Hi! Check out today's Daily PR Brief! - July 23, 2019
Hello! Read some of today's best PR and Comms industry news clips:
Infographic: How to avoid burnout in PR (Media Update - July 23, 2019) [Infographic]
Want the Best PR? Avoid These 8 Big PR Mistakes (Marx Communications - July 22, 2019)
Doing PR About Something Nobody Understands (O'Dwyer's - July 23, 2019)
How to add personality to your pitch (Ragan - July 23, 2019)
Seven Reasons Funding PR Is Harder — And What You Can Do About It (The Holmes Report - July 23, 2019)
PR and Marketers Need Brains, Not Contacts (Digital Doughnut - July 23, 2019)
Content Marketing & PR: Breaking Down Silos to Align Bottom Line Results (CommPro - July 22, 2019)
Why Good PR Matters More Than Ever (Crenshaw Communications - July 22, 2019)
How to Use Emoji to Get Better PR and Marketing Results (Glean.info - July 22, 2019)
Interview refusal speaks volumes (Media First (UK) - July 22, 2019)
5 Steps to Crafting the Perfect Pitch (Business 2 Community - July 22, 2019)
Summary Section:
Infographic: How to avoid burnout in PR [Infographic]
Media Update - July 23, 2019
Burnout has become a worldwide phenomenon over the past few years, hitting fast-paced industries such as public relations hard. With that being said, it`s important to note that it has been affecting millennial PR pros the most. But why?
Want the Best PR? Avoid These 8 Big PR Mistakes
By Wendy Marx, President of Marx Communications
Marx Communications - July 22, 2019
What can PR pros do to improve journalist relations and receive the best PR coverage? Learn the top 8 PR mistakes you need to avoid and what you need to do.
Doing PR About Something Nobody Understands
By Ghislain d'Andlau
O'Dwyer's - July 23, 2019
Communicating around a topic that no one really understands begs some key questions – what exactly is public relations? When you build a communications strategy, what’s the endgame? And, is the PR industry about products? I argue it isn’t.
How to add personality to your pitch
By Delaney Kline, Growth Specialist at Fractl
Ragan - July 23, 2019
Writers and PR pros can develop deep, lasting relationships if early interactions go smoothly. Here are some tips to strengthen these ties.
Seven Reasons Funding PR Is Harder — And What You Can Do About It
By Beth Haiken, EVP, Method Communications
The Holmes Report - July 23, 2019
The culture and conversation around VC funding and startups is more skeptical than it was a few years ago — so, what does this mean for PR practitioners working for startups that expect every funding round to generate a flurry of media?
PR and Marketers Need Brains, Not Contacts
By Glenn Matchett
Digital Doughnut - July 23, 2019
Whether you’re a PR or marketing specialist, popularity isn’t a prerequisite to exert influence in the digital age – not when valuable contacts are listed within databases and newswires. Instead, you need to be smart, tech-savvy and flexible.
Content Marketing & PR: Breaking Down Silos to Align Bottom Line Results
By Brandon Andersen, Chief Strategist, Ceralytics
CommPro - July 22, 2019
Throughout communications departments, there exists a critical lack of alignment – and nowhere is it more costly than between PR and content marketing.
Why Good PR Matters More Than Ever
By Dorothy Crenshaw
Crenshaw Communications - July 22, 2019
Challenges for PR practitioners include a faster-than-ever news cycle and what seems like constant political and cultural controversy. Yet the business of public relations is thriving and it's more relevant - and valuable - than ever. Here's why.
How to Use Emoji to Get Better PR and Marketing Results
By William Comcowich
Glean.info - July 22, 2019
Brands can employ emoji as powerful marketing tools. However, they can also backfire if used improperly. Marketers can heed tips to incorporate the symbols effectively into their campaigns.
Interview refusal speaks volumes
By Adam Fisher
Media First (UK) - July 22, 2019
Spokespeople trying to flee from reporters never looks good. It can make spokespeople appear evasive, inept, ashamed and culpable.
5 Steps to Crafting the Perfect Pitch
By Elisabeth O'Donnell
Business 2 Community - July 22, 2019
Account Supervisor Hanah Johnson shared her secrets for crafting the perfect pitch and forging lasting relationships with key influencers.
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