Hi there! Behold Today's Daily PR Brief! - March 7, 2019
Hello! Read some of today's best PR industry news clips:
PR Takeaways from the Amazon HQ2 Debacle (O'Dwyer's - March 6, 2019)
30 jobs in the PR and marketing world (PR Daily - March 7, 2019)
Research Shows Why Brands Should Take a Stand (PR News - March 7, 2019)
Public Speaking Tips for PR Pros (SHIFT Communications - March 6, 2019)
Good and Bad PR: Terrible for TripAdvisor, bunny fantastic for Ikea (PRmoment - March 7, 2019)
30 podcasts PR pros should listen to (Muck Rack Blog - March 7, 2019)
Why Gender Equality in Public Relations is Not a Woman’s Issue, But an Everyone Issue (CommPro - March 7, 2019)
3 Rules For “Off the Record” Conversations (Crenshaw Communications - March 6, 2019)
The Killer Metric to Prove PR and Marketing Value (Glean.info - March 6, 2019)
Ground-Breaking PR Trends That are Going to Dominate 2019 (Entrepreneur - March 7, 2019)
Summary Section:
PR Takeaways from the Amazon HQ2 Debacle
By Peter Burger
O'Dwyer's - March 6, 2019
The “I love New York” campaign has been used to promote New York City for more than forty years. These days, Amazon CEO Jeff Bezos would most likely use different words to describe his feelings for the city.
30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily - March 7, 2019
You could spend the summer interning at Marvel Entertainment, if you land this week’s featured position. Plus, check out our roundup of current job openings.
Research Shows Why Brands Should Take a Stand
By Judith Rowland, Managing Supervisor at FleishmanHillard
PR News - March 7, 2019
As social issues reach tipping points and transform into movements, research can provide CSR leaders with guidance on how to engage with issues in an authentic way.
Public Speaking Tips for PR Pros
SHIFT Communications - March 6, 2019
Public speaking can be scary for many. We’ve put together some of the classic public speaking tips with our own SHIFT spin. Check them out!
Good and Bad PR: Terrible for TripAdvisor, bunny fantastic for Ikea
By Shannon Peerless
PRmoment - March 7, 2019
An airline helps a bridesmaid out while a major travel site has been accused of failing hotel sexual assault victims.
30 podcasts PR pros should listen to
By Emma Haddad
Muck Rack Blog - March 7, 2019
We’ve rounded up 31 podcasts that should help you feel a little less overwhelmed as a PR pro.
Why Gender Equality in Public Relations is Not a Woman’s Issue, But an Everyone Issue
By Tina McCorkindale, President and CEO of the Institute for Public Relations
CommPro - March 7, 2019
The Institute for Public Relations and KPMG have partnered on a two-part research study to address how the public relations industry can achieve progress on gender equality that empowers and moves more women into leadership positions.
3 Rules For “Off the Record” Conversations
By Chris Harihar
Crenshaw Communications - March 6, 2019
In technolgy or business PR, an off-the-record conversation can impart valuable knowledge that may guide a journalist in subsequent research or shape future coverage. But you have to know the rules.
The Killer Metric to Prove PR and Marketing Value
By William Comcowich
Glean.info - March 6, 2019
PR and marketing teams continue to struggle to demonstrate their value to C-level executives and to find the best metrics to show how they contribute to business objectives. What’s needed is one killer metric.
Ground-Breaking PR Trends That are Going to Dominate 2019
By Gaurav Patra, Founder, Value 360 Communication
Entrepreneur - March 7, 2019
These trends together paint an invigorating picture of the future that awaits the exciting world of public relations.
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