Hello! Peruse your Tuesday Daily PR Brief - February 13, 2024
Read some of today's best PR and Comms industry news clips:
From wedding crashing to Facebook fans, how Auntie Anne's and Jamba keep social fun (PR Daily - February 13, 2024)
15 Mistakes Communications Pros Make When Creating Internal Content (Forbes - February 12, 2024)
How to pitch your news story ideas: expert advice from journalists (Media First (UK) - February 13, 2024)
PR's Top Pros Talk: Rachel Huff (O'Dwyer's - February 9, 2024) [VIDEO]
Employee Engagement: How to Master the Art of Executive Q&As (PRNEWS - February 7, 2024)
New IPR Research Examines How Leaders Are Using Generative AI As a Tool, Weighing the Benefits and Risks (Institute for Public Relations - January 25, 2024)
What Today's Communicators Can Learn From Martin Luther King Jr. (PRsay - February 12, 2024)
Trends in human capital: Businesses worldwide plagued by poor human sustainability, which is cutting their chances of meeting goals in half (Agility PR Solutions - February 13, 2024)
3 ways franchisors can use PR to grow their company with John Hewitt (Axia Public Relations - February 13, 2024) [VIDEO]
Forget About Your Resume. Focus on Social Media (Culpwrit - February 12, 2024)
Lessons For Del Monte From A 30-Year Old Shell Crisis (PRovoke Media - February 12, 2024)
The Future of PR: Balancing Storytelling and Data, According to Hollywood Agency's Steve Saleeba (BNN Breaking - February 12, 2024)
Save the date for the 2024 State of Social Listening, an exclusive three-part webinar series. This engaging event will feature 11 esteemed panelists from the global Social Media, Marketing, Public Relations, and Communications sectors. They will share insights on current trends, best practices, and their personal battle stories from the field. Designed to offer nuggets of wisdom in one-hour sessions, we are excited to bring together professionals worldwide for this enriching experience. Don't miss the opportunity to gain valuable insights and connect with industry leaders.
Summary Section:
From wedding crashing to Facebook fans, how Auntie Anne's and Jamba keep social fun
By Allison Carter
PR Daily - February 13, 2024
No trip to the mall is complete without a bucket of Pretzel Nuggets from Auntie Anne's or a White Gummi smoothie from Jamba Juice. And if Bari Rosenstein Tippett has her way, no scroll through your social media feed will be complete without stopping to glance at the latest meme or status update from the same classic brands.
15 Mistakes Communications Pros Make When Creating Internal Content
By Forbes Communications Council
Forbes - February 12, 2024
From the CEO to the intern, a company's employees need to be kept up to date on what is going on in the company and what they need to do to keep it running successfully.
How to pitch your news story ideas: expert advice from journalists
By Adam Fisher
Media First (UK) - February 13, 2024
Pitching isn’t easy, is it? It can be hard to know which journalists to target. And it can be even trickier to grab their attention. The good news is journalists want to receive pitches. But how do you create a story pitch journalists want to read and cover rather than one they quickly spike?
PR's Top Pros Talk: Rachel Huff [VIDEO]
By Steve Barnes
O'Dwyer's - February 9, 2024
As an expert on putting together successful agency-client partnerships, Victoire & Co. president and founder Rachel Huff says that "team turnover" is one of the biggest potential pitfall those partnerships face.
Employee Engagement: How to Master the Art of Executive Q&As
By Valerie Di Maria
PRNEWS - February 7, 2024
All-hands meetings and town halls, whether in person, virtual, or hybrid, are vital platforms that enable employees to engage with leaders. But they also carry high risk for executives.
New IPR Research Examines How Leaders Are Using Generative AI As a Tool, Weighing the Benefits and Risks
Institute for Public Relations - January 25, 2024
Communication and technology leaders are enthusiastic about the potential of generative artificial intelligence in their organizations as they see the technology as a tool rather than a strategy, according to new research from the Institute for Public Relations.
What Today's Communicators Can Learn From Martin Luther King Jr.
PRsay - February 12, 2024
In his speech at the National Mall in Washington, D.C. on Aug. 28, 1963, civil rights leader Martin Luther King Jr. declared, "I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin, but by the content of their character." Less than five years later, King was killed by an assassin's bullet, on April 4, 1968.
Trends in human capital: Businesses worldwide plagued by poor human sustainability, which is cutting their chances of meeting goals in half
By Richard Carufel
Agility PR Solutions - February 13, 2024
The value of human capital is becoming more evident in brands and businesses around the world. As talent becomes a precious commodity, so too does organizations' recognition of the need for prioritizing human sustainability—the degree to which a company creates value for people as human beings, leaving them with greater well-being, employability and equity, according to new research from Deloitte.
3 ways franchisors can use PR to grow their company with John Hewitt [VIDEO]
By On Top of PR
Axia Public Relations - February 13, 2024
John Hewitt joins On Top of PR host Jason Mudd to discuss three ways franchisors can use PR to grow their company. During this episode, John breaks down the cost of getting earned media and why it’s worth it.
Forget About Your Resume. Focus on Social Media
By Ron Culp
Culpwrit - February 12, 2024
“Forget about your resume. Focus on social media.” Those two bits of advice have been heard often by most of my students at DePaul as well as other aspiring PR pros whenever I discuss job searches.
Lessons For Del Monte From A 30-Year Old Shell Crisis
By Paul Holmes
PRovoke Media - February 12, 2024
The fallout from accusations that Del Monte security guards beat four people to death will resonate beyond Africa — and potentially for decades.
The Future of PR: Balancing Storytelling and Data, According to Hollywood Agency's Steve Saleeba
By Nasiru Eneji Abdulrasheed
BNN Breaking - February 12, 2024
PR expert Steve Saleeba shares insights on the growing importance of data and storytelling in public relations. Learn how to balance both for successful campaigns.
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