Happy New Week! Read Today's Daily PR Brief! - March 4, 2019
Hello! Read some of today's best PR industry news clips:
3 key takeaways from the PR News Crisis Management Summit (Muck Rack Blog - March 4, 2019)
To Engage or Not to Engage? When a Social Media Crisis Hits Your Brand (PR News - March 1, 2019)
PR Can't Be Innocent Bystander to Mounting Media Layoffs (O'Dwyer's - March 4, 2019)
7 steps to bolster sagging morale (Ragan - March 4, 2019)
The Future of Talent Salon: Context And Perspective Matter (The Holmes Report - March 2, 2019)
PR Undervalues the Anecdote, One of the Best Springboards into Storytelling (Ishmael's Corner - The Hoffman Agency - March 3, 2019)
What the Cision-Trendkite Merger Means for the Communications Industry (AirPR Blog - March 1, 2019)
Fighting an Uphill Battle: Taking On Clients Who Need an Image Polish (Behind the Lines - March 4, 2019)
What Does “Truth on Trial” Mean to You? (CommPro - March 4, 2019)
What To Do When People Attack You Online? (Business 2 Community - March 3, 2019)
Summary Section:
3 key takeaways from the PR News Crisis Management Summit
By Josh Steinberg
Muck Rack Blog - March 4, 2019
PR News, a go-to source serving the communications and PR community at corporations, agencies and nonprofits, described the event as a graduate course in crisis communications.
To Engage or Not to Engage? When a Social Media Crisis Hits Your Brand
PR News - March 1, 2019
Social media can be a brand’s greatest friend or greatest foe in a crisis. Here are a few more things you should consider.
PR Can't Be Innocent Bystander to Mounting Media Layoffs
By Brian Lustig, Partner at Bluetext
O'Dwyer's - March 4, 2019
With 2,100 writers, editors and other workers in the media industry experiencing job cuts in the first month of 2019 alone, the two-part question facing the PR industry is: 1) what should we do about the disintegration of newsrooms and media; and 2) what can we do, even if we wanted to?
7 steps to bolster sagging morale
By Jacob Shriar
Ragan - March 4, 2019
Plenty of things can foment ennui—even turmoil—in the workplace.
The Future of Talent Salon: Context And Perspective Matter
By Diana Marszalek
The Holmes Report - March 2, 2019
The Holmes Report convened communications leaders in San Francisco last month for a conversation on the Future of Talent, as part of its first-ever salon series at the Innovation Summit.
PR Undervalues the Anecdote, One of the Best Springboards into Storytelling
By Lou Hoffman, CEO of the Hoffman Agency
Ishmael's Corner - The Hoffman Agency - March 3, 2019
Anecdotal content in business publications ranges from 15 to 25 percent per feature story. Yet, PR continues to whiff on this type of content.
What the Cision-Trendkite Merger Means for the Communications Industry
By Dan Beltramo, CEO of AirPR
AirPR Blog - March 1, 2019
As the CEO of a leading communications technology company, I have been asked by many of our customers what this means for the industry.
Fighting an Uphill Battle: Taking On Clients Who Need an Image Polish
By Ronn Torossian
Behind the Lines - March 4, 2019
While many professionals may see public relations as a necessary cost rather than an investment, often it is the PR firm that is responsible for the polishing of a formerly unsavory image.
What Does “Truth on Trial” Mean to You?
By Wendy Glavin, Founder & CEO, Wendy Glavin Agency
CommPro - March 4, 2019
Politics aside, for the moment, do you feel you can speak up and speak out without fear of being attacked, called out or judged both online and offline?
What To Do When People Attack You Online?
By Brian Basilico, Founder and President of B2b Interactive Marketing
Business 2 Community - March 3, 2019
First and foremost, the people that are berating you or the people that are getting into arguments don’t know the whole you.
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