Happy New Week! Please Enjoy Today's Daily PR Brief! - June 17, 2019

Hello! Read some of today's best PR and Comms industry news clips:
Agency Pros Offer 11 Essential Rules For Preventing A PR Crisis (Forbes - June 14, 2019)
The Bad Habit That Could Be Harming Your Agency From The Inside (Forbes - June 14, 2019)
PR in the Age of Trump (O'Dwyer's - June 14, 2019) [PODCAST]
Cannes Lions: Brand Social Media Success Can Be Down To More Than ‘Dumb Luck’ (The Holmes Report - June 17, 2019)
Happy Father’s Day to the ‘Father of PR’ (PR News - June 14, 2019)
Communicating with Purpose: Best Practices for Executive Leaders (Institute for Public Relations - June 17, 2019)
The Art Of Article Writing In The Digital Age (SHIFT Communications - June 17, 2019)
Presentation skills training: Our top nine presentation tips (Media First (UK) - June 14, 2019)
What to wear in today’s office? (HMA Public Relations - June 14, 2019)
The industry is growing: Employment for PR pros is up 9% from 2016 (Muck Rack Blog - June 17, 2019)
PR in the age of Instagram influencers (Neo PR - June 17, 2019)
Summary Section:
Agency Pros Offer 11 Essential Rules For Preventing A PR Crisis
By Forbes Agency Council
Forbes - June 14, 2019
Members of Forbes Agency Council share strategies businesses can implement to prevent public relations crises.
The Bad Habit That Could Be Harming Your Agency From The Inside
By Drew McLellan, CEO of Agency Management Institute
Forbes - June 14, 2019
Right now, many agencies struggle with the same serious problem. This issue can drag down profitability, lower employee engagement and harm the reputation of the offending company, and in almost every case, the owner of the agency is the biggest offender.
PR in the Age of Trump [PODCAST]
By John O'Dwyer
O'Dwyer's - June 14, 2019
John O’Dwyer and Fraser Seitel on where we stand in this new normal. The White House PR team and worst hire in the history of mankind. Will this top-of-the world team’s strategies trickle down to folks just starting their communications careers?
Cannes Lions: Brand Social Media Success Can Be Down To More Than ‘Dumb Luck’
By Maja Pawinska Sims
The Holmes Report - June 17, 2019
Targeting niche conversations, getting tone of voice right and not being afraid to get emotional are among the top tips for brands who want to crack social media engagement, according to analysis of more than 1,800 Cannes Lions entries over the past five years.
Happy Father’s Day to the ‘Father of PR’
By Nicole Schuman
PR News - June 14, 2019
To celebrate Father’s Day it seemed only right to revisit the history of the man dubbed as the “Father of PR,” Edward Louis Bernays.
Communicating with Purpose: Best Practices for Executive Leaders
By Monique Soriano
Institute for Public Relations - June 17, 2019
Leaders of brands need to connect with the public, but continue to face challenges even after expressing company values or using the growing trend of values-based communication.
The Art Of Article Writing In The Digital Age
By Kristi Stowbridge, Senior Consultant, Integrated Strategy
SHIFT Communications - June 17, 2019
As the digital space becomes saturated with content targeting your audience, you should ask yourself a few questions.
Presentation skills training: Our top nine presentation tips
By Adam Fisher
Media First (UK) - June 14, 2019
While nerves play a part in the foreboding many of us have, it also doesn’t help that we can probably all recall sitting through painful presentations where time seemed to stand still. So how can we overcome these obstacles and deliver a presentation that will be memorable for the right reasons?
What to wear in today’s office?
By Abbie S. Fink
HMA Public Relations - June 14, 2019
Abbie remembers when heels and hose were the office norm. In today's workplace, when does business casual become too casual? Do you know what to wear?
The industry is growing: Employment for PR pros is up 9% from 2016
By Mike Schneider, Head of Marketing for Muck Rack
Muck Rack Blog - June 17, 2019
According to research from the Holmes Report and USC Annenberg, 87% of PR executives believe the term "public relations" does not describe their future. From the type of work PR pros are doing to the actual job titles themselves, the industry is in a constant state of change.
PR in the age of Instagram influencers
By Ellie Spear
Neo PR - June 17, 2019
Does the age of the Instagram Influencer change the way we do PR? Ellie explains how to asses whether influencer marketing or traditional PR works for you.
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