Hello! Check Out Your Daily PR Brief! - July 18, 2019

Hello! Read some of today's best PR and Comms industry news clips:
30 jobs in the PR and marketing world (PR Daily - July 18, 2019)
Does Purpose Drive Your Business? (Forbes - July 18, 2019)
PR Industry Growth Remains Flat (O'Dwyer's - July 17, 2019)
Motion Picture Association Names New Head Of Global Comms (The Holmes Report - July 17, 2019)
What Minecraft Taught Thrillist About the Importance of Analytics (PR News - July 18, 2019)
Crisis Management - Planning for More Than Managing the Crisis Itself (Amendola Communications - July 17, 2019)
5 Ways Media Analysis Is a Game Changer for Strategic Investor Relations Teams (CommPro - July 17, 2019)
PR Rock Stars: Solo PR Consultant Peg Roessler (Communications Conversations - July 18, 2019)
Creativity in PR: Too Focused on the Big Idea? (Online PR Blog - July 17, 2019)
500+ Journalists Agree: These Are the Worst PR Tactics in 2019 (Hubspot - July 18, 2019)
Summary Section:
30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily - July 18, 2019
Which cities offer prime living and working opportunities for new college grads? A move to Texas or California might be wise. Plus, check out a roundup of current job openings.
Does Purpose Drive Your Business?
By Fran Biderman-Gross, Founder & CEO at Advantages
Forbes - July 18, 2019
Times are changing. Excellent advertising, a large social media presence and countless product benefits alone simply aren’t enough to attract and maintain a loyal following. Study after study has proven that it's purpose that drives profit.
PR Industry Growth Remains Flat
By Jon Gingerich
O'Dwyer's - July 17, 2019
The North American PR industry grew by 4.8 percent last year, according to an annual survey conducted by PR merger and acquisition consultancy Gould+Partners.
Motion Picture Association Names New Head Of Global Comms
By Diana Marszalek
The Holmes Report - July 17, 2019
Atlantic Media’s Emily Lenzner has been named as the Motion Picture Association of America’s head of global communications and public affairs.
What Minecraft Taught Thrillist About the Importance of Analytics
By Meredith Klenkel
PR News - July 18, 2019
Social media guru and Thrillist audience development director Erin Weaver served up wisdom backed by personal flare at PRNEWS' Digital Bootcamp yesterday, emphasizing the value of content and illustrating for the audience why excelling at Google Analytics is a goal worth prioritizing.
Crisis Management - Planning for More Than Managing the Crisis Itself
By Megan Smith
Amendola Communications - July 17, 2019
The need for a crisis management plan ahead of time is well-documented. But what about the aftermath? You need a plan to manage that as well.
5 Ways Media Analysis Is a Game Changer for Strategic Investor Relations Teams
By Leslie Stefanik, VP of Marketing, PublicRelay
CommPro - July 17, 2019
Here are five ways media analysis can be a game changer for strategic investor relations teams.
PR Rock Stars: Solo PR Consultant Peg Roessler
Communications Conversations - July 18, 2019
Peg has more than 35 years experience in the PR industry–including 28 working for herself! She’s not only a legend in the solo PR community–she’s an outright institution in the local PR community.
Creativity in PR: Too Focused on the Big Idea?
Online PR Blog - July 17, 2019
Creativity in public relations is more than a big idea or a single campaign, it's ongoing creative work mixed with culture, strategy, and a smooth workflow.
500+ Journalists Agree: These Are the Worst PR Tactics in 2019
By Domenica D’Ottavio
Hubspot - July 18, 2019
In an attempt to uncover what methods of communication really irks journalists, we surveyed 500 journalists, editors, and freelance contributors to learn the most offensive email pitch pet peeves in 2019. Learn what those are here.
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