington
Influence (UK) - January 2, 2024
To help creative agencies to set company direction and provide support with strategic growth plans here are key areas for businesses to concentrate on now as part of their business planning.
Differences Between a Career in PR and Marketing
By 5WPR
5WPR - January 3, 2024
Explore the major differences between a career in PR and marketing, in order to navigate these distinct professional landscapes.
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