Celebrate the new week with your Monday Daily PR Brief! - June 30, 2025
PR takeaways from Netflix's "Running Point"; YouTube's weirdest trends are winning; Why PR is the power player in AI search; and more!
Read some of today's best PR and Comms industry news clips:
Full Court Press: Public Relations Takeaways from Netflix's "Running Point" (PRNEWS - June 27, 2025)
Bold Actions Are in Short Supply (O'Dwyer's - June 27, 2025)
5 psychology tricks to boost your content engagement (PR Daily - June 30, 2025)
A response that went beyond the 'bear necessities' of crisis comms (Media First (UK) - June 30, 2025)
S&T Live Recap: The Role of the Communicator in an Era of Autonomous Influence (PRsay - June 27, 2025)
The Future of Martech and PR: Emerging Trends to Watch (5W Public Relations Firm - June 30, 2025)
Good and Bad PR: Asos at the point of no return, Aldi's good karma from farmers and Hugo Boss' pet shop fail (PRmoment (UK) - June 26, 2025)
Why PR is the power player in AI search (Agility PR Solutions - June 30, 2025)
YouTube's Weirdest Trends Are Winning and Brands Need to Catch Up (CommPRO - June 30, 2025)
The Press Release Isn't Dead — And Here's Why It Still Matters (EIN Presswire - June 27, 2025)
Cannes 2025: The Sway Effect's Jen Risi Advises, "Stay the Course" (PRovoke Media - June 29, 2025) [PODCAST]
Keeping the momentum: How internal comms pros can maintain engagement in slower times (Ragan Communications - June 30, 2025)
Why PR should be seen in the same way as networking (Influence (UK) - June 27, 2025)
When Headlines Hit Hard: Communicating with Confidence After Supreme Court Rulings Like Ames (Furia Rubel Communications - June 16, 2025)
Summary Section:
Full Court Press: Public Relations Takeaways from Netflix's "Running Point"
By Courtney Moed and Bailey Irelan
PRNEWS - June 27, 2025
Netflix's "Running Point," created by Mindy Kaling and starring Kate Hudson, follows Isla Gordon, a former party-loving executive who unexpectedly inherits her family's professional basketball team, the Los Angeles Waves. Here are five (spoiler-free!) key communication lessons from "Running Point," and the real-life Buss family, that PR pros can apply in their day-to-day work.
Bold Actions Are in Short Supply
By Steve Barnes
O'Dwyer's - June 27, 2025
While communications pros are not lacking in confidence, a new report from MikeWorldWide finds that a number of factors are making it difficult for them to translate that confidence over into bold, effective action.
5 psychology tricks to boost your content engagement
By Kerry Sheahan
PR Daily - June 30, 2025
By tapping into your audience's psyche, you can understand their needs, motivations and decision-making process and use this information to influence their thinking and behavior. But beyond the more common tactics like social proof or scarcity, there are plenty of lesser-known psychological concepts worth considering too.
A response that went beyond the 'bear necessities' of crisis comms
By Adam Fisher
Media First (UK) - June 30, 2025
Escaped bears sound like a dramatic and intense crisis comms scenario. Not to mention terrifying. And while it is not a scenario we have been asked to run during one of our crisis management tests, it is a situation one wildlife charity found itself facing for real.
S&T Live Recap: The Role of the Communicator in an Era of Autonomous Influence
PRsay - June 27, 2025
“Influence is no longer just human-led,” Michael Cherenson, APR, Fellow PRSA, said. As he and Mark J. McGrath wrote for PRsay this month, the era of “autonomous influence” has arrived.
The Future of Martech and PR: Emerging Trends to Watch
5W Public Relations Firm - June 30, 2025
Recent studies show that 65% of consumers now interact with brands through voice-enabled devices, while 83% expect companies to protect their personal data proactively. The convergence of these trends creates both challenges and opportunities for marketing leaders who must adapt their approaches while maintaining effective customer connections.
Good and Bad PR: Asos at the point of no return, Aldi's good karma from farmers and Hugo Boss' pet shop fail
By Andy Barr, Season One Communications
PRmoment (UK) - June 26, 2025
I sometimes take an existential moment to truly figure out who reads this column other than my sister (hi, Carol) and my 10 month old. On nights where he struggles to sleep and my reading this to him soon sends him off. I should've had more faith in my ability, as evidenced by the first Good PR of this week.
Why PR is the power player in AI search
By Kim Jefferson
Agility PR Solutions - June 30, 2025
The AI search era has arrived swiftly, with major implications for how B2B SaaS brands earn visibility and credibility. While marketing leaders scramble to decode the mechanics of search generative experiences (SGE), generative engine optimization (GEO), AI search visibility (ASV) or whatever your acronym of choice is, an often-overlooked power player is sitting at the center of it all: public relations.
YouTube's Weirdest Trends Are Winning and Brands Need to Catch Up
CommPRO - June 30, 2025
A new Tubular Labs report reveals the surprising rise of Minecraft marathons, 30-second cartoons, and brain rot memes—here's what it means for your comms strategy.
The Press Release Isn't Dead — And Here's Why It Still Matters
By A'Mya Kendrick
EIN Presswire - June 27, 2025
Despite the rise of influencer marketing, 30-second videos, and social media engagement, one communication tool continues to stand the test of time: the press release.
Cannes 2025: The Sway Effect's Jen Risi Advises, "Stay the Course" [PODCAST]
By Paul Holmes
PRovoke Media - June 29, 2025
In a podcast from PRovoke Media's Cannes HQ, The Sway Effect's Jen Risi discusses her on firm's commitment to diversity and inclusion, and he advice that clients hold the course.
Keeping the momentum: How internal comms pros can maintain engagement in slower times
By Sean Devlin
Ragan Communications - June 30, 2025
Heat waves aside, it's probably easy to tell that many of your colleagues are in full summer mode with increasing PTO alerts on their calendars and intranet posts about their travels. But just because there's a cultural "slowdown" during the summer or around the end-of-year holidays doesn't mean internal comms can take its foot off the gas pedal.
Why PR should be seen in the same way as networking
By Cheryl Morris
Influence (UK) - June 27, 2025
Good networkers know that you cannot expect to walk into a single event and come away with new clients straight away. Networking is a long game and not about hard sell. It is about building connections and starting a conversation which ultimately could grow into an opportunity.
When Headlines Hit Hard: Communicating with Confidence After Supreme Court Rulings Like Ames
By Jennifer Simpson Carr
Furia Rubel Communications - June 16, 2025
Sarah Larson joins Jennifer Simpson Carr to discuss how law firm leaders should communicate in the wake of high-profile legal rulings like Ames v. Ohio. They explore the impact of fear-driven headlines, how to avoid reactionary messaging, and why alignment with firm values must drive both internal and external responses.
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