Good Monday! Enjoy your Daily PR Brief - May 11, 2026
GameStop CEO wants to buy eBay but couldn't explain how; How strategic PR strengthens the sales funnel; CMOs report bigger responsibilities, ongoing challenges; more!
Read some of today's best PR and Comms industry news clips:
The Trust Problem Communicators Can't Ignore (CommPRO - May 7, 2026)
The Scoop: GameStop CEO wants to buy eBay. He just couldn't explain how on CNBC. (PR Daily - May 6, 2026) [VIDEO]
Dina Behrman On 5 Things You Should Do To Become a Thought Leader In Your Industry (Authority Magazine - May 7, 2026)
CMOs Report Bigger Responsibilities, Ongoing Challenges, Survey Shows (PRsay - May 8, 2026)
AI Is Not What We Think It Is—And Communication Failure Is Costing Us Trillions (Forbes - May 11, 2026)
How strategic PR strengthens the sales funnel (Agility PR Solutions - May 8, 2026)
The risk of our reliance on data centres – the challenge for crisis communicators (CIPR Crisis Comms Network - May 9, 2026)
The rise of community influence (Firefly - May 7, 2026)
Business Unusual: Four Great Corporate Campaigns from War-Torn Ukraine (PRovoke Media - May 9, 2026)
How Corporate DEI Executives Should Be Advising C-Suite Leaders (O'Dwyer's - May 8, 2026) [VIDEO]
Disney CEO thanks employees in earnings memo; Coinbase CEO tells employees he wants to reform company in layoff note (Ragan Communications - May 8, 2026)
Meta's PR response to child harm verdicts draws scrutiny (PPC Land - May 10, 2026)
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Summary Section:
The Trust Problem Communicators Can't Ignore
By Lauren Hill
CommPRO - May 7, 2026
As AI reshapes how people discover and evaluate information, communicators are confronting a growing credibility gap where trust, not visibility alone, is becoming the true measure of influence.
The Scoop: GameStop CEO wants to buy eBay. He just couldn't explain how on CNBC. [VIDEO]
By Courtney Blackann
PR Daily - May 6, 2026
GameStop CEO wants to buy eBay. He just couldn't explain how on CNBC. Plus: M&Ms sells out of 'ALL Cerulean' candy for 'Devil Wears Prada' return; Delta Air Lines emphasizes service after cutting free snacks on some flights.
Dina Behrman On 5 Things You Should Do To Become a Thought Leader In Your Industry
Authority Magazine - May 7, 2026
Former journalist-turned-PR strategist Dina Behrman helps established business owners and leaders stop being the internet's best kept secret and become known for their expertise, by getting featured in the press.
CMOs Report Bigger Responsibilities, Ongoing Challenges, Survey Shows
PRsay - May 8, 2026
Chief marketing officers have greater influence in their organizations, stronger relationships with other executives and are using artificial intelligence more than ever before, even as organizational structures still limit the effectiveness of the CMO role.
AI Is Not What We Think It Is—And Communication Failure Is Costing Us Trillions
By Majeed Javdani, Board Member of Mercator Group
Forbes - May 11, 2026
What we are witnessing today—the mass failure of AI adoption across sectors—is not primarily a technological failure. It is a failure of communication.
How strategic PR strengthens the sales funnel
By Marian Domingo
Agility PR Solutions - May 8, 2026
PR teams are used to putting products and brands on the map, reinforcing reputation and other values through snappy, consistent and progressive messaging. But many still view their job as done once a prospect enters the top of the sales funnel. Here’s why it doesn’t end there.
The risk of our reliance on data centres – the challenge for crisis communicators
CIPR Crisis Comms Network - May 9, 2026
Communicating clearly, confidently, and credibly about incidents that are hard to visualise – and sometimes even harder to explain – is a core competency in the crisis comms toolkit. As far as data centres are concerned, there are several risks and considerations to consider.
The rise of community influence
By Megan Dennison
Firefly - May 7, 2026
The lines between media, influencers and online communities are becoming increasingly blurred and PR strategies need to reflect that reality.
Business Unusual: Four Great Corporate Campaigns from War-Torn Ukraine
By Paul Holmes
PRovoke Media - May 9, 2026
McDonald's turns to influencers to enhance recruitment, Mastercard tackles mental health, an energy company keeps the lights on, and an online marketplace restores a cultural artifact.
How Corporate DEI Executives Should Be Advising C-Suite Leaders [VIDEO]
By Ken Jacobs, Principal, Jacobs Consulting & Executive Coaching
O'Dwyer's - May 8, 2026
In recognition of AANHPI Heritage Month, in this episode of Taking the Lead, Soon Mee Kim, Board Chair of Diversity Action Alliance and newly appointed CMO of Zero RFI, shares how DEI executives should be advising C-Suite Leaders in polarizing times.
Disney CEO thanks employees in earnings memo; Coinbase CEO tells employees he wants to reform company in layoff note
By Sean Devlin
Ragan Communications - May 8, 2026
Disney chief praises employees following post-layoffs memo as he lays out priorities. Coinbase CEO announces layoffs, major organizational changes, emphasizing AI. Plus, a look at a manager's role in employee AI adoption.
Meta's PR response to child harm verdicts draws scrutiny
By Luis Rijo
PPC Land - May 10, 2026
Two juries have handed Meta significant defeats in cases involving harm to children and teens. The company responded with a public statement from VP of Communications Andy Stone that critics and members of the U.S. Senate have described as evasive, legally dubious, and counter-productive.
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All reports made with the help of Report Mule.