Good new week! Here is your Daily PR Brief - March 31, 2025
Burger King's and other April Fools fails; How stand-up comedy can help internal comms; Pitching the Super Bowl remotely; and more!
Read some of today's best PR and Comms industry news clips:
Burger King's Left-handed Whopper and Other April Fools Fails to Learn From (PRNEWS - March 28, 2025)
How To Leverage AI To ‘Future-Proof’ An Agency Career: 20 Expert Tips (Forbes - March 28, 2025)
How a Great Reputation Gives a Company the License to Thrive (O'Dwyer's - March 28, 2025) [VIDEO]
Pitching the Super Bowl remotely: Lessons from 3 years of success (PR Daily - March 31, 2025)
How stand-up comedy can help your internal communications (Influence (UK) - March 28, 2025)
S&T Live Recap: When Communicating Return-to-Office Policies, 'Clarity Creates Trust' (PRsay - March 28, 2025)
How customer service impacts brand loyalty—and tips for boosting both (Agility PR Solutions - March 31, 2025)
Headliners: Edelman's Christiane Schulz (PRovoke - March 28, 2025)
Trade associations: Comms' secret weapon during tariff battle (Ragan Communications - March 31, 2025)
Crisis communication: Best practices (Muck Rack - March 28, 2025)
Grounded: The crisis comms lessons from the Heathrow shutdown (Media First (UK) - March 28, 2025)
10 Proven Strategies For SEO Success In 2025 (Three Girls Media - March 27, 2025)
The Scoop: ChatGPT's Ghibli-esque images highlight IP risks (PR Daily - March 28, 2025)
Summary Section:
Burger King's Left-handed Whopper and Other April Fools Fails to Learn From
By Lindsey Bradshaw
PRNEWS - March 28, 2025
Think deeply about the potential impact to an audience. Not all April Fools brand jokes are good ones.
How To Leverage AI To ‘Future-Proof’ An Agency Career: 20 Expert Tips
By Forbes Agency Council
Forbes - March 28, 2025
Expert insights from 20 members of Forbes Agency Council provide practical guidance on how to integrate AI into one’s agency workflows to stay competitive and relevant in an evolving industry. Read on for tips on “future-proofing” an agency career in the age of AI.
How a Great Reputation Gives a Company the License to Thrive [VIDEO]
By Suchi Sherpa
O'Dwyer's - March 28, 2025
Michael Kempner, Founder and CEO of MikeWorldWide joined Doug Simon on the "PR's Top Pros Talk" podcast to discuss how companies can build trust in today's hyper-scrutinized landscape. "People want to see action. They want to see results. They want to see real commitments," Kempner explained. "You can't communicate your way out of bad behavior."
Pitching the Super Bowl remotely: Lessons from 3 years of success
By Sterling Randle
PR Daily - March 31, 2025
For PR professionals, it's one of the most competitive and high-stakes environments in which to pitch a story. But for the past three years, I've been doing just that — securing top-tier interviews for our clients — without ever setting foot on media row.
How stand-up comedy can help your internal communications
By Tom Goodhand
Influence (UK) - March 28, 2025
Comms doesn't happen in a vacuum, and neither does stand-up. Both include a requirement to listen to and engage your audience.
S&T Live Recap: When Communicating Return-to-Office Policies, 'Clarity Creates Trust'
PRsay - March 28, 2025
Five years after many organizations told their employees to work from home during the pandemic, many now expect their people to report to the office full time. When a company decides to return its workforce to the office, that message should be communicated to employees as soon, and as often, as possible, Leah Gladu said.
How customer service impacts brand loyalty—and tips for boosting both
By Ombir Sharma
Agility PR Solutions - March 31, 2025
A strong and consistent approach to customer service can significantly shape brand loyalty, encouraging repeat business and word-of-mouth recommendations. In this article, we'll explore the profound relationship between customer service and brand loyalty, breaking down strategies and insights to help businesses thrive.
Headliners: Edelman's Christiane Schulz
By Camillia Dass
PRovoke - March 28, 2025
In this week's conversation with a PR leader who has recently hit the PRovoke Media headlines, we speak to Christiane Schulz, Edelman's new chief operating officer for the Asia Pacific region (APAC).
Trade associations: Comms' secret weapon during tariff battle
By Casey Weldon
Ragan Communications - March 31, 2025
Tariffs are changing the world and businesses must adapt. Individual brands and entire industries urgently need to communicate with customers, investors and legislators. However, doing so carries potential risks, such as political backlash or becoming the face of a controversial issue.
Crisis communication: Best practices
By Kristen Dunleavy
Muck Rack - March 28, 2025
Discover 12 crisis communication strategies to help your team respond with confidence, control the narrative, and maintain trust when challenges arise.
Grounded: The crisis comms lessons from the Heathrow shutdown
By Adam Fisher
Media First (UK) - March 28, 2025
The shutdown of Heathrow Airport has dominated the news. How was the crisis handled? And what could it have done better?
10 Proven Strategies For SEO Success In 2025
Three Girls Media - March 27, 2025
As we go into mid-2025, businesses need to level up their SEO game to maintain strong online visibility. From AI-driven content to mobile-first indexing, here's what's shaping the future of search and how your brand can stay on top.
The Scoop: ChatGPT's Ghibli-esque images highlight IP risks
By Casey Weldon
PR Daily - March 28, 2025
The release of OpenAI's updated image generation tool has sparked controversy, particularly regarding its ability to replicate the iconic animation style of Studio Ghibli. Also: Influencer showcase gives creators platform to engage CMOs; return of ‘OG’ Facebook could have major impact on brands.
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