Read some of today's best PR and Comms industry news clips:
Sculpting PR Campaigns to Make Them Impactful! (CommPRO - August 31, 2026)
Media Relations in the Age of GEO: On Record PR (JD Supra - August 31, 2026) [VIDEO]
The rise of the chief integrator: Communications' new power center (PR Daily - August 31, 2026)
What Amgen's MrBeast Partnership Shows About Communicating Complex Issues (PRNEWS - August 27, 2026)
Good and Bad PR: Dolly forever, Prince Harry (again), Callaway sinks & Meta rises (PRmoment (UK) - August 27, 2026)
Why Event Marketing Is Becoming A Growth Strategy, Not A Brand Exercise (Forbes - August 31, 2026)
In This Issue: AI Visibility Is About to Shift Overnight (So, Now You're a Journalist - August 28, 2026)
PR has a measurement problem: How brands can connect earned media to business outcomes without reducing PR to clicks (Agility PR Solutions - August 28, 2026)
When does market entry become a reputation strategy? (FINN Partners - August 30, 2026)
Rhinestones, Reputation and Really Good PR (HMA PR - August 28, 2026)
Keeping cool when everything's on fire: Producer Marta Ravin's lessons from her celebrity-filled TV career (Ragan Communications - August 28, 2026)
ChatGPT for Public Relations: The Complete 2026 Guide (Everything-PR - August 30, 2026)
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Summary Section:
Sculpting PR Campaigns to Make Them Impactful!
By Tom Madden
CommPRO - August 31, 2026
Public relations firms create much more than publicity, as valuable as that is. In fact, you could call many publicists artful sculptors.
Media Relations in the Age of GEO: On Record PR [VIDEO]
JD Supra - August 31, 2026
AI search is changing how law firms, lawyers, and their expertise are discovered. Jennifer Simpson Carr is joined by Furia Rubel colleagues Leslie Richards, Sarah Larson, and Becky Bergman to discuss what generative engine optimization (GEO) means for earned media, thought leadership, and reporter relationships. They explore why firms need a more focused, consistent, and trusted communications ecosystem to strengthen visibility as search continues to evolve.
The rise of the chief integrator: Communications' new power center
By Ben Kalevitch, Managing Director of United Minds
PR Daily - August 31, 2026
Communications functions have spent years talking about integration. What they haven't done is invest in the people responsible for making it happen. Across Fortune 500 organizations, a new class of leaders is emerging, part chief of staff, part strategist, part futurist, part transformation executive.
What Amgen's MrBeast Partnership Shows About Communicating Complex Issues
By Andrew Byrd
PRNEWS - August 27, 2026
Susie Tappouni from Amgen and Sue Schwartz from Stand Up To Cancer discuss how their organizations collaborated with Mr. Beast on a campaign.
Good and Bad PR: Dolly forever, Prince Harry (again), Callaway sinks & Meta rises
By Andy Barr, Season One Communications
PRmoment (UK) - August 27, 2026
What a week we have had in the media. Sadly, we lost Dolly Parton, but we re-found Harry and Meghan. Let's take a goosey gander through the media landscape from the past seven days.
Why Event Marketing Is Becoming A Growth Strategy, Not A Brand Exercise
By Sabine Leveiller, Marketing Vice President, Europe at VistaPrint
Forbes - August 31, 2026
Rather than treating events as isolated marketing moments, many founders are integrating them into a much wider customer journey.
In This Issue: AI Visibility Is About to Shift Overnight
By Amanda Green
So, Now You're a Journalist - August 28, 2026
AI visibility is about to shift overnight. PLUS: Proof that installing newsroom operations inside companies leads to revenue, how Dolly inspired us as storytellers, and three big questions.
PR has a measurement problem: How brands can connect earned media to business outcomes without reducing PR to clicks
By Catherine Schwartz
Agility PR Solutions - August 28, 2026
Digital public relations (PR) has never been more visible and more accountable. Brand stories travel across social feeds, newsletters, podcasts, and search results in minutes. That speed is a gift. It's also a measurement headache.
When does market entry become a reputation strategy?
By Daniel Odonnell
FINN Partners - August 30, 2026
APAC market entry now depends on reputation, trust and local context. Learn how health companies can build credibility before launch across Asia-Pacific.
Rhinestones, Reputation and Really Good PR
By Abbie Fink
HMA PR - August 28, 2026
Dolly Parton knew exactly who she was, what she wanted to say and when not to take the bait. Abbie S. Fink reflects on the communications lessons behind a brand that was unmistakably Dolly and what business leaders can learn from the way she lived her message.
Keeping cool when everything's on fire: Producer Marta Ravin's lessons from her celebrity-filled TV career
By Rachel Salis-Silverman
Ragan Communications - August 28, 2026
Something will always go wrong. But that doesn't mean you have to yell about it.
ChatGPT for Public Relations: The Complete 2026 Guide
Everything-PR - August 30, 2026
How PR teams use ChatGPT for drafting, pitching, research, and campaigns in 2026, plus prompts, model tiers, Custom GPTs, and risks.
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All reports made with the help of Report Mule.