Good Monday! Your Daily PR Brief is here - August 5, 2024
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Read some of today's best PR and Comms industry news clips:
Clear communications lessons from Warren Buffett, Satya Nadella (Ragan Communications - August 5, 2024)
AI Has Led to Complacency Among PR Firms (O'Dwyer's - August 5, 2024)
The Scoop: WSJ reporter's release emphasizes importance of free press (PR Daily - August 2, 2024)
PR Roundup: Trump and NABJ Outrage, New Boeing CEO, Ice Bucket Challenge Lives (PRNEWS - August 1, 2024)
3 Tips for Spring Cleaning Your PR Strategy (Cision Media Research - July 30, 2024)
How To Use Your Personal Brand To Stay Relevant In Today's Competitive Job Market (Forbes - August 5, 2024)
6 ways to secure client data as a PR agency (Agility PR Solutions - August 5, 2024)
Best Practices for PR Amplification (Axia Public Relations - August 4, 2024)
Making Connections That Count in PR (Babel Public Relations - August 5, 2024)
MikeWorldWide's Tom Berry On The Evolution Of PR (PRovoke Media - August 4, 2024) [PODCAST]
TikTok has reshaped public discourse. PRs must adapt or risk being left behind (Influence (UK) - August 2, 2024)
The Power Of Storytelling In Modern Marketing (Forbes - August 5, 2024)
Summary Section:
Clear communications lessons from Warren Buffett, Satya Nadella
By Renee Sieli, Founder of ERPR Group
Ragan Communications - August 5, 2024
Effective communication hinges on audience comprehension. This is increasingly crucial as technology advances and new terms emerge regularly. When organizations address complex topics, simplification is key to ensuring their points are well received and properly understood. Here are some effective examples of simple and clear communications even on obtuse topics.
AI Has Led to Complacency Among PR Firms
By Scott Krady
O'Dwyer's - August 5, 2024
People love great stories. It's why movies bring us to tears. And we're in the business of storytelling. At our best, we captivate and influence buyer behavior. But the advent of AI represents a monumental shift that should concern us.
The Scoop: WSJ reporter's release emphasizes importance of free press
By Casey Weldon
PR Daily - August 2, 2024
After 491 days of unjust detention in Russia, Wall Street Journal reporter Evan Gershkovich is free and back home in the United States. Gershkovich, 32, spent the last year-plus behind bars on a false allegation of espionage. A Russian court sentenced him to 16 years in a high-security penal colony following a hurried and secret three-day trial.
PR Roundup: Trump and NABJ Outrage, New Boeing CEO, Ice Bucket Challenge Lives
By Nicole Schuman
PRNEWS - August 1, 2024
In this week's PR Roundup we examine the results of former President Trump's interview at the National Association for Black Journalists, if Boeing's new CEO will make a difference and the re-emergence of the Ice Bucket Challenge.
3 Tips for Spring Cleaning Your PR Strategy
By Amy O'Connell
Cision Media Research - July 30, 2024
Drawing inspiration from organizing guru Marie Kondo, we’ve outlined three key areas to focus on in your PR clean-up.
How To Use Your Personal Brand To Stay Relevant In Today's Competitive Job Market
By Melanie Borden
Forbes - August 5, 2024
In today's fast-paced world, staying relevant is essential for professional success. What's trending today can indeed flip tomorrow. What's a priority this week will become a distant memory by next week. And if you think that's fast, jobs fill even faster.
6 ways to secure client data as a PR agency
By Chris Harley
Agility PR Solutions - August 5, 2024
Being an agency, it's your job to protect your clients' sensitive information, and if anything goes wrong, such as hacks or cyber threats, the buck stops with you. If you get this wrong, the consequences can be pretty severe.
Best Practices for PR Amplification
By Lindsey Chastain
Axia Public Relations - August 4, 2024
Earning great media coverage is significant for any company. But the value of that coverage is actually in your ability to amplify it and reach your key stakeholders - prospective and current customers, and employees.
Making Connections That Count in PR
By India Lilley
Babel Public Relations - August 5, 2024
Networking isn’t just a buzzword in the PR industry - it’s key to building a successful career (and PR agency).
MikeWorldWide's Tom Berry On The Evolution Of PR [PODCAST]
By Maja Pawinska Sims
PRovoke Media - August 4, 2024
In this episode of the PRovoke Media podcast, Maja Pawinska Sims is joined by Tom Berry, UK managing director of global agency MikeWorldWide, in a lively and personal discussion ranging from the challenges, opportunities and changes facing the PR industry, to agency leadership and management, to AI, to people and purpose.
TikTok has reshaped public discourse. PRs must adapt or risk being left behind
By Suzanne Haysler
Influence (UK) - August 2, 2024
In the rapidly evolving digital landscape, TikTok has transformed from a lighthearted, entertaining content platform into a powerful force that shapes public opinion and challenges traditional news outlets.
The Power Of Storytelling In Modern Marketing
By Maria Alonso
Forbes - August 5, 2024
At its core, storytelling in marketing involves crafting a narrative that resonates with your audience on an emotional level. It goes beyond promoting products or services; it’s about creating a connection that fosters trust and loyalty.
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