Hello! Please enjoy your Monday Daily PR Brief - August 19, 2024
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Read some of today's best PR and Comms industry news clips:
Global Insights: Key Trends and Challenges Shaping the Future of Communications (PRsay - August 16, 2024)
The Unsavory Confessions of a P.R. Guru (New Republic - August 19, 2024)
16 Predictions About AI, Content Creation And Its Effect On Business (Forbes - August 15, 2024)
Handy tips for PRs feeling rejection dejection (PRmoment (UK) - August 15, 2024)
Interview with DLPR's Richard Dukas (O'Dwyer's - August 16, 2024)
PR Daily announces the Top Women in Marketing Class of 2024 honorees (PR Daily - August 19, 2024)
Here's what communicators can learn from pickin' the brains of bluegrass (Ragan Communications - August 15, 2024)
Tips for bridging the emotional gap between PR workflow and AI's potential (Agility PR Solutions - August 16, 2024)
Crowdstrike: it may be too early to draw conclusive crisis comms lessons (CIPR Crisis Comms Network - August 19, 2024)
Headliners: Helena Maus (PRovoke Media - August 16, 2024)
'In PR you can uphold ethical standards and make a positive impact' (Influence (UK) - August 16, 2024)
Summary Section:
Global Insights: Key Trends and Challenges Shaping the Future of Communications
PRsay - August 16, 2024
Learn more about The Global Alliance for Public Relations and Communication Management, the confederation of the world's major PR and communication management associations, organizations and institutions, here.
The Unsavory Confessions of a P.R. Guru
By Aaron Gell
New Republic - August 19, 2024
A flack’s new memoir touts his work for dictators and tycoons. But that’s only part of today’s misinformation industry.
16 Predictions About AI, Content Creation And Its Effect On Business
By Forbes Communications Council
Forbes - August 15, 2024
If a picture speaks a thousand words, AI will amplify this to a million through the seamless fusion of voice and visual content generation.
Handy tips for PRs feeling rejection dejection
By Elizabeth Howlett
PRmoment (UK) - August 15, 2024
Some people will have a natural level of 'oh well, never mind' when it comes to setbacks, and others will need a helping hand from their senior leaders, mentors and professional network. So, when it comes to rejection dejection, what can PR professionals do to beat the blues and come back swinging?
Interview with DLPR's Richard Dukas
By John O'Dwyer
O'Dwyer's - August 16, 2024
Richard Dukas, founder and CEO of Dukas Linden PR, a financial services PR specialist headquartered in New York City and #10 on O'Dwyer's ranking of financial PR firms, talked with O'Dwyer's about life running an independent agency, tackling election-year obstacles, employing AI, and the post-COVID work environment.
PR Daily announces the Top Women in Marketing Class of 2024 honorees
PR Daily - August 19, 2024
PR Daily's Top Women in Marketing celebrates the groundbreaking achievements of women who have set new standards in the marketing world through innovative, high-impact work across advertising and marketing. We are excited to introduce the Class of 2024 honorees.
Here's what communicators can learn from pickin' the brains of bluegrass
By Ashley Bush
Ragan Communications - August 15, 2024
As a communicator, I've come to realize that there is much to learn from the art of bluegrass music, and that we, too, can create intimate connections with individual audience members in a crowd.
Tips for bridging the emotional gap between PR workflow and AI's potential
By Ronn Torossian
Agility PR Solutions - August 16, 2024
Artificial intelligence has revolutionized the way businesses operate, including public relations. Its ability to process vast amounts of data, identify trends, and automate tasks has transformed the industry. However, AI's lack of emotional intelligence remains a significant challenge. This limitation can hinder effective communication, crisis management, and brand perception.
Crowdstrike: it may be too early to draw conclusive crisis comms lessons
CIPR Crisis Comms Network - August 19, 2024
On 19th July, a global IT outage caused by a single Crowdstrike update ran amok, impacting around 8.5 million Windows devices, and disrupting banks, hospitals, emergency services, railways and airlines. With a near 24% share of the global endpoint protection market, it was perhaps unsurprising that such a seemingly small glitch could have such devastating consequences.
Headliners: Helena Maus
By Diana Marszalek
PRovoke Media - August 16, 2024
In this week's conversation with a PR leader who has recently hit the PRovoke Media headlines, we speak to Archetype CEO Helena Maus, who will also be leading Next 15's new agency collective as chief executive.
'In PR you can uphold ethical standards and make a positive impact'
Influence (UK) - August 16, 2024
With a quarter of century in PR under his belt, agency owner and CIPR member Paul Mackman champions the industry's ability to meaningfully impact society and foster trust.
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