Good new week! Here is your Monday Daily PR Brief - July 15, 2024
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Read some of today's best PR and Comms industry news clips:
Why CEOs are speaking out about Trump assassination attempt (Axios - July 15, 2024)
PR's Top Pros Talk: Adam Christensen (O'Dwyer's - July 12, 2024) [VIDEO]
How to get press in a time of shrinking newsrooms (PR Daily - July 15, 2024)
Comms lessons from the Paramount-Skydance merger (Ragan Communications - July 11, 2024)
PR Roundup: Economist's Ableist Cover, 7-Eleven Day, Edelman's Report on Business and Racial Justice (PRNEWS - July 11, 2024)
Trends That Will Transform Public Relations Over the Next 3 Years (PRsay - July 12, 2024)
Why Every Entrepreneur Needs Media Training (Spin Sucks - July 11, 2024)
Emerging Trends At Cannes Lions 2024 And How To Navigate Them With PR (Forbes - July 15, 2024)
How can PR leaders improve employee wellbeing? (PRmoment (UK) - July 8, 2024)
9 ways to use social proof to increase your conversions (Agility PR Solutions - July 15, 2024)
Generative AI PR: Broader Adoption, Risk Concerns, AI on your iPhone? (Fischtank PR - July 12, 2024)
10 pro tips for securing a speaking spot at SXSW (Muck Rack - July 12, 2024) [VIDEO]
Making Every Day Your Masterpiece: How To Unlock Performance With The 'Golden Rule' In Management And Marketing Teams (Forbes - July 15, 2024)
Summary Section:
Why CEOs are speaking out about Trump assassination attempt
By Hope King
Axios - July 15, 2024
Top U.S. CEOs have publicly condemned Saturday's assassination attempt on former President Donald Trump. The attack was bigger than politics — an atypical event that leaders felt no controversy around to speak out, experts tell Axios.
PR's Top Pros Talk: Adam Christensen [VIDEO]
By Steve Barnes
O'Dwyer's - July 12, 2024
When it comes to the evolution of budget allocations, the marketing and communications sectors have not taken the same path, Notified CMO Adam Christensen tells Doug Simon.
How to get press in a time of shrinking newsrooms
By Allison Carter
PR Daily - July 15, 2024
Newsrooms are vanishing at a terrifying rate. Last week alone, CNN cut 100 jobs and The LAist got rid of 21. But PR pros are still hungry for the coverage the remaining journalists can provide, which means strategies must change. We asked PR professionals on LinkedIn how they get press in a time of ever-shrinking newsrooms. Here's what they said, with responses edited for brevity and style.
Comms lessons from the Paramount-Skydance merger
By Sean Devlin
Ragan Communications - July 11, 2024
A shakeup began in the entertainment industry when earlier this week, after months of posturing and negotiation, Skydance and Paramount agreed to a merger. According to a report from The New York Times, if the deal closes after a 45-day window in which Paramount can shop for a better deal, David Ellison, the mind behind Skydance's tech-forward push, will take the reins at Paramount.
PR Roundup: Economist's Ableist Cover, 7-Eleven Day, Edelman's Report on Business and Racial Justice
By Nicole Schuman
PRNEWS - July 11, 2024
This PR Roundup features a look at The Economist's poor choice for a publication cover, 7-Eleven Day and its heartwarming partnership and Edelman's newest Trust Barometer report on business and racial justice.
Trends That Will Transform Public Relations Over the Next 3 Years
By David Olson, SVP at Brandpoint
PRsay - July 12, 2024
As digital technology continues to evolve and the media morphs, the PR profession is also quickly transforming. PR leaders must be agile, informed and open-minded, especially as the PR and marketing functions blend into one communications powerhouse.
Why Every Entrepreneur Needs Media Training
By Ryan Bass
Spin Sucks - July 11, 2024
Media training gives entrepreneurs the skills they need to take advantage of interview opportunities because it improves their batting average, allowing them to convert every interview into a brand-boosting hit to the outfield. With that in mind, media training is something every entrepreneur should prioritize.
Emerging Trends At Cannes Lions 2024 And How To Navigate Them With PR
By Jules Herd, Founder, Five in a Boat
Forbes - July 15, 2024
Here are some of the trends highlighted at the festival and how communications professionals can use PR to drive them forward.
How can PR leaders improve employee wellbeing?
By Elizabeth Howlett
PRmoment (UK) - July 8, 2024
Historically, the number of professionals citing poor mental health and wellbeing within the PR sector has been less than desirable. And, according to the latest research by the Chartered Institute of Public Relations and the Public Relations and Communications Association, it hasn't improved.
9 ways to use social proof to increase your conversions
By Aditya Soni
Agility PR Solutions - July 15, 2024
You can significantly improve your conversion rates by using social proof. Studies show that 88 percent of consumers trust user reviews just as much as personal recommendations.
Generative AI PR: Broader Adoption, Risk Concerns, AI on your iPhone?
By Baylee Matthews and Uju Ike
Fischtank PR - July 12, 2024
If you've read any tech media this week (or month … or year…) you've undoubtedly seen the uptick of generative AI PR coverage and the broader discussions of just what an AI-adopted future world will look like. It's no longer an "if" but a "when" for AI – forcing businesses and organizations of all kinds to figure out how to integrate it and stay ahead of innovation.
10 pro tips for securing a speaking spot at SXSW [VIDEO]
By Linda Zebian
Muck Rack - July 12, 2024
We sat down with SXSW's senior manager of conference programming Katie Perera, and manager of conference programming, Adam Wode, about how it works, how competitive it is and what to keep in mind when crafting your session idea.
Making Every Day Your Masterpiece: How To Unlock Performance With The 'Golden Rule' In Management And Marketing Teams
By Sarah Jarvis, Communications and Propositions Director at Eagle Eye
Forbes - July 15, 2024
By encouraging leadership at every level of the business, you encourage ownership, pride and a diversity of perspectives.
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