Happy Wednesday! Read Today's Daily PR Brief - September 18, 2019
Hello! Read some of today's best PR and Comms industry news clips:
Infographic: How PR has changed in the last 20 years (PR Daily - September 17, 2019)
The Best in PR Honored at PRNEWS’ 2019 Platinum PR Awards Dinner (PR News - September 18, 2019)
How Effective is Refuting Facts in Short or Long Form when Countering Misinformation? (Institute for Public Relations - September 17, 2019)
Hate Speech and Ethics: A 3-Dimensional Issue (Public Relations Society of America - September 18, 2019)
Real or Deepfake? Challenges for Communications Pros (Spin Sucks - September 18, 2019)
Social Media 101: Best Practices for LinkedIn (BLND Public Relations - September 18, 2019)
How Should Google Put a Lid on Political Discussion in the Workplace So Employees Can Concentrate on Work? (CommPro - September 18, 2019)
Can A PR Plan Succeed Too Well? (Crenshaw Communications - September 18, 2019)
How to Make Sure Your Pitches Are Caught During Trade Shows (Franco - September 18, 2019)
Update of Google News Algorithm Impacts PR Practices for Media Relations (Glean.info - September 17, 2019)
This month in bad PR pitches (Muck Rack Blog - September 17, 2019)
PR and Farming: The Differences and Similarities Between Planting Crops and Creating Opps (Business 2 Community - September 17, 2019)
Summary Section:
Infographic: How PR has changed in the last 20 years
By Ted Kitterman
PR Daily - September 17, 2019
With the internet, social media and a data revolution, how we interact and sell products and services has drastically changed. What has made the biggest difference for PR pros?
The Best in PR Honored at PRNEWS’ 2019 Platinum PR Awards Dinner
By Nicole Schuman
PR News - September 18, 2019
PRNEWS hosts this annual event, recognizing outstanding work in the public relations, marketing and communications industry.
How Effective is Refuting Facts in Short or Long Form when Countering Misinformation?
By Ullrich K.H. Ecker, Ph.D., Ziggy O'Reilly, Jesse S. Reid and Ee Pin Chang
Institute for Public Relations - September 17, 2019
Ecker and colleagues investigated the efficacy of simple retractions and whether a short additional elaboration would be more effective.
Hate Speech and Ethics: A 3-Dimensional Issue
By Tim O'Brien
Public Relations Society of America - September 18, 2019
It’s not uncommon to see and hear the term “hate speech” in 2019. The fact that it exists cannot be argued, but the larger question is, what exactly constitutes hate speech? The answer is three-dimensional.
Real or Deepfake? Challenges for Communications Pros
By Martin Waxman, CMO of Spin Sucks
Spin Sucks - September 18, 2019
One of the dangers of deepfake video is that they blur the line between fantasy and reality. Martin Waxman explains why this is causing concerns.
Social Media 101: Best Practices for LinkedIn
BLND Public Relations - September 18, 2019
Here are some strategies to help you make the right impression, build valuable professional connections, and even up your chances in your next job search.
How Should Google Put a Lid on Political Discussion in the Workplace So Employees Can Concentrate on Work?
By Thomas J. Madden, Chairman and CEO, Transmedia Group
CommPro - September 18, 2019
Since Google did not forbid political speech from the outset, Google is now taking away something that employees were allowed to do.
Can A PR Plan Succeed Too Well?
By Dorothy Crenshaw
Crenshaw Communications - September 18, 2019
Was WeWork the victim of its own PR success? In part, but it was mainly its positioning as a tech company that may have misled investors.
How to Make Sure Your Pitches Are Caught During Trade Shows
By Megan Bonelli
Franco - September 18, 2019
Looking to get the attention of reporters at your organization's next trade show? Here are our tips for success.
Update of Google News Algorithm Impacts PR Practices for Media Relations
By William Comcowich
Glean.info - September 17, 2019
Google’s decision to favor original reporting in its news results will influence public relations strategies.
This month in bad PR pitches
By Jessica Lawlor, CEO at JL&Co.
Muck Rack Blog - September 17, 2019
Here at Muck Rack, we're big fans of following what journalists are talking about on Twitter, so I set up a Muck Rack Alert for the terms "PR pitch" and "PR pitches." This means I get an email alert as to any time a journalist uses those phrases in a media story or on Twitter. The results are both hilarious and horrifying.
PR and Farming: The Differences and Similarities Between Planting Crops and Creating Opps
By Kelly Haddock
Business 2 Community - September 17, 2019
In the end, perhaps PR and farming aren’t so entirely different. It’s all about planting seeds – literally or with ideas – and doing what it takes to nurture growth.
The Daily PR Brief is put together by the analysts at ITK Information Services.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.