Hello! Check out Tuesday's Daily PR Brief - November 5, 2024
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Read some of today's best PR and Comms industry news clips:
When Facts Don't Matter: A 2025 Guide to Truth-Based Communications (Spin Sucks - November 5, 2024)
Podcasts for PR Professionals (Landis Communications - November 4, 2024)
Thought Leaders Are Encouraged to Share Personal Stories — But Can It Go Too Far? Use These 3 Tips to Open Up Without Oversharing (Entrepreneur - November 5, 2024)
Social media updates and features to know this week (PR Daily - November 5, 2024)
CCOs Reveal Best Practices for AI, Social Media and Other Digital PR (PRNEWS - November 4, 2024)
AI in PR Measurement: It's Not an Either-Or Approach (Institute for Public Relations - November 3, 2024)
Navigating Political Tensions in the Workplace During Election Season (PRsay - November 4, 2024)
6 Strategies For Agencies To Thrive In The 2025 Tech-Driven Landscape (Forbes - November 5, 2024)
Poland: Gateway to Business in Eastern Europe (PRGN - November 4, 2024)
The critical role of digital agencies in the AI era (Agility PR Solutions - November 5, 2024)
PRovokeGlobal: "CCOs Are Now De Facto Chief Reputation Officers" (PRovoke Media - November 4, 2024)
New report from PRCA: Exploring a better process for agencies pitching clients (Muck Rack - October 29, 2024)
Summary Section:
When Facts Don't Matter: A 2025 Guide to Truth-Based Communications
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - November 5, 2024
In post-truth America, where facts matter less than feelings, learn how to build a communications strategy that champions truth while managing fake news.
Podcasts for PR Professionals
By Brianne Miller
Landis Communications - November 4, 2024
Podcasts have emerged as a powerful tool for learning, offering insights from industry veterans and fresh perspectives on storytelling, strategy and relationship building. These five must-listen shows deliver exceptional value and practical knowledge for busy public relations practitioners looking to maximize their commute or workout time.
Thought Leaders Are Encouraged to Share Personal Stories — But Can It Go Too Far? Use These 3 Tips to Open Up Without Oversharing
By Megan Thudium
Entrepreneur - November 5, 2024
Entrepreneurs who want to establish themselves as thought leaders rely on authenticity to connect with their audiences. But can authenticity go too far?
Social media updates and features to know this week
By Allison Carter
PR Daily - November 5, 2024
As we lumber out of the election and into the end-of-year holiday rush, we've got a light week of updates – but still some significant changes. From X block updates going into effect to YouTube rebranding "comments," let's see what we've got.
CCOs Reveal Best Practices for AI, Social Media and Other Digital PR
By Nicole Schuman
PRNEWS - November 4, 2024
PRNEWS attended a Chief Communications Officers Roundtable on Emerging Trends and Tactics in which panelists discussed innovative strategies used to connect with their audiences.
AI in PR Measurement: It's Not an Either-Or Approach
By Angela Dwyer
Institute for Public Relations - November 3, 2024
As organizations increasingly adopt AI for data processing and insights, it is essential to identify best practices around when to use AI and when to rely on human expertise. Human insight is often irreplaceable when analyzing nuanced topics or datasets.
Navigating Political Tensions in the Workplace During Election Season
By David Grossman, APR, Fellow PRSA
PRsay - November 4, 2024
For the most part, workers know what they're supposed to do. Just as they've been advised to keep politics away from the Thanksgiving dinner table, offensive political discussions aren't supposed to find their way into the workplace. And yet here we are, in one of the most emotionally charged election seasons in decades.
6 Strategies For Agencies To Thrive In The 2025 Tech-Driven Landscape
By Amy Packard Berry, Executive Vice President MarCom, Sparkpr
Forbes - November 5, 2024
As we approach 2025, agency leaders and CMOs face a landscape transformed by technological leaps and evolving client and audience expectations. This isn't just change; it's a revolution in how agencies deliver value. Below are six strategies shaping the marketing landscape and how to leverage them.
Poland: Gateway to Business in Eastern Europe
By Mariusz Pleban
PRGN - November 4, 2024
In this PRGN blog post Mariusz Pleban of OneMulti in Warsaw describes the business, media and communications landscape in Poland.
The critical role of digital agencies in the AI era
By Ethan Rome
Agility PR Solutions - November 5, 2024
As organizations strive to stay competitive and relevant, the role of digital agencies has become more crucial than ever. These agencies are not just service providers; they are strategic partners guiding businesses through the complex maze of AI-driven marketing and digital transformation.
PRovokeGlobal: "CCOs Are Now De Facto Chief Reputation Officers"
By Leo Zevin
PRovoke Media - November 4, 2024
Researchers from Ipsos, the Page Society and the Conference Board discussed the evolving role and influence of the chief communications officer in a distrustful environment.
New report from PRCA: Exploring a better process for agencies pitching clients
By Matt Albasi
Muck Rack - October 29, 2024
The Public Relations and Communications Association, PRCA, launched the Pitch Forward report on October 25, examining the challenges PR firms face when pitching their services to clients. PRCA, with partners 3Gem and Muck Rack, surveyed 475 people to better understand the pitching process and how it can be improved.
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