It's Thursday! Read your Daily PR Brief - February 12, 2026
Discord clarifies after privacy backlash; Why Valentine's candy storytelling still works; Tailoring PR for AI; and more!
Read some of today's best PR and Comms industry news clips:
How to Build a PR Career: Credibility First, Title Second (Under Embargo - February 10, 2026)
The Scoop: Discord clarifies age verification policy after privacy backlash (PR Daily - February 11, 2026)
How Are AI and Performance Measurement Reshaping Leadership Development? (Institute for Public Relations - February 10, 2026)
Why Internal Comms Is the Superpower for the AI Age (PRsay - February 11, 2026)
When uncertainty rises, credible communication matters more than ever (Agility PR Solutions - February 10, 2026)
Post-crisis recovery playbook: Rebuild trust and search visibility after a PR crisis (Axia Public Relations - February 12, 2026)
Why Valentine's Candy Storytelling Still Works (CommPRO - February 11, 2026)
Health Tech PR: Going Beyond the Press Release to Drive Trust and Authority (FINN Partners - February 11, 2026)
Announcing the 2026 Top Women in Communications Hall of Fame honorees (Ragan Communications - February 12, 2026)
Looking Forward: Tailoring PR for AI (W2 Communications - February 11, 2026)
PRovoke Media Names the 20 Best Financial PR Firms in the World (PRovoke Media - February 12, 2026)
6 Strategic SEO Content Insights (Walker Sands - February 11, 2026)
If PR or comms is part of your world, share this newsletter with someone who should be in the loop!
Summary Section:
How to Build a PR Career: Credibility First, Title Second
By Johnna Muscente
Under Embargo - February 10, 2026
There's a pattern I see again and again in PR careers… Smart, capable, deeply experienced professionals quietly waiting for a title to give them permission to lead. Today, we're discussing how authority is earned long before it's formalized on an org chart.
The Scoop: Discord clarifies age verification policy after privacy backlash
By Courtney Blackann
PR Daily - February 11, 2026
Discord clarifies age verification policy after privacy backlash. Plus: Kraft Heinz CEO pauses business split; outgoing Walmart CEO talks politics.
How Are AI and Performance Measurement Reshaping Leadership Development?
Institute for Public Relations - February 10, 2026
Harvard Business Impact studied how shifting business priorities (such as AI adoption and performance measurement) are shaping leadership development.
Why Internal Comms Is the Superpower for the AI Age
By Mike Klein
PRsay - February 11, 2026
When PR professionals understand how internal communication works strategically, they unlock something powerful: the ability to align the entire organization behind the promises they make externally.
When uncertainty rises, credible communication matters more than ever
By Julia Bonner
Agility PR Solutions - February 10, 2026
When uncertainty rises, credible communication matters more than everBy Julia Bonner | February 10, 2026As we start 2026, many industries are operating in a state of extended uncertainty. Economic…
Post-crisis recovery playbook: Rebuild trust and search visibility after a PR crisis
Axia Public Relations - February 12, 2026
You can't rewind the internet, but you can shape what happens next. Post-crisis recovery means calming the chaos, rebuilding trust with the people who matter most, and reclaiming your space in search results and social feeds.
Why Valentine's Candy Storytelling Still Works
By Fay Shapiro
CommPRO - February 11, 2026
Prices are up and cocoa costs have been volatile. And yet candy is still the most popular Valentine's Day gift, with 56 percent of consumers planning to buy chocolate, according to the National Retail Federation. That doesn't happen by accident. It happens because the story still works.
Health Tech PR: Going Beyond the Press Release to Drive Trust and Authority
By Ellie Hanson
FINN Partners - February 11, 2026
Elevate your visibility by moving beyond the press release. Discover how integrated comms build trust and authority for health tech founders. In a crowded market, the strongest tech doesn't always win. The tech that is understood, trusted, and consistently present does.
Announcing the 2026 Top Women in Communications Hall of Fame honorees
Ragan Communications - February 12, 2026
Ragan's Top Women in Communications Hall of Fame honorees, Class of 2026, represent the very best of what the profession can be: leaders who move institutions forward, strengthen trust in times of change and open doors for the next generation.
Looking Forward: Tailoring PR for AI
By Tony Welz
W2 Communications - February 11, 2026
Earned media dominates AI search. Learn how GEO, authority, and tailored storytelling strengthen modern PR.
PRovoke Media Names the 20 Best Financial PR Firms in the World
PRovoke Media - February 12, 2026
The list of the 20 Best Financial PR Agencies in the World is the first in a series of lists that will identify the Best Public Relations Agencies in the World.
6 Strategic SEO Content Insights
By Ryan Young
Walker Sands - February 11, 2026
Explore six strategic SEO insights with AI-ready content tips, on-page tactics and topical authority to boost search and generative visibility.
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All reports made with the help of Report Mule.