Hi! Check out Monday's Daily PR Brief - March 10, 2025
What PR/comms pros can learn from Netflix; Tips for staying on top of the latest comm tech; Trump has rewritten the PR playbook; and more!
Read some of today's best PR and Comms industry news clips:
Navigating Price Increases: What PR and Comms Pros Can Learn From Netflix (PRsay - March 7, 2025)
Trump Has Rewritten The PR Playbook — The Industry Either Responds Or Gets Left Behind (B&T - March 9, 2025)
Chef Collaborations in Powerhouse PR Campaigns (O'Dwyer's - March 10, 2025)
Tips for staying on top of the latest comm tech (Ragan Communications - March 10, 2025)
New PRSA CEO Wants to Broaden PRSA's Reach to Other Industries (PRNEWS - March 7, 2025)
Promoting STEM Toys With PR Strategies (5W Public Relations - March 10, 2025)
How CMOs Can Win In A Rapidly Changing News Cycle (Forbes - March 10, 2025)
Women in PR: Financial communications has an opportunity to bank on women's voices (Agility PR Solutions - March 6, 2025)
MWC25: “You can call me Al” (Babel PR - March 7, 2025)
AI Is Reshaping Leadership—Here's How Women Are Fighting to Stay in Control (CommPRO - March 10, 2025)
The Scoop: Brands enter holding pattern amid tariff uncertainty (PR Daily - March 7, 2025)
Headliners: Fabric Social CEO Laura Tannenbaum (PRovoke - March 7, 2025)
How coaching has helped me navigate the busy world of a PR agency (Influence (UK) - March 7, 2025)
Summary Section:
Navigating Price Increases: What PR and Comms Pros Can Learn From Netflix
By Matthew Caiola
PRsay - March 7, 2025
Netflix's recent price increase announcement sent ripples through the business world, sparking discussions about the delicate balance between business needs and customer relationships. The streaming giant's decision to raise subscription costs presents a masterclass in strategic communication during challenging moments.
Trump Has Rewritten The PR Playbook — The Industry Either Responds Or Gets Left Behind
By Arvind Hickman
B&T - March 9, 2025
British PR doyen Mark Borkowski says US President Donald Trump’s treatment of Ukraine President Volodymyr Zelenskyy is another example of how he has ripped up the communications rule book and the industry either needs to evolve or become irrelevant in a world where noise is currency and words are devalued.
Chef Collaborations in Powerhouse PR Campaigns
By Danielle Pesce
O'Dwyer's - March 10, 2025
The excitement fueled by tasting new flavors or food combinations and applications while dining out provides an ideal opportunity for brands to meet consumers at the table and influence their purchases. In an integrated food PR campaign, partnerships with key opinion leaders—in this case, chefs—can help brands to authentically drive awareness and sales simultaneously.
Tips for staying on top of the latest comm tech
By Sean Devlin
Ragan Communications - March 10, 2025
As a communicator, it's as important to know the tools you're working with as much as it is to understand the messages you're sharing. Ensuring your team is up to speed emerging comm tech will clear pathways to all of your audience — even ones that might sometimes be unintentionally overlooked.
New PRSA CEO Wants to Broaden PRSA's Reach to Other Industries
By Nicole Schuman
PRNEWS - March 7, 2025
On March 3, the Public Relations Society of America, the largest professional member organization for PR practitioners in the United States, appointed Matthew Marcial as its new CEO. One of Marcial's main priorities is to broaden PRSA's reach and position organization as a resource not just for PR practitioners, but other business leaders who can benefit from professional communications principles.
Promoting STEM Toys With PR Strategies
5W Public Relations - March 10, 2025
According to the Toy Association, STEM/STEAM toy sales reached $2.1 billion in 2020, showing a clear demand for educational playthings. A well-executed PR strategy helps toy companies reach their target audience while emphasizing the developmental benefits their products offer to children.
How CMOs Can Win In A Rapidly Changing News Cycle
By C. David Minifie, Chief Marketing Officer, Terakeet
Forbes - March 10, 2025
For the past two years, marketers—and everyone else—have been trying to wrap their heads around the impact of generative AI (GenAI). We’ve been asking questions about how it changes how we work, gain efficiency, search, research, learn and decide. In recent months, marketers have also increasingly become concerned with a specific challenge (or opportunity): how GenAI will impact online search.
Women in PR: Financial communications has an opportunity to bank on women's voices
By Celine Moran, Lisa Simmons, and Vasiliki Vokou
Agility PR Solutions - March 6, 2025
As International Women’s Day approaches on 8th March, Celine Moran, Lisa Simmons, and Vasiliki Vokou, from Liminal—a leading financial services communications agency—share their insights on women’s evolving role in financial PR.
MWC25: “You can call me Al”
By Joel Goodson
Babel PR - March 7, 2025
I’ve been to a few MWC’s now. I was even at that weird one in 2021 and not many of you can say that. I like to think I have a good sense of what’s happening in the telecoms industry, but something has happened in the last 12 months that really caught me off guard walking the halls of Barcelona’s Fira for MWC – who is this Al guy?
AI Is Reshaping Leadership—Here's How Women Are Fighting to Stay in Control
CommPRO - March 10, 2025
As AI transforms corporate communications, women leaders are taking bold steps to ensure they remain at the forefront—championing education, ethical AI, and human-centered leadership.
The Scoop: Brands enter holding pattern amid tariff uncertainty
By Casey Weldon
PR Daily - March 7, 2025
President Donald Trump has once again delayed the implementation of 25% tariffs on many imports from Mexico and Canada for one month. Also: Democrats claim Musk aims to pressure advertisers into spending more on X; NWSL signs Alex Cooper to be ‘Gen Z Whisperer.’
Headliners: Fabric Social CEO Laura Tannenbaum
By Maja Pawinska Sims
PRovoke - March 7, 2025
In this week's conversation with a PR leader who has recently hit the PRovoke Media headlines, we speak to Laura Tannenbaum, the new CEO of social creative agency Fabric Social.
How coaching has helped me navigate the busy world of a PR agency
By Daniela Loffreda
Influence (UK) - March 7, 2025
The course is designed for women who want to break free from habits such as people-pleasing and impostor syndrome, as well as learn to set healthy boundaries, be more assertive and grow in confidence and self-belief – both in their professional and personal lives. I'd never coached or been coached before, or even taken part in any personal development courses, so enrolling on this programme was a slight leap into the unknown for me.
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