Hello! Your Tuesday Daily PR Brief is attached - October 15, 2024
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Read some of today's best PR and Comms industry news clips:
Wine, Innovation and Armani: A Journey of Creative Problem-Solving (PRsay - October 14, 2024)
A look at Edelman's report on generative AI for PR, marketing and comms (Sword and the Script - October 15, 2024)
CommsWeek Board Roundtable: From activators to advisers and prioritizing skills over experience (PR Daily - October 15, 2024)
Navigating Executive PR in the Age of AI: Keys to Building Influence and Trust (PRNEWS - October 14, 2024)
8 ways to maximize ROI through strategic content partnerships—and how to find partners (Agility PR Solutions - October 14, 2024)
Crisis communications with Citizens Property Insurance Doug Filaroski (Axia Public Relations - October 15, 2024) [PODCAST]
Founders and Leaders – Katie Owen (Babel Public Relations - October 14, 2024)
CEO Arun Sudhaman Departs PRovokeMedia After 14 Years (PRovoke Media - October 15, 2024)
How to handle difficult questions (and other essential media interview skills) (Media First (UK) - October 15, 2024)
How a Michigan State instructor preps her students for their first jobs in PR with Muck Rack for Educators (Muck Rack - October 15, 2024)
Summary Section:
Wine, Innovation and Armani: A Journey of Creative Problem-Solving
By Francesca Cocina
PRsay - October 14, 2024
Creativity and innovation are often considered abstract concepts, at best, complementary to structured study programs. When, during my MBA at Bentley, I delved into design thinking, prototyping, hackathons, creative writing and lateral thinking, I thought it was all wonderful but that it wouldn't have much impact on my everyday work.
A look at Edelman's report on generative AI for PR, marketing and comms
By Frank Strong
Sword and the Script - October 15, 2024
This post summarizes and comments on the "analytics and social listening" section of the Edelman generative AI report evaluating 17 vendors.
CommsWeek Board Roundtable: From activators to advisers and prioritizing skills over experience
By Matt Kinsman
PR Daily - October 15, 2024
We've asked our Communications Week Board of Advisors, composed of internal and external comms leaders at some of the biggest brands and agencies in the industry, to step out from behind the scenes for a roundtable discussion sharing their perspective on some of their biggest wins this year (talent, becoming strategic advisors), how they're overcoming their biggest challenges (doing more with less, crisis and union comms, executive buy-in) and what they think the biggest storylines will be in 2025.
Navigating Executive PR in the Age of AI: Keys to Building Influence and Trust
By John McCartney, Principal at Jmac PR
PRNEWS - October 14, 2024
To navigate the challenges AI poses to building influence and trust, here are three essential strategies executives can adopt to enhance their influence and maintain credibility in the AI-driven era.
8 ways to maximize ROI through strategic content partnerships—and how to find partners
By Austin Guanzon
Agility PR Solutions - October 14, 2024
Content partnerships are a great way to pool resources, reach a much larger audience with your marketing efforts, and build trust in your market. But what exactly are content partnerships, how do you find the right partner, and how can you maximize your ROI?
Crisis communications with Citizens Property Insurance Doug Filaroski [PODCAST]
Axia Public Relations - October 15, 2024
In this episode, Doug Filaroski joins host Jason Mudd to discuss how a property insurance company manages crisis communications.
Founders and Leaders – Katie Owen
Babel Public Relations - October 14, 2024
Ever wondered how to build a career in PR? To celebrate Babel’s 18th birthday, we’re chatting with our leaders about their career paths. Some took a straight line, others had twists and turns. In this episode of our Founders & Leaders series, we’re featuring Katie Owen, our newest Director, about her path to Babel!
CEO Arun Sudhaman Departs PRovokeMedia After 14 Years
PRovoke Media - October 15, 2024
Arun Sudhaman, who has spent 14 years with ProvokeMedia, most recently as chief executive officer and editor-in-chief, is stepping down in order to take a break and focus on some personal projects.
How to handle difficult questions (and other essential media interview skills)
By Adam Fisher
Media First (UK) - October 15, 2024
‘What happens if a journalist asks me a question I don’t know how to answer?’ It is a common fear for spokespeople.
How a Michigan State instructor preps her students for their first jobs in PR with Muck Rack for Educators
By David Tilove
Muck Rack - October 15, 2024
Muck Rack for Educators is helping professors teach relevant public relations skills to their students. See how instructor Alexandrea Thrubis Stanley uses it in her public relations classes at Michigan State University.
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