Take a look at Thursday's Daily PR Brief! - April 9, 2026
Nutella's stellar marketing lesson; What ethical communication looks like; How PR & smart marketing made online casinos mainstream; more!
Read some of today's best PR and Comms industry news clips:
A Jar of Nutella Went to Space. The Brand's Response Is a Stellar Marketing Lesson (Inc. - April 8, 2026)
Stop 'Networking' and Start Showing Up Usefully (Under Embargo - April 3, 2026)
How to use storytelling to stand out in a content-saturated world (Ragan Communications - April 8, 2026)
What Ethical Communication Looks Like in Practice (PRsay - April 8, 2026)
AI Runs the System. You Run the Strategy. (Spin Sucks - April 9, 2026)
Why Your Personal Story Is Your Most Powerful Branding Asset (5W Public Relations - April 8, 2026)
Leadership Makes ESG Real: The Communication Bridge From Strategy To Execution (Forbes - April 9, 2026)
The Scoop: McDonald's CEO humanizes himself in new video interview (PR Daily - April 8, 2026)
All in on image: How PR and smart marketing made online casinos mainstream (Agility PR Solutions - April 9, 2026)
Media pages that actually help reporters (and drive coverage) (Axia Public Relations - April 8, 2026)
Hiring Hesitation Is Becoming a Communications Story In A Shifting Job market (CommPRO - April 8, 2026)
An Interview: Brian Sozzi, Yahoo Finance (Meredith & The Media - August 18, 2025)
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Summary Section:
A Jar of Nutella Went to Space. The Brand's Response Is a Stellar Marketing Lesson
By Annabel Burba
Inc. - April 8, 2026
The company's senior VP of spreads said the 'phones lit up' after Nutella appeared in the Orion capsule.
Stop 'Networking' and Start Showing Up Usefully
By Johnna Muscente
Under Embargo - April 3, 2026
Networking is the worst. Consider this permission to stop.
How to use storytelling to stand out in a content-saturated world
By Isis Simpson-Mersha
Ragan Communications - April 8, 2026
Laura Mansfield is a brand journalist with a passion for storytelling. A senior vice president of public relations at Tombras, Mansfield leads public relations for regional, national and global clients.
What Ethical Communication Looks Like in Practice
By Crystal Borde
PRsay - April 8, 2026
Ethics in communications is often treated as a principle — something we learn, reference and revisit when needed. In reality, it’s something we practice. Daily. Often under pressure. And rarely with perfect clarity.
AI Runs the System. You Run the Strategy.
By Shelly Verkamp
Spin Sucks - April 9, 2026
AI can scale your PESO Model strategy, but it can’t replace judgment. Shelly Verkamp explains where AI adds value and where human insight is irreplaceable.
Why Your Personal Story Is Your Most Powerful Branding Asset
5W Public Relations - April 8, 2026
Learn how your personal story becomes your most powerful branding asset. Discover strategies to build founder-led narratives, craft authentic messaging, and position your brand for premium pricing through storytelling.
Leadership Makes ESG Real: The Communication Bridge From Strategy To Execution
By Michelle Wicmandy
Forbes - April 9, 2026
Many companies have sustainability strategies. Far fewer have management systems capable of delivering them.
The Scoop: McDonald's CEO humanizes himself in new video interview
By Courtney Blackann
PR Daily - April 8, 2026
McDonald's CEO Chris Kempczinski is seeking redemption — and not taking himself too seriously — in a new interview where he talks about that viral Big Arch video, McDonald's customers and how the company sources food.
All in on image: How PR and smart marketing made online casinos mainstream
By Ombir Sharma
Agility PR Solutions - April 9, 2026
Back in the early days, online casinos felt like the Wild West. Now? Totally different landscape. Here’s why it comes down to smart PR and marketing. And if you’re into tech or the rise of AI in communications, the full story is even better.
Media pages that actually help reporters (and drive coverage)
By Lindsey Chastain
Axia Public Relations - April 8, 2026
Learn how to make press pages for your company that give news reporters what they're looking for when they're interested in your firm's story.
Hiring Hesitation Is Becoming a Communications Story In A Shifting Job market
CommPRO - April 8, 2026
New data from The Conference Board points to something communications leaders should be paying attention to right now: the job market is still holding, but hiring is starting to slow.
An Interview: Brian Sozzi, Yahoo Finance
By Meredith Klein
Meredith & The Media - August 18, 2025
This week, I sat down with Brian Sozzi, executive editor and host of Opening Bid at Yahoo Finance.
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