Hi! Check out Friday's Daily PR Brief - August 16, 2024

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Read some of today's best PR and Comms industry news clips:
13 Reasons Why Comms Pros Play A Key Role In Biz Strategy Development (Forbes - August 16, 2024)
How Stephanie Jones became one of celebrity PR's most polarizing names (Business Insider - August 15, 2024)
Chief communications officers are absorbing more corporate functions, report says (Axios - August 15, 2024)
'Kind' vs 'Nice' Leadership (O'Dwyer's - August 15, 2024) [VIDEO]
Top 10 Takeaways from Ragan's 2024 Employee Experience Conference (PR Daily - August 15, 2024)
PR Roundup: Political Creators and Influencers, the ROI of AI and Crisis Help for Schools (PRNEWS - August 16, 2024)
How Do Americans Feel About AI in the Workplace? (Institute for Public Relations - August 14, 2024)
What can PR learn from the public sector's approach to equality? (PRmoment (UK) - August 12, 2024)
The Friday Reporter: Eleanor Hawkins (PR Daily - August 16, 2024) [PODCAST]
Practicing what you preach: A critical lesson in leadership (Agility PR Solutions - August 15, 2024)
Lisa Poulson on Unlocking the Psychology of Communication(s) (Mixing Board - August 15, 2024)
Cheryll Forsatz Joins Ketchum As US Chief Client Officer (PRovoke Media - August 15, 2024)
Summary Section:
13 Reasons Why Comms Pros Play A Key Role In Biz Strategy Development
By Forbes Communications Council
Forbes - August 16, 2024
Communications plays a vital role in any organization's success. Whether it's developing strategic content to educate and inform customers, understanding customer behavior and preferences or considering how messaging will be perceived by both internal and external audiences, the communications department not only has key insights into customers' perception of a company, but they play a key role in shaping it as well.
How Stephanie Jones became one of celebrity PR's most polarizing names
By Katie Warren
Business Insider - August 15, 2024
In the world of celebrity PR, the cutthroat publicist has become something of a trope. There was Tom Cruise's guardian, Pat Kingsley, who boycotted publications that wronged her. The 1970s power publicist Bobby Zarem's own secretary accused him of throwing telephones and typewriters at her. And the fashion publicist Kelly Cutrone famously told underlings, "If you have to cry, go outside," while filming her Bravo show, "Kell on Earth." And then there's Stephanie Jones.
Chief communications officers are absorbing more corporate functions, report says
By Eleanor Hawkins
Axios - August 15, 2024
The scope of chief communication officers is expanding, according to a new report by the Observatory on Corporate Reputation (OCR). More communication executives are absorbing other business functions, leading to the rise of the CCO+ title.
'Kind' vs 'Nice' Leadership [VIDEO]
By Ken Jacobs
O'Dwyer's - August 15, 2024
Megan Driscoll, Founder and CEO of EvolveMKD, discusses the importance of using "kind," rather than "nice" leadership techniques to build a robust work culture, and integrating mental health advocacy into her core leadership strategy.
Top 10 Takeaways from Ragan's 2024 Employee Experience Conference
By Matt Kinsman
PR Daily - August 15, 2024
Hundreds of communications professionals gathered at Ragan's Employee Experience Conference in Nashville this week to learn and share about how they are engaging employees and improving the overall work experience. Clear communication, connection and giving employees a sense of ownership isn't just about boosting job satisfaction, it's about improving business performance and ultimately, the bottom line. Here are some of the top takeaways.
PR Roundup: Political Creators and Influencers, the ROI of AI and Crisis Help for Schools
By Nicole Schuman
PRNEWS - August 16, 2024
This week's PR Roundup looks at the potential impact of creators and influencers at the Democratic National Convention, how one agency is helping educators in times of crisis, and how another agency is revealing all the numbers on how artificial intelligence has impacted its bottom line.
How Do Americans Feel About AI in the Workplace?
By Dr. Shan Xu and colleagues
Institute for Public Relations - August 14, 2024
Dr. Shan Xu and colleagues examined potential threats of technology in the workplace, specifically the adoption of artificial intelligence (AI). Three online surveys of Americans were conducted.
What can PR learn from the public sector's approach to equality?
By Ruby Kite
PRmoment (UK) - August 12, 2024
Public relations and comms agencies, among most other private sector companies, take pride in adopting ways of working that benefit clients, customers and employees. Meanwhile, public sector organisations are considered bound by bureaucracy, which contrasts with the fast-paced world that is agency life. Its entirely possible that red rape restricts progress, but perhaps the private sector should look to implement some of the government-enforced measures that positively impact those from underrepresented or disadvantaged groups?
The Friday Reporter: Eleanor Hawkins [PODCAST]
PR Daily - August 16, 2024
Eleanor Hawkins is communications strategist and writer for Axios after starting her career in politics and communications. It's her early career experience that has delivered her to a place in journalism that reports on the trends and moves inside the world of public relations.
Practicing what you preach: A critical lesson in leadership
By Vanessa Fioravante
Agility PR Solutions - August 15, 2024
Effective leadership is defined by actions, not just words. It goes beyond simply giving orders or holding a title; it involves embodying the principles and standards you wish to see in your team. When leaders actively participate and exemplify the qualities they expect from others, they build trust and inspire dedication.
Lisa Poulson on Unlocking the Psychology of Communication(s)
Mixing Board - August 15, 2024
Lisa Poulson is an Executive and Communications Coach for innovators as poseycorp's principal. Lisa and Mixing Board Founder Sean Garrett talk about de-pluralizing communications and focusing on communication (singular); why ambiguity about the function is a gift; understanding your audience; meeting the unconscious needs of our colleagues and clients; and, the power of distinctive human voices.
Cheryll Forsatz Joins Ketchum As US Chief Client Officer
By Diana Marszalek
PRovoke Media - August 15, 2024
Cheryll Forsatz has returned to Ketchum as US chief client officer after stints at Zeno and Ferrero USA. Forsatz joins Ketchum most recently from Zeno, where she served as managing director of Zeno East.
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