Check out your Thursday Daily PR Brief - May 14, 2026
What Spirit Airlines' shutdown reveals about crisis comms in 2026; Binge-worthy PR podcasts to follow; Ultimate media intelligence glossary for PR pros; more!
Read some of today's best PR and Comms industry news clips:
What The Travel Industry Teaches About Brand Longevity (Forbes - May 14, 2026)
When the Lights Go Out: What Spirit Airlines' Shutdown Reveals About Crisis Communications in 2026 (Franco - May 13, 2026)
Q & A With KPMG: Named In Fortune 100 Best (O'Dwyer's - May 14, 2026)
The Scoop: Another California gubernatorial candidate gets fussy with the media (PR Daily - May 13, 2026)
12 Bingeworthy PR Podcasts to Follow in 2026 (Cision Media Research - May 1, 2026)
6 Ways to Build a Career in Modern Public Relations (PRsay - May 13, 2026)
Brand Influence Expands in Complexity as Organizations Adapt to an AI-Driven Landscape (PRGN - May 14, 2026)
Crafting a defensive program for World Cup sponsors is a must because of possible protests (Agility PR Solutions - May 14, 2026)
PR as an always-on funnel asset: Building a revenue continuity model (Axia Public Relations - May 14, 2026)
PR Masters Podcast Series Episode #105 - Phil Nardone (CommPRO - May 14, 2026) [PODCAST]
From Agency Life to Government PR: My Journey & Lessons for Comms Pros (Culpwrit - May 13, 2026)
Trust in health information is under pressure. Rebuilding it will take more than evidence. (FINN Partners - May 13, 2026)
The ultimate media intelligence glossary for PR pros (Muck Rack - May 13, 2026)
Know a PR or comms professional who tracks the industry? This newsletter is for them. Share it!
Summary Section:
What The Travel Industry Teaches About Brand Longevity
By Bita Milanian
Forbes - May 14, 2026
Travel offers a useful parallel because it makes one thing obvious. Longevity doesn’t happen by accident. It’s designed with purpose.
When the Lights Go Out: What Spirit Airlines' Shutdown Reveals About Crisis Communications in 2026
Franco - May 13, 2026
Learn how Spirit Airlines' shutdown highlights the importance of empathy, stakeholder trust and proactive crisis communications.
Q & A With KPMG: Named In Fortune 100 Best
By Lara Murray-Sterzel
O'Dwyer's - May 14, 2026
Sal Melilli, Managing Partner of the KPMG US New York City Office, shares his reaction to the company's recognition as a Fortune 100 Best Companies to Work For 2026.
The Scoop: Another California gubernatorial candidate gets fussy with the media
By Allison Carter
PR Daily - May 13, 2026
Another California gubernatorial candidate gets fussy with the media. Plus: FedEx downplays Amazon's entrance to logistics market; McDonald's names first pro sports stadium in America.
12 Bingeworthy PR Podcasts to Follow in 2026
Cision Media Research - May 1, 2026
Explore our list of must-listen PR podcasts for the latest industry news, practical tips, and expert advice.
6 Ways to Build a Career in Modern Public Relations
By Katherine Orellana
PRsay - May 13, 2026
This spring, communications graduates enter a profession reshaped by AI, ethics, and digital strategy. Success requires mastering office culture and unspoken rules. Like interns, these new hires navigate their roles with nerves and ambition. I recently asked senior-level PR pros for advice on starting this professional journey.
Brand Influence Expands in Complexity as Organizations Adapt to an AI-Driven Landscape
PRGN - May 14, 2026
New global survey findings from business, marketing and communications professionals across 48 countries highlight how organizations are navigating an evolving landscape for brand influence, with artificial intelligence, expanding communication channels and a broader set of stakeholders shaping how influence is built and managed.
Crafting a defensive program for World Cup sponsors is a must because of possible protests
By Arthur Solomon
Agility PR Solutions - May 14, 2026
Sports marketing publicists representing clients that sponsor the World Cup will be faced with a major problem: how to protect clients from attacks that are certain to occur because of the situation in the Mideast and regional opposition to the games.
PR as an always-on funnel asset: Building a revenue continuity model
Axia Public Relations - May 14, 2026
When the campaign heat fades, so does demand. What if PR services worked not as one-time support for launches but as an always-on funnel asset that keeps demand warm, steady, and compounding?
PR Masters Podcast Series Episode #105 - Phil Nardone [PODCAST]
CommPRO - May 14, 2026
In this episode of the PR Masters Series Podcast, host Rich Jachetti sits down with the founder and CEO of PAN for a candid and wide-ranging conversation about what it really takes to build a durable independent agency in today's communications landscape.
From Agency Life to Government PR: My Journey & Lessons for Comms Pros
By Michael Queroz
Culpwrit - May 13, 2026
After more than 11 years at a public relations agency, I've recently embarked on a new chapter as Communications Manager for the City of Elmhurst.
Trust in health information is under pressure. Rebuilding it will take more than evidence.
By Sharon Quntai
FINN Partners - May 13, 2026
At a World Health Summit concurrent session in Nairobi titled Trust in Science: Advancing Quality Health Information in the Age of Digital Health, one idea came up repeatedly: the problem is no longer a lack of information. It is whether people believe it.
The ultimate media intelligence glossary for PR pros
By Laura Gunnery
Muck Rack - May 13, 2026
Without clarity on key concepts, it's easy to misinterpret data, miss important insights and make decisions that don't fully support your objectives. This glossary breaks down the most important media monitoring and analysis terminology to help you work with confidence and precision.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.

