Good Monday! Your Daily PR Brief is here - February 26, 2024
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Read some of today's best PR and Comms industry news clips:
3 pillars of building a rock-solid client relationship (PR Daily - February 26, 2024)
Ace it: why hitting home your PR message is like a game of tennis (Influence (UK) - February 26, 2024)
10 tips for writing clickable press release headlines (Axia Public Relations - February 25, 2024)
PR M&A Trends and Opportunities in 2024 (O'Dwyer's - February 26, 2024)
Google hits pause on Gemini AI image generation, Employees reconsider remote work amid layoff concerns (Ragan Communications - February 23, 2024)
How to Win the Job and Thrive in a Multigenerational Workplace (PRsay - February 23, 2024)
How To Boost A Company's Reputation Through Executive Advocacy (Forbes - February 26, 2024)
Good & Bad PR: Good news from This Morning, Apple and Aldi, rubbish news from European Space Agency (PRmoment (UK) - February 22, 2024)
With digital trust in a tailspin, consumers turn to social commerce—but brands say they aren't reliable, and sellers' reputations will suffer (Agility PR Solutions - February 26, 2024)
Does Media Relations Still Matter? (PRovoke Media - February 26, 2024)
The Importance of Truly Diverse Perspectives in PR & Communications (PAN Communications - February 22, 2024)
Summary Section:
3 pillars of building a rock-solid client relationship
By Sarah Riley, Vice President at Method Communications
PR Daily - February 26, 2024
PR people are in the business of establishing, nurturing and maintaining relationships –but no relationship is more important than those we have with our clients. The benefits of stellar client relationships are twofold: seamless communication makes for better outcomes, increased efficiency and honest conversations. Equally as important: it's nice to enjoy the people that you work with every day, and feel that they've placed their trust in you.
Ace it: why hitting home your PR message is like a game of tennis
By James Powell
Influence (UK) - February 26, 2024
How can the winning principles of tennis influence your communications strategy and translate to a 'game, set and match' for your audience?
10 tips for writing clickable press release headlines
By Lindsey Chastain
Axia Public Relations - February 25, 2024
The press release headline is the first touchpoint readers have with your content. In an era of information overload, a weak headline means lost opportunities. Strong headlines draw attention amid the noise and condense your key message into a bite-sized preview. Use these proven tips to craft magnetic headlines that hook journalists and other readers.
PR M&A Trends and Opportunities in 2024
By Dominic Rovano, Partner at Armanino LLP
O'Dwyer's - February 26, 2024
Following the bustling holiday season, a notable trend is emerging within the mergers and acquisitions landscape of public relations and marketing agencies. This month we'll dive into the latest developments and opportunities for industry players weighing their M&A options in 2024.
Google hits pause on Gemini AI image generation, Employees reconsider remote work amid layoff concerns
By Sean Devlin
Ragan Communications - February 23, 2024
Greetings, comms pros! Let's look at a few news stories from the past week and see what we can learn from them.
How to Win the Job and Thrive in a Multigenerational Workplace
By Mark Beal
PRsay - February 23, 2024
In the post-pandemic era, communicators have an opportunity to start fresh with their careers. The future job market features more remote job opportunities than ever before. In this new era, we can apply an entrepreneurial mindset when looking for our next communications jobs.
How To Boost A Company's Reputation Through Executive Advocacy
By Forbes Agency Council
Forbes - February 26, 2024
By actively engaging with stakeholders, sharing insights and championing company values, C-level leaders can bolster their business’ reputation in the eyes of the public.
Good & Bad PR: Good news from This Morning, Apple and Aldi, rubbish news from European Space Agency
By Andy Barr, Owner, 10 Yetis Digital
PRmoment (UK) - February 22, 2024
Hello and welcome to this week's Good and Bad PR. This week has been slightly lighter on the heavy news agenda front, but fear not, I found lots to berate and celebrate.
With digital trust in a tailspin, consumers turn to social commerce—but brands say they aren't reliable, and sellers' reputations will suffer
By Richard Carufel
Agility PR Solutions - February 26, 2024
Shoppers gonna shop—even though concerns like digital security, breach risks, privacy vulnerability and identity theft make digital commerce a landmine-filled landscape, business is booming, and consumers find social media e-commerce sites to be the most reliable.
Does Media Relations Still Matter?
By Geneviève Hilton
PRovoke Media - February 26, 2024
Somehow, even softball queries are impossible to answer for beleaguered comms teams constrained by risk-averse bosses.
The Importance of Truly Diverse Perspectives in PR & Communications
By Digital Impulse
PAN Communications - February 22, 2024
PAN president and CEO Phil Nardone reflects on the critical role of diversity in the integrated marketing and PR workplace.
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